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Visit Shaanxi engagement report

@visitshaanxi - 176K followers on X

Measured over 36 original posts from a 30-day window, last computed on October 16, 2026.

Engagement

Bottom quarter for its size
Per follower
0.006%
of 176K followers
Per impression
0.034%
31K views on a typical post
Reach
17.3%
of its followers see a post
Typical post
10
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.2/day
active 97% of days
Peak time
13:00 UTC
Sunday

A typical post picks up 10 interactions against 176K followers, an engagement rate of 0.006%. Measured over 36 original posts, its engagement rate beats 18% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 31K times each, and 0.034% of those impressions turn into an interaction. That is about 17.4% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 36 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 199 interactions, about 20x its own typical post.

Measured over 36 original posts from a 30-day window, last computed on October 16, 2026.

Compared with accounts its own size

Visit Shaanxi's engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 3% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.006%, Visit Shaanxi sits above the 10th percentile of the 205,152 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 227 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 28, 202620x their median

    ⛰️Timed around two Chinese holidays, adult tickets to the main peak area of Mount Hua, Weinan, Shaanxi, are now half price. The discount runs through October 10 — scenery and culture, all in one trip. gzh@渭南文旅 https://t.co/WSBJ5gQvow

    109090033K viewsView on X
  • Sep 9, 202614x their median

    🍎Baishui County in Weinan, Shaanxi—known as the “hometown of Chinese apples”—is one of the world's prime apple-growing areas. The 2026 harvest is underway, so why not pick something sweet straight from the branch? gzh@渭南文旅 https://t.co/P1xDE671c2

    191120018K viewsView on X
  • Sep 20, 202613x their median

    Step into Tang Yuyin, a museum-themed Shaanxi restaurant by the south gate of Tang Paradise, Xi'an, Shaanxi. 🏛️Set inside the Futao International Ceramics Museum's immersive Tang-dynasty space — dine and browse the exhibits in one visit, taking in both the elegance and everyday life of ancient Chang'an. xhs@蜜桃养乐多 gzh@西安文旅

    12432026K viewsView on X
  • Sep 17, 202612x their median

    Autumn turns the reeds white—Fenghe Liangjiatan Wetland Park, Xi'an, Shaanxi, feels open and serene.🌾 Walk the waterside boardwalk, and every step is soaked in autumn's quiet light. xhs@Chengzi https://t.co/UDMubCTffo

    11810026K viewsView on X
  • Sep 25, 202612x their median

    🥮Crystal cake in Xi’an, Shaanxi, is flaky and gently sweet, with a hint of rose. One traditional pastry by the window, one full moon over the ancient city—that’s the Mid-Autumn Festival in this ancient city. https://t.co/Rkm0JMtqGj

    11322034K viewsView on X
  • Sep 19, 202612x their median

    Head to Shilang Lake, Xianyang, Shaanxi 🌊 and soak in the clear-sky, lake-and-mountain views of autumn! A new all-in-one pass lets you enjoy water activities and more around the scenic area. xhs@袁小圆AXJ https://t.co/KIHCxF0UoO

    11500024K viewsView on X
  • Sep 26, 202611x their median

    🛍️Head to MIXc One at Xi’an Chanba International Port in Shaanxi for a Snoopy sailing-themed display! Shop indoors or stroll the green outdoor paths—two easy ways to spend the day. xhs@提笔不为风雅-琦天大圣-不知道叫什么 https://t.co/raxUmUCvqi

    11310032K viewsView on X
  • Sep 20, 202611x their median

    🏛️Art in Gold: Jewellery in Hellenistic Times is now on view at the Shaanxi History Museum. Follow gold artifacts across the ancient world and discover echoes of cultural exchange along the Silk Road. On view through November 29. [email protected].雅 https://t.co/zBBhMNZRVT

    11300027K viewsView on X
  • Sep 15, 202611x their median

    Open Shaanxi’s golden autumn blind box.🎁 Golden rice paddies, glowing ginkgo trees at ancient temples and the surging golden waters of Hukou Waterfall come together in a brilliant autumn symphony. https://t.co/u4c9VYvxf2

    11201026K viewsView on X
  • Sep 18, 202611x their median

    Ever wanted to hear a symphony beneath a thousand-year-old pagoda? 🎻Head to the North Square of the Giant Wild Goose Pagoda in Xi’an, Shaanxi, on the evening of September 19 for music under the rising moon. gzh@西安文旅 https://t.co/69znZ2W67o

    10921024K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 10 interactions against 176K followers, an engagement rate of 0.006%. Measured over 36 original posts, its engagement rate beats 18% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 31K times each, and 0.034% of those impressions turn into an interaction. That is about 17.4% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.2 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Sunday is the busiest day of the week. Of the 36 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 199 interactions, about 20x its own typical post.

What is Visit Shaanxi's engagement rate on X?
Visit Shaanxi (@visitshaanxi) has an engagement rate of 0.006%, based on the median interactions across 36 original posts from the last 30 days against 176,271 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Visit Shaanxi sits above the 10th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @visitshaanxi have real engagement?
Its engagement rate beats 18% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @visitshaanxi post?
Most posts go out around 13:00 UTC, and Sunday is its busiest day, at roughly 1.2 posts per day across the measured window.

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