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zerohedge engagement report

@zerohedge - 3.4M followers on X

Measured over 705 original posts from a 30-day window, last computed on October 24, 2026.

Engagement

Middle of its size range
Per follower
0.005%
of 3.4M followers
Per impression
0.279%
68K views on a typical post
Reach
1.97%
of its followers see a post
Typical post
189
interactions (median)
Saved
0.016%
11 bookmarks on a typical post
Posting rate
32.37/day
active 103% of days
Peak time
00:00 UTC
Friday

A typical post picks up 189 interactions against 3.4M followers, an engagement rate of 0.005%. Measured over 705 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 0.279% of those impressions turn into an interaction. That is about 1.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 32.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 705 posts sampled, 9% carry an image or video and 73% link out. The account's strongest tracked post pulled 324K interactions, about 1713x its own typical post. Recurring topics include #bitcoin, #bitcoinog, #breaking.

Measured over 705 original posts from a 30-day window, last computed on October 24, 2026. Recurring tags: #bitcoin, #bitcoinog, #breaking.

Compared with accounts its own size

zerohedge's engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 20% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, zerohedge sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video9% of posts+111%+108% to +115%34K
Outbound link73% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 9% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 73% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 132 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 19, 20261713x their median

    Derek Chauvin was unjustly convicted of murder, therefore he should be freed. The facts show that he was not the cause of death, nor did he at any time intend for a death to occur. Whatever else he may be, he is not a murderer. That is the truth.

    270K37K13K2.9K15M viewsView on X
  • Aug 19, 2026337x their median

    Am I allowed to observe that this is performative, self-centered, childish bullshit from a theatrical narcissist or will that make everyone really mad again? https://t.co/SWXT3MW5MO

    54K3.3K5.8K7601.8M viewsView on X
  • Oct 18, 2026277x their median

    Ça se voit vraiment que c’est des hommes qui les ont volé quand tu vois les prix qu’ils mettent mdrrrrrr https://t.co/YdB5KtCJpm

    50K1.6K1274843.5M viewsView on X
  • Oct 14, 2026197x their median

    🚨 EXCLUSIVE: Diddy's head injury is from a prison fight with Jamaican drug lord Dudus. Everything we know: https://t.co/MngI28tnOU https://t.co/rDE23z315l

    29K3.6K1.4K3.0K10M viewsView on X
  • Aug 19, 2026195x their median

    🤵👀 Marc Jacobs says he'd dress Luigi Mangione for his murder trial. https://t.co/4L4gSNdEGM https://t.co/1OKWBfHbxF

    34K1.8K3366871.2M viewsView on X
  • Sep 13, 2026132x their median

    During her next media tour stop, juror Paula Devlin says the mostly female jury knew the Lindsay Clancy trial could create change to “make it better for other women.” “We knew that this was a turning point, and this would be something that could change something to make it better for other women…”

    15K2.6K5.2K1.8K9.2M viewsView on X
  • Aug 18, 202697x their median

    We’re extending the 50% increase to weekly Claude Code limits through August 31. We hope to make this a permanent change to our plans, but strong demand for our models means that capacity may be tight over the coming weeks. We’ll keep you posted as things develop.

    20K1.4K1.4K1.0K3.5M viewsView on X
  • Oct 23, 2026122x their median

    https://t.co/Ev0g2EbAyw

    20K1.4K7231.1K2.1M viewsView on X
  • Aug 19, 2026120x their median

    JUST IN: T-Mobile cyber staff reveals it physically "chopped" a network cable after discovering Chinese hackers attempting to infiltrate its systems.

    20K1.7K3884193.0M viewsView on X
  • Aug 17, 2026120x their median

    NEW: The company behind a recent poll that showed Karen Bass with a 12-point lead over Nithya Raman for LA mayor & showed Bass collecting most of Spencer Pratt's prior support has admitted their poll was FAKE and was intended as a "social experiment" to see how a poll could spread in the media ecosystem without verification. The company, Median Strategies, also conducted a recent poll in Wisconsin that had socialist gubernatorial candidate Francesca Hong up by 20 points. Hong lost her primary. It was all bogus. Wild story via @Noah__Goldberg at LAT: https://t.co/WnuHCjTBG1

    16K5.5K8265521.1M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#bitcoin#bitcoinog#breaking#france#latest

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 189 interactions against 3.4M followers, an engagement rate of 0.005%. Measured over 705 original posts, its engagement rate beats 26% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 0.279% of those impressions turn into an interaction. That is about 1.97% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 32.4 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 705 posts sampled, 9% carry an image or video and 73% link out. The account's strongest tracked post pulled 324K interactions, about 1713x its own typical post. Recurring topics include #bitcoin, #bitcoinog, #breaking.

What is zerohedge's engagement rate on X?
zerohedge (@zerohedge) has an engagement rate of 0.005%, based on the median interactions across 705 original posts from the last 30 days against 3,433,285 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, zerohedge sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @zerohedge have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @zerohedge post?
Most posts go out around 00:00 UTC, and Friday is its busiest day, at roughly 32.37 posts per day across the measured window.

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