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Municipio de Viña del Mar engagement report

@vinadelmar - 182K followers on X

Measured over 1 original post from a 30-day window, last computed on October 15, 2026.

Engagement

Per follower
0.003%
of 182K followers
Per impression
0.821%
731 views on a typical post
Reach
0.4%
of its followers see a post
Typical post
6
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.03/day
active 3% of days
Peak time
15:00 UTC
Saturday

Early reading. We have captured 1 original post for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 6 interactions against 182K followers, an engagement rate of 0.003%. Posts are seen about 731 times each, and 0.821% of those impressions turn into an interaction. That is about 0.402% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36 interactions, about 6.0x its own typical post. Recurring topics include #municipiodecuidados, #viñadelmar. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 1 original post from a 30-day window, last computed on October 15, 2026. Recurring tags: #municipiodecuidados, #viñadelmar.

Where this sits in the catalog

At 0.003%, Municipio de Viña del Mar sits below the 10th percentile of the 206,310 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.025%.

p100.004%
p250.025%
p50 (median)0.143%
p750.68%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 206,310 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,260 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.025%
50th percentile0.143%
75th percentile0.68%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 297 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jun 4, 20266.0x their median

    🌿 Nuestros equipos municipales están trabajando en la limpieza y desmalezado del estero de Viña del Mar, con el objetivo de fortalecer la seguridad del sector, prevenir incivilidades y evitar la formación de microbasurales. #ViñaDelMar #MunicipiodeCuidados https://t.co/3PKAQEw1V9

    303301.3K viewsView on X
  • Feb 23, 20264.5x their median

    Estamos fiscalizando el correcto uso de los espacios públicos, principalmente, para prevenir emergencias y accidentes. Si te estacionas en un lugar no permitido, tu vehículo puede ser: ❌ Multado ❌ Retirado con grúa Prefiere estacionamientos regulados y transporte público. https://t.co/aECVWyPPn8

    165421.9K viewsView on X
  • Jun 16, 20263.7x their median

    🚨Continuamos con las fiscalizaciones al comercio ambulante ilegal. Durante la semana se realizaron intensas fiscalizaciones en avenida Valparaíso, calle Quillota, calle Arlegui, borde costero, entre otros puntos. ⚠️Comprar en el comercio ilegal implica riesgos y multas. https://t.co/arLd04ql3a

    133601.2K viewsView on X
  • Jun 5, 20263.7x their median

    💪🌊 La Playa del Deporte contará con nuevas obras de infraestructura y equipamiento, incluyendo la reposición de áreas para calistenia y ejercicios, mejoras en paseos y anfiteatro, nueva iluminación LED, sombreaderos y reparaciones en distintos sectores del recinto. #ViñaDelMar https://t.co/Pp86BG6ssJ

    13441989 viewsView on X
  • May 20, 20262.7x their median

    ⚠️ La nueva ordenanza municipal permitirá reforzar el retiro de “basura aérea”, exigiendo a las empresas de telecomunicaciones y servicios el cumplimiento de la normativa vigente, en coordinación con el Plan Nacional de Retiro de Cables. #ViñaDelMar #MunicipioDeCuidados https://t.co/2UiWbqNBFP

    8440798 viewsView on X
  • Feb 28, 20262.3x their median

    🚨 Equipos de Seguridad Pública realizaron patrullajes en el borde costero y centro de #ViñaDelMar, con dron y móviles. Se decomisó alcohol y mojitos. Seguimos reforzando seguridad y orden en espacios públicos. https://t.co/CJOw60oJI3

    72501.1K viewsView on X
  • Feb 27, 20262.2x their median

    Esta noche, Seguridad Pública desplegó un operativo de fiscalización y patrullaje preventivo en Plaza Miraflores, Plaza Santa Inés y Plaza Bernardo O’Higgins 🚓✨ Hubo acercamiento con vecinos y locatarios 🤝 y se cursaron infracciones por mal estacionamiento 📞 https://t.co/4pg1GQylYV

    62411.1K viewsView on X
  • Feb 24, 20262.2x their median

    En un trabajo coordinado entre nuestro equipo de Seguridad Pública y personal policial, se realizó un operativo que permitió el ingreso y fiscalización de una bodega clandestina utilizada para el almacenamiento de mercaderías y funcionamiento de cocinerías sin permiso municipal. https://t.co/3jRiVXIUjq

    5341866 viewsView on X
  • Jun 11, 20262.0x their median

    El Concejo Municipal aprobó la propuesta para instalar un nuevo módulo de servicios en Playa El Sol, una iniciativa que busca mejorar la infraestructura existente, fortalecer la oferta turística y brindar espacios más seguros, accesibles, de alto estándar para vecinos y turistas. https://t.co/ZrZ7dZgD52

    31621.1K viewsView on X
  • Mar 30, 20262.0x their median

    🚨🚗 ¡Fiscalización vehicular en Viña del Mar! Seguimos fiscalizando en distintos puntos de la comuna para fortalecer la seguridad vial y cuidar a nuestras vecinas y vecinos.👮‍♂️ #ViñaDelMar #MunicipioDeCuidados #SeguridadVial https://t.co/mMFW6s8Zhn

    4170796 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#municipiodecuidados#viñadelmar

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 6 interactions against 182K followers, an engagement rate of 0.003%. Posts are seen about 731 times each, and 0.821% of those impressions turn into an interaction. That is about 0.402% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.03 posts a day over the last 30 days, though only 3% of days saw any activity at all. Most posts go out around 15:00 UTC, and Saturday is the busiest day of the week. Of the 1 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36 interactions, about 6.0x its own typical post. Recurring topics include #municipiodecuidados, #viñadelmar. Only 1 original post have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Municipio de Viña del Mar's engagement rate on X?
Municipio de Viña del Mar (@vinadelmar) has an engagement rate of 0.003%, based on the median interactions across 1 original posts from the last 30 days against 181,637 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Municipio de Viña del Mar sits below the 10th percentile of the 206,310 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @vinadelmar have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @vinadelmar post?
Most posts go out around 15:00 UTC, and Saturday is its busiest day, at roughly 0.03 posts per day across the measured window.

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