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zerohedge engagement report

@zerohedge - 3.4M followers on X

Measured over 354 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.007%
of 3.4M followers
Per impression
0.356%
68K views on a typical post
Reach
2.03%
of its followers see a post
Typical post
242
interactions (median)
Saved
0.018%
12 bookmarks on a typical post
Posting rate
16.23/day
active 60% of days
Peak time
20:00 UTC
Monday

A typical post picks up 242 interactions against 3.4M followers, an engagement rate of 0.007%. Measured over 354 original posts, its engagement rate beats 41% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 0.356% of those impressions turn into an interaction. That is about 2.03% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 16.2 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 354 posts sampled, 8% carry an image or video and 73% link out. The account's strongest tracked post pulled 327K interactions, about 1351x its own typical post.

Measured over 354 original posts from a 30-day window, last computed on September 1, 2026.

Compared with accounts its own size

zerohedge's engagement rate beats 41% of the tracked X accounts closest to it in follower count (3,774 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.007%, zerohedge sits above the 10th percentile of the 36,521 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 19, 20261351x their median

    Derek Chauvin was unjustly convicted of murder, therefore he should be freed. The facts show that he was not the cause of death, nor did he at any time intend for a death to occur. Whatever else he may be, he is not a murderer. That is the truth.

    273K38K13K2.9K15M viewsView on X
  • Aug 19, 2026265x their median

    Am I allowed to observe that this is performative, self-centered, childish bullshit from a theatrical narcissist or will that make everyone really mad again? https://t.co/SWXT3MW5MO

    54K3.3K5.9K7601.7M viewsView on X
  • Aug 19, 2026152x their median

    🤵👀 Marc Jacobs says he'd dress Luigi Mangione for his murder trial. https://t.co/4L4gSNdEGM https://t.co/1OKWBfHbxF

    34K1.8K3366871.2M viewsView on X
  • Aug 18, 202697x their median

    We’re extending the 50% increase to weekly Claude Code limits through August 31. We hope to make this a permanent change to our plans, but strong demand for our models means that capacity may be tight over the coming weeks. We’ll keep you posted as things develop.

    20K1.4K1.4K1.0K3.5M viewsView on X
  • Aug 17, 202694x their median

    NEW: The company behind a recent poll that showed Karen Bass with a 12-point lead over Nithya Raman for LA mayor & showed Bass collecting most of Spencer Pratt's prior support has admitted their poll was FAKE and was intended as a "social experiment" to see how a poll could spread in the media ecosystem without verification. The company, Median Strategies, also conducted a recent poll in Wisconsin that had socialist gubernatorial candidate Francesca Hong up by 20 points. Hong lost her primary. It was all bogus. Wild story via @Noah__Goldberg at LAT: https://t.co/WnuHCjTBG1

    16K5.6K8285521.1M viewsView on X
  • Aug 19, 202694x their median

    JUST IN: T-Mobile cyber staff reveals it physically "chopped" a network cable after discovering Chinese hackers attempting to infiltrate its systems.

    20K1.7K3884193.0M viewsView on X
  • Aug 17, 202688x their median

    There are still at least two California Democrats in office who were deeply involved in divulging state secrets to Fang Fang in exchange for illegal CCP contributions: Rohit Khanna and Judy Chu. https://t.co/DL1p82snIM

    15K6.1K263144194K viewsView on X
  • Aug 17, 202678x their median

    Newly declassified files reveal that the FBI dropped its investigation into Rep. Eric Swalwell's romantic relationship with an alleged Chinese spy — even though it had concluded she was an “illegal source of campaign contributions” — as it ramped up its investigation of Trump. https://t.co/By2coBVPyq

    14K4.5K281191344K viewsView on X
  • Aug 19, 202672x their median

    I thought watching George Conway get destroyed in his primary would be the crown jewel of comedy, but then this fat doofus got his ass kicked by a Black communist chick with mental health issues. https://t.co/OCS9Jfyf3O

    15K2.3K432103130K viewsView on X
  • Aug 17, 202658x their median

    Diesel crack hits record $102. This is absolutely unprecedented. Industrial economy either grinds to a halt or consumers about to be hit with the biggest energy pass through in history https://t.co/OtAdgrCvb3

    11K2.3K3523761.2M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 242 interactions against 3.4M followers, an engagement rate of 0.007%. Measured over 354 original posts, its engagement rate beats 41% of 3,774 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 68K times each, and 0.356% of those impressions turn into an interaction. That is about 2.03% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 16.2 posts a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 20:00 UTC, and Monday is the busiest day of the week. Of the 354 posts sampled, 8% carry an image or video and 73% link out. The account's strongest tracked post pulled 327K interactions, about 1351x its own typical post.

What is zerohedge's engagement rate on X?
zerohedge (@zerohedge) has an engagement rate of 0.007%, based on the median interactions across 354 original posts from the last 30 days against 3,364,161 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.007%, zerohedge sits above the 10th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @zerohedge have real engagement?
Its engagement rate beats 41% of the tracked X accounts closest to it in follower count (3,774 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @zerohedge post?
Most posts go out around 20:00 UTC, and Monday is its busiest day, at roughly 16.23 posts per day across the measured window.

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