Vanessa Van Edwards engagement report
@vvanedwards - 48K followers on X
Measured over 11 original posts from a 30-day window, last computed on October 22, 2026.
Engagement
A typical post picks up 24 interactions against 48K followers, an engagement rate of 0.05%. Measured over 11 original posts, its engagement rate beats 26% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.8K times each, and 1.33% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 11 posts sampled, 82% carry an image or video. The account's strongest tracked post pulled 83 interactions, about 3.5x its own typical post.
Measured over 11 original posts from a 30-day window, last computed on October 22, 2026.
Compared with accounts its own size
Vanessa Van Edwards's engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,445 accounts, accounts of similar size (decile 4 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.05%, Vanessa Van Edwards sits above the 25th percentile of the 205,261 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 01:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 82% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 0% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 82% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 398 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 11, 20263.5x their median
Steven Bartlett took a chance on me before he really had any reason to. He had me on Diary of a CEO before the following, before the keynotes, when I was a hopeful author with a dream. Fast forward to now, he picked up the UK publishing rights for Conversation, and what he probably didn’t know at the time was how that decision would end up changing my life. Going on Diary of a CEO the first time (of now many!) opened so many doors for me. It connected me to people, opportunities, and experiences that genuinely shifted the direction of my life. He has changed my life multiple times without even knowing it. So, Steven, thank you for taking a chance on me. You’ve had a much bigger impact on my life than you probably realize. Conversation out soon. This is just the beginning 🤍
- Sep 1, 20263.0x their median
1/ There's a tell that shows up right before someone stops listening to you. Once you learn it, you'll see it at every event you go to for the rest of your life. There are three versions. https://t.co/ylen77r72M
- Sep 5, 20262.5x their median
One of the easiest ways to become more socially intelligent is also one of the most overlooked: If you think something nice about someone, say it. If you like their energy, tell them. If they're a great listener, tell them. If they handled a situation well, tell them. Most people walk around with positive thoughts they never share. They notice something admirable, interesting, or kind about another person and keep it to themselves. Socially intelligent people do the opposite. They make people feel seen. Not because they're trying to get something in return, but because they understand that relationships are built through small moments of connection. A genuine compliment can change the tone of an interaction, brighten someone's day, and make them remember you long after the conversation ends. So the next time you think something kind, don't keep it in your head. Say it. Want more tips like this? More information on People School here: https://t.co/FvgypuNs55
- Sep 3, 20262.4x their median
Most people enter conversations focused on what they're going to say next. Instead, try entering with one goal: discover something you didn't know about the other person. Ask one more follow-up question. Stay curious a little longer. Some of the best stories, ideas, and connections are hidden just beneath the first answer. More information on where to find Conversation can be found here: https://t.co/8BDsTv7THs
- Oct 15, 20262.3x their median
Finding out I'm a NYT Best Selling author. Still speechless. Thank you for helping me get there. https://t.co/6h59lkoXSJ
- Aug 31, 20262.3x their median
Most people think social skills are about what to say. In reality, they're often about where you stand. Take a bar, for example. If you stand buried in the corner with your friends, you're telling the room, "We're closed for business." If you stand directly in the main traffic flow, everyone is too busy navigating around you to start a conversation. The sweet spot is near the edge of movement. Somewhere people naturally pass by, but can easily stop and chat without feeling trapped. The same principle applies to what I call the "bar exit strategy." One reason conversations feel awkward is because people accidentally corner themselves. They choose spots where leaving feels difficult, which makes them less likely to start conversations in the first place. When you know you can gracefully exit at any time, you become more relaxed, more approachable, and more willing to engage. Most social confidence isn't confidence at all. It's reducing friction. The best conversationalists know dozens of tiny social principles like these that make connecting with people feel effortless. Want more tips like this? Check out People School here: https://t.co/FvgypuNZUD
- Oct 3, 20262.1x their median
My most important presentation tip: Your audience is going to forget a lot of your talk. Fast. But there's hope. Here's the research, and what I do about it 🧵
- Sep 2, 20262.0x their median
Ranking body language cues because I have opinions about how you stand, sit, and make eye contact!! I've studied this for over 20 years and these are some of my favorites...and least favorites! But now I want to know: what are your favorite body language cues, or which ones are your absolute least favorite? 👀 #BodyLanguage #CommunicationTips #SocialSkills #Psychology #PeopleSkills
- Sep 15, 20261.8x their median
Funny story about this picture. I was on stage doing my tech check, and my husband snapped this picture of me, clearly not happy with myself. But this is a SUPER important part of the presentation process. Prep is not glamorous, but it is essential for CONFIDENCE. I would go as far as to say that preparation is the door into confidence. A few unglamorous things I do to prep: Don’t worry about what I look like or how weird my facial expressions are. Do very loud, guttural vocal warm-ups. I try to do these in a private room, but if I have to do them around other people, I do it anyway because it really helps my voice. Practice out loud over and over again. Jump around and do a lymphatic flow movement session to get my body moving. Practice my slides backwards, just in case… No, not really. I don’t do that. But that could be fun! Avoid dairy. It gives me a weird sound in my throat. Bottom line: The secret to a great conversation or presentation? Preparation. The best communicators don’t just “wing it.” They think ahead, practice what they want to say, and prepare for the moments that matter. That’s exactly why I wrote Conversation: to help you feel more confident, prepared, and connected in the moments that matter most. You don’t have to hope you’ll know what to say. You can prepare for it. 💛
- Sep 7, 20261.8x their median
Stop asking, "So, what do you do?" It's one of the fastest ways to send a conversation into autopilot. If you want more memorable conversations, swap out the default questions everyone asks for ones that actually reveal who someone is. A small change in what you ask can completely change where a conversation goes. What's your favorite question to ask? Info on where to find Conversation can be found here: https://t.co/8BDsTv7lRU
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 24 interactions against 48K followers, an engagement rate of 0.05%. Measured over 11 original posts, its engagement rate beats 26% of 20,445 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.8K times each, and 1.33% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.8 post a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 01:00 UTC, and Thursday is the busiest day of the week. Of the 11 posts sampled, 82% carry an image or video. The account's strongest tracked post pulled 83 interactions, about 3.5x its own typical post.
- What is Vanessa Van Edwards's engagement rate on X?
- Vanessa Van Edwards (@vvanedwards) has an engagement rate of 0.05%, based on the median interactions across 11 original posts from the last 30 days against 48,148 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.05%, Vanessa Van Edwards sits above the 25th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @vvanedwards have real engagement?
- Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (20,445 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @vvanedwards post?
- Most posts go out around 01:00 UTC, and Thursday is its busiest day, at roughly 0.8 posts per day across the measured window.