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吉野家 engagement report

@yoshinoyagyudon - 995K followers on X

Measured over 13 original posts from a 30-day window, last computed on August 19, 2026.

Engagement

Top quarter for its size
Per follower
0.173%
of 995K followers
Per impression
0.455%
378K views on a typical post
Reach
38.0%
of its followers see a post
Typical post
1.7K
interactions (median)
Saved
0.019%
72 bookmarks on a typical post
Posting rate
0.93/day
active 53% of days
Peak time
02:00 UTC
Wednesday

A typical post picks up 1.7K interactions against 995K followers, an engagement rate of 0.173%. Measured over 13 original posts, its engagement rate beats 82% of 1,003 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 378K times each, and 0.455% of those impressions turn into an interaction. That is about 38.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video and 54% are part of a thread. The account's strongest tracked post pulled 51K interactions, about 30x its own typical post. Recurring topics include #吉野家のスタミナ焼き牛, #吉野家の極旨牛鉄板ステーキ定食, #吉野家の牛・金目鯛の煮付け定食.

Measured over 13 original posts from a 30-day window, last computed on August 19, 2026. Recurring tags: #吉野家のスタミナ焼き牛, #吉野家の極旨牛鉄板ステーキ定食, #吉野家の牛・金目鯛の煮付け定食.

Compared with accounts its own size

吉野家's engagement rate beats 82% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 33% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.173%, 吉野家 sits above the 50th percentile of the 11,408 accounts in this comparison. That places it in the above the median band, which runs 0.05% to 0.335%.

p100.001%
p250.007%
p50 (median)0.05%
p750.335%
p902.48%
p99319.4%
Engagement rate as a share of followers, across the 11,408 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 354,900 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.007%
50th percentile0.05%
75th percentile0.335%
90th percentile2.48%
99th percentile319.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 96%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%15K
01:00 UTC+4%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-5%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%17K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%29K
15:00 UTC-1%30K
16:00 UTC-1%30K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%24K
20:00 UTC0%22K
21:00 UTC+1%19K
22:00 UTC+1%17K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 96%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+8%59K
Monday+8%72K
Tuesday+1%94K
Wednesday-4%78K
Thursday-3%71K
Friday-5%73K
Saturday+2%64K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+79%+73% to +85%5.8K
Outbound link0% of posts-49%-50% to -47%6.1K
Typical length--7%-8% to -5%9.0K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 118 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 7% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 1, 202630x their median

    \本日10時、コラボスタート!/ ⚔️ ━━━━━━━━━━━━ ⚔️ オリジナルコラボTシャツ(白)  抽選で100名様にプレゼント ⚔️ ━━━━━━━━━━━━ ⚔️ 【応募方法】 ①@yoshinoyagyudon をフォロー ②この投稿に #吉野家ドラクエウォーク をつけて引用ポスト 〆切:7/8(水)23:59 https://t.co/okEP3FyN1x

    14K11K1.4K25K4.0M viewsView on X
  • Jul 1, 202628x their median

    \ドラクエウォーク×吉野家/ コラボ記念キャンペーン開催中! 抽選で100名様に『オリジナルコラボTシャツ(黒)』が当たる! ▼参加方法 ①@DQWalk をフォロー ②「吉野家ドラクエウォーク」をつけて本投稿を引用ポスト ゲーム内でも吉野家コラボ開催中!

    15K12K94420K13M viewsView on X
  • Aug 6, 202616x their median

    吉野家デジタルギフト1,000円分を 抽選で10名様にプレゼント🎁 📣応募方法 ①@yoshinoyagyudon をフォロー ②【#吉野家の極旨牛鉄板ステーキ定食】をつけて引用ポスト✨ 〆切:8/10(月)23:59 https://t.co/rtbfxTqe4R

    7.7K7.1K69612K1.5M viewsView on X
  • Jul 24, 202613x their median

    吉野家デジタルギフト1,000円分を 抽選で10名様にプレゼント🎁 📣応募方法 ①@yoshinoyagyudon をフォロー ②【#吉野家のスタミナ焼き牛】をつけて引用ポスト✨ 〆切:7/27(月)23:59 https://t.co/ChweswCpBP

    5.6K5.7K4599.8K378K viewsView on X
  • Aug 9, 202612x their median

    吉野家デジタルギフト1,000円分を 抽選で10名様にプレゼント🎁 📣応募方法 ①@yoshinoyagyudon をフォロー ②【#吉野家の極旨牛鉄板ステーキ定食】をつけて引用ポスト✨ 〆切:8/10(月)23:59 https://t.co/YFMM9Z4do0

    5.6K5.4K4088.4K465K viewsView on X
  • Jul 27, 202611x their median

    吉野家デジタルギフト1,000円分を 抽選で10名様にプレゼント🎁 📣応募方法 ①@yoshinoyagyudon をフォロー ②【#吉野家の牛・金目鯛の煮付け定食】をつけて引用ポスト✨ 〆切:7/31(金)23:59 https://t.co/bDBjEUPEyN

    5.1K4.7K4108.4K606K viewsView on X
  • Jul 6, 20269.4x their median

    吉野家公式通販ショップ『ドラクエウォークコラボセット』 完売による追加予約販売(受注生産)のお知らせ https://t.co/CmhwQud4gn

    12K3.8K1974991.3M viewsView on X
  • Jul 26, 20268.9x their median

    ⏰本日最終日‼️ 吉野家デジタルギフト1,000円分を 抽選で10名様にプレゼント🎁 📣応募方法 ①@yoshinoyagyudon をフォロー ②【#吉野家のスタミナ焼き牛】をつけて引用ポスト✨ 〆切:7/27(月)23:59 https://t.co/O1pSWEsQ8K

    4.1K3.9K3047.1K308K viewsView on X
  • Jun 27, 20268.7x their median

    ┏━━━━━━━━━━━━━━━━┓ ┃スライムが あらわれた!   ┃ ┃なにやらどんぶりを かぶっている┃ ┗━━━━━━━━━━━━━━━━┛ #吉野家ドラクエウォーク https://t.co/yap9pkgu15

    13K2.1K65179885K viewsView on X
  • Jul 8, 20265.1x their median

    冒険者応援キャンペーン「ドラクエウォークセット」第1弾 早期販売終了のお知らせ https://t.co/rKDBUo1gXA

    4.6K2.0K5531.6K2.6M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#吉野家のスタミナ焼き牛#吉野家の極旨牛鉄板ステーキ定食#吉野家の牛・金目鯛の煮付け定食#吉野家ドラクエウォーク#土用丑の日

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.7K interactions against 995K followers, an engagement rate of 0.173%. Measured over 13 original posts, its engagement rate beats 82% of 1,003 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 378K times each, and 0.455% of those impressions turn into an interaction. That is about 38.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.93 post a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 02:00 UTC, and Wednesday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video and 54% are part of a thread. The account's strongest tracked post pulled 51K interactions, about 30x its own typical post. Recurring topics include #吉野家のスタミナ焼き牛, #吉野家の極旨牛鉄板ステーキ定食, #吉野家の牛・金目鯛の煮付け定食.

What is 吉野家's engagement rate on X?
吉野家 (@yoshinoyagyudon) has an engagement rate of 0.173%, based on the median interactions across 13 original posts from the last 30 days against 994,530 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.173%, 吉野家 sits above the 50th percentile of the 11,408 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @yoshinoyagyudon have real engagement?
Its engagement rate beats 82% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @yoshinoyagyudon post?
Most posts go out around 02:00 UTC, and Wednesday is its busiest day, at roughly 0.93 posts per day across the measured window.

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