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US 96.5 engagement report

@us965philly - 245K followers on X

Measured over 53 original posts from a 30-day window, last computed on September 27, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 245K followers
Per impression
0.104%
1.9K views on a typical post
Reach
0.78%
of its followers see a post
Typical post
2
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
3.5/day
active 83% of days
Peak time
13:00 UTC
Friday

A typical post picks up 2 interactions against 245K followers, an engagement rate of 0.001%. Measured over 53 original posts, its engagement rate beats 5% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.104% of those impressions turn into an interaction. That is about 0.784% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 53 posts sampled, 74% carry an image or video, 21% are part of a thread and 30% link out. The account's strongest tracked post pulled 679 interactions, about 340x its own typical post. Recurring topics include #waltdisneyworld, #wdwmagicalseasons2026, #ringthebell.

Measured over 53 original posts from a 30-day window, last computed on September 27, 2026. Recurring tags: #waltdisneyworld, #wdwmagicalseasons2026, #ringthebell.

Compared with accounts its own size

US 96.5's engagement rate beats 5% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 6% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, US 96.5 sits below the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,261 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video74% of posts+111%+108% to +115%34K
Outbound link30% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 74% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 30% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 186 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 27, 2026340x their median

    kiss (the floor at msg) all the time. disco, occasionally @Harry_Styles https://t.co/L4yPZbUpcP

    593793411K viewsView on X
  • Aug 31, 202611x their median

    First year of Daisy Chain Fields in the books, @oliviarodrigo 🀍 https://t.co/mC94ESWykF

    183002.3K viewsView on X
  • Sep 16, 20269.5x their median

    Happy Birthday to one of our favorite brothers, Nick Jonas πŸŽ‚ https://t.co/KWCGNFSdMa

    144102.1K viewsView on X
  • Aug 25, 20269.5x their median

    Rest In Peace, Dolly Parton. πŸ’” Dolly's family shared the news of her passing on her social pages today, passing at 80 years old. Thank you, Dolly, for an incredible legacy of music, books, and kindness. πŸ•ŠοΈ https://t.co/eEIqXo4tTq

    162012.2K viewsView on X
  • Sep 2, 20269.0x their median

    This week on #BennettsBuddies at the @pspca, meet Bella Lynn 🐢 This pocket pittie loves to bounce around, and loves to cuddle once playtime is over. She’s playful, affectionate, open to meeting kids, and other dogs! https://t.co/B5HZusuU85

    98102.2K viewsView on X
  • Aug 28, 20267.0x their median

    Clear The Shelters is happening THIS SATURDAY at the @PSPCA and ALL PSPCA locations! 🐾 Adoption fees are being waived for all adult animals. Let's find these furry friends their people. ❀️ https://t.co/wDUchkqnRz

    85012.0K viewsView on X
  • Sep 22, 20266.0x their median

    🚨 NEW TAYLOR MUSIC ON FRIDAY 🚨 NEW TAYLOR MUSIC ON FRIDAY 🚨 NEW TAYLOR MUSIC ON FRIDAY 🚨 !!!

    102003.5K viewsView on X
  • Sep 25, 20264.5x their median

    And, baby, that's sh0w business f0r y0u. ❀️‍πŸ”₯#TSTLOASTheEncore https://t.co/RJDD5KVQtN

    72001.8K viewsView on X
  • Sep 15, 20264.0x their median

    If you need me I'll be thinking about alllll the Easter eggs in Taylor Swift's surprise β€˜Law & Order: SVU’ sketch at the #EMMYs πŸ‘€πŸ•΅οΈβ€β™€οΈ https://t.co/KrKnpvnfVN

    71002.7K viewsView on X
  • Sep 23, 20263.0x their median

    This week on #BennettsBuddies at the @pspca, meet Milly! 🐾 This pittie mix has two great loves in life: her people, and snacks! Her signature smiles makes her even more irresistible, and she’s open to meeting all adults, children, and other dogs! https://t.co/LIXaQ1dJzi

    32101.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#waltdisneyworld#wdwmagicalseasons2026#ringthebell#mostrequestedlive#bennettsbuddies

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 2 interactions against 245K followers, an engagement rate of 0.001%. Measured over 53 original posts, its engagement rate beats 5% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.9K times each, and 0.104% of those impressions turn into an interaction. That is about 0.784% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 53 posts sampled, 74% carry an image or video, 21% are part of a thread and 30% link out. The account's strongest tracked post pulled 679 interactions, about 340x its own typical post. Recurring topics include #waltdisneyworld, #wdwmagicalseasons2026, #ringthebell.

What is US 96.5's engagement rate on X?
US 96.5 (@us965philly) has an engagement rate of 0.001%, based on the median interactions across 53 original posts from the last 30 days against 244,673 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, US 96.5 sits below the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @us965philly have real engagement?
Its engagement rate beats 5% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @us965philly post?
Most posts go out around 13:00 UTC, and Friday is its busiest day, at roughly 3.5 posts per day across the measured window.

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