Across the 44,847 Kick channels PlayerSells has measured streaming, the median channel averages 2 concurrent viewers. 6 average viewers is the 75th percentile, 72 is the 90th, 198 is the 95th, and 1,028 is the top 1 percent. The largest channel in the catalog averages 99,522. Measured 2 September 2026 across a Kick catalog of 50,064 active channels, 6,532 of them verified and 26,760 affiliates.
Kick pays the streamer 95% of every $4.99 subscription and keeps 5%, against 50% on Twitch's standard contract. At that split, 72 average concurrent viewers - the 90th percentile of tracked Kick channels - converts to roughly 18 to 58 paying subscribers, or $85 to $273 a month in subscription income. Kick has no bits at all and its ad share reaches almost no channels, so tips and sponsorship carry the rest: on a stated 60 hours a month on air, that channel earns an estimated $279 to $1,110 a month or $3,350 to $13,320 a year - about $3.88 to $15.42 a month per point of average concurrent viewership.
Kick's audience turns out better than Twitch's, which is the part the 95% headline hides. Across channels with more than 100 followers, the median Kick channel has 2.18% of its followers watching at any moment against 1.09% on Twitch, and the 90th percentile reaches 17.1% against 4.65%. The median tracked Kick channel has 249 followers and 2 average concurrent viewers; the 90th percentile has 7,078 followers and 72 viewers. Measured 2 September 2026.
