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ヨックモック【公式】 engagement report

@yokumoku_jp - 246K followers on X

Measured over 24 original posts from a 30-day window, last computed on September 26, 2026.

Engagement

Middle of its size range
Per follower
0.137%
of 246K followers
Per impression
2.29%
15K views on a typical post
Reach
5.96%
of its followers see a post
Typical post
338
interactions (median)
Saved
0.061%
9 bookmarks on a typical post
Posting rate
1.43/day
active 57% of days
Peak time
02:00 UTC
Friday

A typical post picks up 338 interactions against 246K followers, an engagement rate of 0.137%. Measured over 24 original posts, its engagement rate beats 65% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 2.29% of those impressions turn into an interaction. That is about 6.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 83% carry an image or video, 71% are part of a thread and 25% link out. The account's strongest tracked post pulled 40K interactions, about 119x its own typical post. Recurring topics include #おかしなおしゃべり, #note, #おかしな物語.

Measured over 24 original posts from a 30-day window, last computed on September 26, 2026. Recurring tags: #おかしなおしゃべり, #note, #おかしな物語.

Compared with accounts its own size

ヨックモック【公式】's engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 67% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.137%, ヨックモック【公式】 sits above the 25th percentile of the 204,956 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,956 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 02:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 02:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 02:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video83% of posts+111%+108% to +115%34K
Outbound link25% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 83% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 25% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 147 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 1, 2026119x their median

    / フォロー&リポストで当たる! ハロウィンキャンペーン🎃🌙 \ ハロウィンパッケージの「シガール(20本入)」を10名様にプレゼント🍪 ➀ヨックモック公式X@yokumokuをフォロー ②この投稿をリポスト #トリックオアシガール を付けて引用リポストで当選確率UP👻✨ 締切:9月7日(月) https://t.co/e0cQu34zeC

    8.9K20K61111K608K viewsView on X
  • Jul 30, 202660x their median

    ˗ˏˋ 東京駅で、ひんやり甘いひと休み🍨 ˊˎ˗ 新感覚デザート「クーシェ」を東京駅一番街店限定で販売中✨ ひんやりなめらかシェイクと、サクッと食感のラングドシャー🍪食べ進めるごとに変化する食感と味わいを、 ぜひ友達や家族と一緒にお楽しみください♪ https://t.co/3E36nuM1i1

    16K3.1K331.1K1.8M viewsView on X
  • Jul 17, 202638x their median

    / 「ドゥーブル ジュレ」 プレゼントキャンペーン🎐✨ \ 夏限定「ドゥーブル ジュレ5種8個入」を10名様にプレゼント✨ ①ヨックモック公式X yokumoku_jp をフォロー ②この投稿をリポスト 皆さんはどのフレーバーが好きですか??🍊 #ドゥーブルジュレ をつけて、引用リポストで教えてね💨 https://t.co/F3ufjWacJa

    2.6K8.1K2071.8K153K viewsView on X
  • Jun 26, 202614x their median

    【ヨックモック東京駅一番街店限定「クーシェ」整理券の配布方法変更のお知らせ】 ご好評をいただいております「クーシェ」は、多くのお客さまにお並びいただく状況が続いております。 このたび、お客さまの待ち時間やご負担を少しでも軽減するため、2026年6月30日(火)販売分にて店頭での整理券配布を終了し、7月1日(水)販売分より、Webで取得できる「デジタル整理券」へ変更いたします。 【変更内容】 ●整理券配布方法 (変更前)店頭で整理券を配布 (変更後)Webで取得できるデジタル整理券を配布 ●デジタル整理券配布開始日時 販売日前日の 19:00 より配布いたします。 ※販売時間に関わらず販売日前日の19:00~デジタル整理券を配布 (例:7月1日(水)11:00/11:20/14:00/14:20/17:00/17:20販売分 → 6月30日(火)19:00 配布開始) ●販売について ・販売時間:11:00/11:20/14:00/14:20/17:00/17:20 ・各回数量限定です。 ・お一人さま1杯までとさせていただきます。 ・予定数に達し次第、整理券の配布を終了いたします。 ・販売時間は予告なく変更となる場合がございます。 ▼詳細はこちら https://t.co/ek3vzGaj3E

    3.6K93672421.3M viewsView on X
  • Sep 3, 202614x their median

    まだまだ暑い日が続きますね☀️ 今年もこの組み合わせが恋しくなってきました…🍪🍨 @lotte_coolish #ヨックモックーリッシュ https://t.co/OIfXmurmw1

    3.6K81827179184K viewsView on X
  • Aug 7, 202611x their median

    8月8日はヨックモックの設立記念日🎂🎉 そして今年は、令和8年8月8日。 「8」が3つ並ぶ、ちょっと特別な日です✨ 末広がりに、皆さまとのご縁や笑顔が広がっていきますように。そんな願いを込めて選ばれた8月8日。 いつも支えてくださる皆さまのおかげで、無事57周年を迎えることができました。 これからも変わらぬおいしさと笑顔をお届けしてまいりますので、今後ともよろしくお願いいたします😊🍪 #令和8年8月8日

    3.0K667142794K viewsView on X
  • Sep 24, 20268.2x their median

    【告知】 社員だけが購入できる特別な品として愛されてきた「エクセレント ミルクチョコレート」がリニューアル🍫✨ 2026年10月23日(金)より順次予約販売を開始します。 皆さまお見逃しなく😋 https://t.co/3aarOJo2Sm

    2.2K48335298K viewsView on X
  • Aug 24, 20267.7x their median

    まるで飲むシガール?! 東京駅一番街店限定「クーシェ」🍨 クッキーとシェイクをかけ合わせた新感覚の体験型デザート✨ カップを握ってラングドシャーを割れば、サクサク食感が広がってまた違ったおいしさに! ぜひお楽しみください😊 https://t.co/HRwDpnluKR

    2.2K355978106K viewsView on X
  • Jul 24, 20266.6x their median

    (=・ω・=)「またここへ来ちゃった…! みんながほしがーるこのお菓子って、なんていうか知ってる?」 #シガール #おやつタイム #ヨックモック57th #しろたん27th #東京駅 #しろたん誕生日2026 #しろたんとれたよ https://t.co/YInRuCyaof

    2.0K26112095K viewsView on X
  • Jul 14, 20265.5x their median

    7月14日は #ひまわりの日 🌻 ヨックモックの夏といえば「カドー ドゥ レテ」 4種26個入のサイズは、リース風デザインなんですよ💐 皆さんの周りのひまわりグッズも教えてね🌻💛 https://t.co/9ejMZX9AYB

    1.5K30921459K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#おかしなおしゃべり#note#おかしな物語#トリックオアシガール#ヨックモック

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 338 interactions against 246K followers, an engagement rate of 0.137%. Measured over 24 original posts, its engagement rate beats 65% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 15K times each, and 2.29% of those impressions turn into an interaction. That is about 6.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 02:00 UTC, and Friday is the busiest day of the week. Of the 24 posts sampled, 83% carry an image or video, 71% are part of a thread and 25% link out. The account's strongest tracked post pulled 40K interactions, about 119x its own typical post. Recurring topics include #おかしなおしゃべり, #note, #おかしな物語.

What is ヨックモック【公式】's engagement rate on X?
ヨックモック【公式】 (@yokumoku_jp) has an engagement rate of 0.137%, based on the median interactions across 24 original posts from the last 30 days against 245,548 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.137%, ヨックモック【公式】 sits above the 25th percentile of the 204,956 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @yokumoku_jp have real engagement?
Its engagement rate beats 65% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @yokumoku_jp post?
Most posts go out around 02:00 UTC, and Friday is its busiest day, at roughly 1.43 posts per day across the measured window.

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