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Yamaha Racing engagement report

@yamaharacingcom - 223K followers on X

Measured over 81 original posts from a 30-day window, last computed on October 2, 2026.

Engagement

Middle of its size range
Per follower
0.048%
of 223K followers
Per impression
2.52%
4.3K views on a typical post
Reach
1.92%
of its followers see a post
Typical post
108
interactions (median)
Saved
0.047%
2 bookmarks on a typical post
Posting rate
3.07/day
active 63% of days
Peak time
16:00 UTC
Sunday

A typical post picks up 108 interactions against 223K followers, an engagement rate of 0.048%. Measured over 81 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.3K times each, and 2.52% of those impressions turn into an interaction. That is about 1.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 81 posts sampled, 95% carry an image or video, 6% are part of a thread and 52% link out. The account's strongest tracked post pulled 1.5K interactions, about 14x its own typical post. Recurring topics include #yamaharacing, #worldssp, #boldor.

Measured over 81 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #yamaharacing, #worldssp, #boldor.

Compared with accounts its own size

Yamaha Racing's engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 70% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.048%, Yamaha Racing sits above the 25th percentile of the 205,048 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video95% of posts+111%+108% to +115%34K
Outbound link52% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 52% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 280 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 8, 202614x their median

    📰 NEWS: Jack Miller to Join Yamaha’s WorldSBK Programme for 2027 and 2028 Seasons Yamaha Motor Europe is pleased to announce that Jack Miller will join the official Yamaha team in the FIM Superbike World Championship for the 2027 and 2028 seasons. #YamahaRacing

    1.3K192162831K viewsView on X
  • Sep 20, 202610x their median

    The quickest way to change brake pads? Don’t change the pads. One set of front pads will not last a full 24-hour race, but replacing them individually costs precious time. Just after halfway, YART swaps both complete front calipers for prepared replacements with fresh pads already installed. #YamahaRacing #FIMEWC #BolDOr 🔧

    950122142658K viewsView on X
  • Sep 24, 20265.3x their median

    Starting the Cremona #WorldSBK weekend in style 🤌 💨 https://t.co/CYOgECBDQ3

    524414312K viewsView on X
  • Sep 19, 20264.5x their median

    Ever wondered how YART change a rear shock spring 🔧 Their Öhlins technician uses a seriously trick custom spring compressor he built himself to unload the spring, allowing it to be removed and the replacement fitted safely. Once the new spring is on, the assembly is brought back under load using a pressurised system before the installed spring length is measured and the preload is fine-tuned by hand to the exact setting required. Spring changed, preload set, measurements checked, then the shock is ready to go straight back onto the R1. #YamahaRacing #FIMEWC #BoldOr

    411612728K viewsView on X
  • Sep 3, 20263.6x their median

    We have MISSED these sounds during the summer break! 🎶 (And @XaviVierge has clearly missed his Pata chips 😁😂) https://t.co/evY3UAQXOD

    358341111K viewsView on X
  • Sep 18, 20263.0x their median

    It's straight to Q2 with a strong Friday performance from Fabio Quartararo for the Monster Energy @YamahaMotoGP team on the opening day of the Austrian GP, as the French rider secures 10th overall. Read More 🔗https://t.co/cWv4Ig9j10 https://t.co/h5FztvIBtE

    31013105.0K viewsView on X
  • Sep 9, 20262.8x their median

    Prima Pramac Yamaha MotoGP arrives at the San Marino Grand Prix with renewed confidence after a positive weekend in Aragón. Read More 🔗 https://t.co/z2XZ0Lz0QG https://t.co/QVPFA5L6Dk

    28416015.3K viewsView on X
  • Sep 20, 20262.8x their median

    Anatomy of an EWC Pit Stop 🔧 Two wheels, a 24-litre tank and only seconds to get everything right. EWC regulations allow four mechanics to work on the YART R1, with two changing the front wheel and two changing the rear. Once both wheels are fitted and all mechanical work is complete, they step away before refuelling begins. One fuel technician operates the homologated quick-fill system while the other monitors the fuel level. When it reaches the marker, he calls it, the rig is removed and the cap is fitted. The result is one smooth, carefully choreographed operation where every second counts, every movement is crucial and the smallest detail can be the difference between winning and losing. #YamahaRacing #FIMEWC #BolDOr #PitStop #Mechanic

    25536337.7K viewsView on X
  • Sep 20, 20262.5x their median

    P3 at the Bol d’Or. Second in the 2026 FIM Endurance World Championship 💙 YART gave everything for 24 hours and fought for the championship until the final lap, finishing just four points short of defending their EWC crown. The disappointment is clear in parc fermé, but so is the scale of the effort. A podium at the toughest race of the season and a campaign defined by courage, resilience and absolute commitment from every rider and team member. #YamahaRacing #FIMEWC #BolDOr

    24821326.9K viewsView on X
  • Sep 8, 20262.5x their median

    📰 NEWS: Yamaha Motor Europe and Xavi Vierge to Conclude Partnership at End of 2026 Season Yamaha Motor Europe would like to extend its thanks to Xavi Vierge as it confirms that the Spaniard’s partnership with Yamaha’s Official WorldSBK team will conclude at the end of the 2026 season. #YamahaRacing

    2124151324K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#yamaharacing#worldssp#boldor#fimewc#worldsbk

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 108 interactions against 223K followers, an engagement rate of 0.048%. Measured over 81 original posts, its engagement rate beats 46% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 4.3K times each, and 2.52% of those impressions turn into an interaction. That is about 1.92% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on roughly 63% of days. Most posts go out around 16:00 UTC, and Sunday is the busiest day of the week. Of the 81 posts sampled, 95% carry an image or video, 6% are part of a thread and 52% link out. The account's strongest tracked post pulled 1.5K interactions, about 14x its own typical post. Recurring topics include #yamaharacing, #worldssp, #boldor.

What is Yamaha Racing's engagement rate on X?
Yamaha Racing (@yamaharacingcom) has an engagement rate of 0.048%, based on the median interactions across 81 original posts from the last 30 days against 223,088 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.048%, Yamaha Racing sits above the 25th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @yamaharacingcom have real engagement?
Its engagement rate beats 46% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @yamaharacingcom post?
Most posts go out around 16:00 UTC, and Sunday is its busiest day, at roughly 3.07 posts per day across the measured window.

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