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unusual_whales engagement report

@unusual_whales - 5.4M followers on X

Measured over 736 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.024%
of 5.4M followers
Per impression
0.705%
181K views on a typical post
Reach
3.34%
of its followers see a post
Typical post
1.3K
interactions (median)
Saved
0.03%
55 bookmarks on a typical post
Posting rate
34.9/day
active 103% of days
Peak time
13:00 UTC
Friday

A typical post picks up 1.3K interactions against 5.4M followers, an engagement rate of 0.024%. Measured over 736 original posts, its engagement rate beats 47% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 181K times each, and 0.705% of those impressions turn into an interaction. That is about 3.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 34.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 736 posts sampled, 18% carry an image or video, 26% are part of a thread and 7% link out. The account's strongest tracked post pulled 46K interactions, about 36x its own typical post.

Measured over 736 original posts from a 30-day window, last computed on October 25, 2026.

Compared with accounts its own size

unusual_whales's engagement rate beats 47% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 38% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.024%, unusual_whales sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,491 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 13:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 13:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 13:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video18% of posts+111%+108% to +115%34K
Outbound link7% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 18% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 7% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 185 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 5, 202636x their median

    BREAKING: A US judge has ruled that the US Constitution does not guarantee a right to clean drinking water or accurate information from public officials, per Bloomberg

    35K7.1K1.5K2.8K3.6M viewsView on X
  • Sep 17, 202633x their median

    "McConnell would never be allowed to drive a car, babysit young children, or file his own taxes. Why, then, should a cognitively incapacitated 82-year-old retain one of the most important positions of power within the national government," per PublicNotice

    38K3.6K22473611K viewsView on X
  • Sep 28, 202629x their median

    BREAKING: President Trump is banning students majoring in degrees that don’t make enough money from taking out college loan, per the New Republic

    33K1.8K1.7K8204.8M viewsView on X
  • Oct 19, 202629x their median

    BREAKING: America’s $1.7 trillion auto loan market is headed for a crash, per Reuters. Auto loans are now one of the biggest sources of household debt, bigger than credit cards. And the strain is showing: 1 in 5 Americans is behind on at least one loan, the highest since 2010, and the average car on the road is now nearly 13 years old, a record.

    32K3.6K7757546.6M viewsView on X
  • Oct 12, 202624x their median

    A $100,000 salary in 2000 has the same purchasing power as $194,530 in 2026, per YF

    28K2.2K4715573.9M viewsView on X
  • Sep 17, 202622x their median

    College-educated workers ages 22 to 34 are experiencing one of their worst periods of unemployment in the past 20 years, per WSJ.

    25K2.1K3263721.4M viewsView on X
  • Aug 22, 202621x their median

    Fully remote workers report the highest well-being, and are less likely to quit, per FORTUNE

    25K1.7K4002931.2M viewsView on X
  • Sep 16, 202621x their median

    BREAKING: Tucker Carlson has claimed that Trump gave the direct order for Epstein files ‘cover up,' per the Independent

    23K2.2K463144748K viewsView on X
  • Sep 10, 202620x their median

    BREAKING: Governor Beshear on Mitch McConnell: "I have still heard absolutely nothing from the senator & it's been 3 months now, which is unacceptable. If he's not there on Monday, he owes an explanation to the American people."

    23K1.8K805381766K viewsView on X
  • Oct 12, 202619x their median

    BREAKING: Ukrainian strikes on Russian technology giant Yandex's data centres have been followed by a dramatic decline in automated online activity, particularly on Reddit, per Euronews

    23K1.5K2491611.1M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1.3K interactions against 5.4M followers, an engagement rate of 0.024%. Measured over 736 original posts, its engagement rate beats 47% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 181K times each, and 0.705% of those impressions turn into an interaction. That is about 3.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 34.9 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 13:00 UTC, and Friday is the busiest day of the week. Of the 736 posts sampled, 18% carry an image or video, 26% are part of a thread and 7% link out. The account's strongest tracked post pulled 46K interactions, about 36x its own typical post.

What is unusual_whales's engagement rate on X?
unusual_whales (@unusual_whales) has an engagement rate of 0.024%, based on the median interactions across 736 original posts from the last 30 days against 5,423,379 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.024%, unusual_whales sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @unusual_whales have real engagement?
Its engagement rate beats 47% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @unusual_whales post?
Most posts go out around 13:00 UTC, and Friday is its busiest day, at roughly 34.9 posts per day across the measured window.

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