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US Consulate Karachi engagement report

@usconsulatekhi - 107K followers on X

Measured over 8 original posts from a 30-day window, last computed on October 12, 2026.

Engagement

Bottom quarter for its size
Per follower
0.017%
of 107K followers
Per impression
1.52%
1.2K views on a typical post
Reach
1.11%
of its followers see a post
Typical post
18
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
0.43/day
active 33% of days
Peak time
10:00 UTC
Monday

A typical post picks up 18 interactions against 107K followers, an engagement rate of 0.017%. Measured over 8 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 1.52% of those impressions turn into an interaction. That is about 1.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 10:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36 interactions, about 2.0x its own typical post.

Measured over 8 original posts from a 30-day window, last computed on October 12, 2026.

Compared with accounts its own size

US Consulate Karachi's engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 53% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.017%, US Consulate Karachi sits above the 10th percentile of the 205,676 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.679%
p902.56%
p9982.4%
Engagement rate as a share of followers, across the 205,676 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,897 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.679%
90th percentile2.56%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 10:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 10:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 10:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 634 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 20, 20262.0x their median

    Every entrepreneur starts with an idea. The hard part is knowing what to do with it. Consul General Charles Goodman welcomed members of the Consulate General Youth Council (CGYC) and Pakistan U.S. Alumni Network (PUAN) for a mixer that did exactly that: putting the next generation of Pakistani entrepreneurs in the same room as the seasoned business leaders who've already "been there". CGYC members had real conversations about real challenges, drawing directly from the experience of established professionals in our alumni network. Over the next 10 months, these undergraduates will gain the entrepreneurial knowledge, mentorship, and hands-on skills to move from idea to execution, grounded in American business values, built for the Pakistani market. ๐Ÿ‡บ๐Ÿ‡ธ ๐Ÿ‡ต๐Ÿ‡ฐ Big ideas just got bigger support! #CGYC #PUAN #USinPak #Karachi @PakUSAlumni

    295203.4K viewsView on X
  • Sep 8, 20261.8x their median

    ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿ‡ต๐Ÿ‡ฐ Consul General Charles Goodman recently toured the Colgate-Palmolive (Pakistan) Ltd. manufacturing facility in Kotri, Hyderabadโ€”a standout example of long-term American investment in Sindh. This incredible partnership between the Lakson Group and Colgate-Palmolive USA has been going strong for several decades, making it one of Pakistan's most recognizable consumer brands. Today, the Kotri plant continues to manufacture everyday essentials for millions of households while creating local jobs and boosting regional expertise. Visits like this highlight the strength of the U.S.-Pakistan economic relationship and our private sector's commitment to supporting local workforces and industrial growth. #USPakistan #AmericanBusiness #EconomicPartnership

    236406.8K viewsView on X
  • Aug 29, 2026

    The Founders Museum is now open at Lincoln Corner Karachi! ๐Ÿ‡บ๐Ÿ‡ธ ๐Ÿ‡ต๐Ÿ‡ฐ As the United States marks 250 years of independence, weโ€™re telling the stories of the men and women who built a democratic republic from an idea. Visit Lincoln Corner Karachi (Liaquat Memorial Library) and step into their story. #Freedom250 #FoundersMuseum #LincolnCornerKarachi

    183307.6K viewsView on X
  • Sep 21, 2026

    Bright minds, fertile lands, and shared goals! ๐Ÿ‡บ๐Ÿ‡ธ๐Ÿค๐Ÿ‡ต๐Ÿ‡ฐ U.S. Consul General Charles Goodman met with Adeel Siddiqi (President, Hyderabad Chamber of Commerce and Industry) and Mahmood Nawaz Shah (President, Sindh Abadgar Board) to discuss trade, agriculture, and sustainable economic growth. From boosting crop yields to driving fresh investments, our goal is clear: connect Hyderabadโ€™s incredible talent and resources with U.S. technology and expertise. The U.S.-Pakistan partnership continues to thriveโ€”one meaningful conversation at a time. #USinPakistan #TradeAndInvestment #Hyderabad #Sindh #PakUSPartnership

    184012.0K viewsView on X
  • Sep 11, 2026

    Ever wondered what goes on behind the scenes at a global giant? Our Consulate General Youth Council members just scored an exclusive look inside the ๐—ž๐—™๐—– ๐—ฃ๐—ฎ๐—ธ๐—ถ๐˜€๐˜๐—ฎ๐—ป head office! From tech innovations to scaling secrets, they got a firsthand masterclass in how one of Americaโ€™s most iconic brands dominates the game. Consul General Charles Goodman joined the session, highlighting how U.S. investment creates high-quality jobs, builds skills, and fuels the local economy. ๐Ÿ‡ต๐Ÿ‡ฐ๐Ÿค๐Ÿ‡บ๐Ÿ‡ธ This is what real economic diplomacy looks like: connecting the next generation of Pakistani changemakers and aspiring entrepreneurs with global industry leaders driving innovation. #CGYC #YouthPower #KFC #EntrepreneursOfPakistan #USPakFriendship #Innovation

    192201.4K viewsView on X
  • Oct 9, 2026

    Fueling the U.S.-Pakistan relationship in Sindh Consul General Goodman recently brought together industry leaders for a roundtable on Pakistan's oil and gas sectorโ€”spotlighting opportunities for U.S. energy products, technology, and partnership to strengthen secure, resilient energy supply chains. #USPakistanPartnership #CommercialDiplomacy

    155201.3K viewsView on X
  • Oct 9, 2026

    Growing partnerships in agriculture Consul General Goodman met today with leaders from Pakistanโ€™s agriculture sector to discuss its strengths, challenges, and opportunities, from major crops to modern farming practices. Participants explored how U.S. agricultural technology, machinery, and dairy, feed, and aquaculture equipment can partner with Pakistani businesses to boost productivity and efficiency, benefiting both countries. Interested in partnering with U.S. agri-tech firms? Stay tuned for details! #USPakistan #AgTech #TradeNotAid #Agriculture

    15410938 viewsView on X
  • Oct 5, 2026

    Consul General Goodman visited Karachi Port and Port Qasim this week to explore opportunities for U.S. technology and investment in Pakistan's growing shipping sector. From modernizing port infrastructure to expanding trade logistics, U.S. businesses are ready to be strong partners in Pakistan's maritime growth story. ๐ŸŒŠ๐Ÿ“ฆ Stronger ports mean stronger tradeโ€”and stronger trade means a stronger U.S.-Pakistan partnership. #UnlockingPakistansPotential #USPakistanPartnership #TradeAndInvestment #Karachi #PortQasim

    16200996 viewsView on X
  • Sep 25, 2026

    250 years of American history. ๐Ÿ‡บ๐Ÿ‡ธ Nearly 80 years of U.S.-Pakistan partnership. ๐Ÿค One unforgettable night. This week, the U.S. Consulate General Karachi hosted โ€œFreedom 250: The American Brand,โ€ a special reception celebrating Americaโ€™s milestone. The evening brought together leaders from across government, business, academia, civil society, media, and the diplomatic community to celebrate American innovation, enterprise, and creativityโ€”and the enduring ties between the United States and Pakistan. With more than 80 U.S. firms operating in Pakistan and U.S.-Pakistan trade surpassing $11 billion in goods and services last year, our growing commercial ties continue to benefit both countries. Chief Guest Syed Awais Qadir Shah, Speaker of the Sindh Assembly, spoke about how much this partnership has shaped Sindh through education, economic opportunity, and cultural exchange. Hereโ€™s to writing the next chapter together! โœจ #Freedom250 #USPakistan #TheAmericanBrand #Sindh #Karachi #Partnership

    151201.7K viewsView on X
  • Aug 28, 2026

    Congratulations to Lincoln Cornerโ€™s newest Friends of the Corner (FOC) graduates! Twice a year, Lincoln Corners across Pakistan bring in a group of young volunteers for the โ€œFriends of the Cornerโ€ program, modeled after the โ€œFriends of the Libraryโ€ concept from U.S. public libraries. Itโ€™s part internship, part training, part real-world experience, and this cohort showed up for all of it! From January to June, 11 emerging Pakistani leaders supported Lincoln Corner programs and kept the space running for visitors. In return, they walked away with skills that actually transfer: program management, public speaking, English language development, and hands-on tech training. This wasnโ€™t about checking a box. It was about showing up consistently and building something real. Acting Consul General Jai Nair presented certificates to mark the milestone, but the growth happened long before that moment, one session at a time. ๐—–๐—ผ๐—ป๐—ด๐—ฟ๐—ฎ๐˜๐˜‚๐—น๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€ ๐˜๐—ผ ๐—ผ๐˜‚๐—ฟ 11 ๐—ด๐—ฟ๐—ฎ๐—ฑ๐˜‚๐—ฎ๐˜๐—ฒ๐˜€. ๐—Ÿ๐—ถ๐—ป๐—ฐ๐—ผ๐—น๐—ป ๐—–๐—ผ๐—ฟ๐—ป๐—ฒ๐—ฟ ๐—ถ๐˜€ ๐—ฏ๐—ฒ๐˜๐˜๐—ฒ๐—ฟ ๐—ฏ๐—ฒ๐—ฐ๐—ฎ๐˜‚๐˜€๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜„๐—ฒ๐—ฟ๐—ฒ ๐—ต๐—ฒ๐—ฟ๐—ฒ! #LincolnCornerPakistan #USinPakistan #FriendsOfCorner

    151103.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 18 interactions against 107K followers, an engagement rate of 0.017%. Measured over 8 original posts, its engagement rate beats 23% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.2K times each, and 1.52% of those impressions turn into an interaction. That is about 1.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 10:00 UTC, and Monday is the busiest day of the week. Of the 8 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 36 interactions, about 2.0x its own typical post.

What is US Consulate Karachi's engagement rate on X?
US Consulate Karachi (@usconsulatekhi) has an engagement rate of 0.017%, based on the median interactions across 8 original posts from the last 30 days against 106,920 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.017%, US Consulate Karachi sits above the 10th percentile of the 205,676 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @usconsulatekhi have real engagement?
Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @usconsulatekhi post?
Most posts go out around 10:00 UTC, and Monday is its busiest day, at roughly 0.43 posts per day across the measured window.

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