【公式】ディズニー ツイステッドワンダーランド engagement report
@twst_jp - 1.5M followers on X
Measured over 51 original posts from a 30-day window, last computed on August 23, 2026.
Engagement
A typical post picks up 7.2K interactions against 1.5M followers, an engagement rate of 0.488%. Measured over 51 original posts, its engagement rate beats 96% of 1,003 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 327K times each, and 2.21% of those impressions turn into an interaction. That is about 22.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 51 posts sampled, 98% carry an image or video and 43% link out. The account's strongest tracked post pulled 74K interactions, about 10x its own typical post. Recurring topics include #ツイステ, #ディズニー, #ortho_birthday2026.
Measured over 51 original posts from a 30-day window, last computed on August 23, 2026. Recurring tags: #ツイステ, #ディズニー, #ortho_birthday2026.
Compared with accounts its own size
【公式】ディズニー ツイステッドワンダーランド's engagement rate beats 96% of the tracked X accounts closest to it in follower count (1,003 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 75% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.488%, 【公式】ディズニー ツイステッドワンダーランド sits above the 75th percentile of the 9,789 accounts in this comparison. That places it in the top 25% band, which runs 0.319% to 2.64%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.001% |
| 25th percentile | 0.006% |
| 50th percentile | 0.046% |
| 75th percentile | 0.319% |
| 90th percentile | 2.64% |
| 99th percentile | 357.2% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | 0% | 15K |
| 01:00 UTC | +4% | 15K |
| 02:00 UTC | -1% | 14K |
| 03:00 UTC | -2% | 15K |
| 04:00 UTC | -5% | 12K |
| 05:00 UTC | -5% | 12K |
| 06:00 UTC | -7% | 13K |
| 07:00 UTC | -6% | 14K |
| 08:00 UTC | -7% | 17K |
| 09:00 UTC | -2% | 19K |
| 10:00 UTC | -2% | 20K |
| 11:00 UTC | -2% | 22K |
| 12:00 UTC | -1% | 24K |
| 13:00 UTC | +1% | 27K |
| 14:00 UTC | -2% | 29K |
| 15:00 UTC | -1% | 30K |
| 16:00 UTC | -1% | 30K |
| 17:00 UTC | -1% | 28K |
| 18:00 UTC | +1% | 25K |
| 19:00 UTC | 0% | 24K |
| 20:00 UTC | 0% | 22K |
| 21:00 UTC | +1% | 19K |
| 22:00 UTC | +1% | 17K |
| 23:00 UTC | +1% | 15K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +8% | 59K |
| Monday | +8% | 72K |
| Tuesday | +1% | 94K |
| Wednesday | -4% | 78K |
| Thursday | -3% | 71K |
| Friday | -5% | 73K |
| Saturday | +2% | 64K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +79% | +73% to +85% | 5.8K |
| Outbound link | 43% of posts | -49% | -50% to -47% | 6.1K |
| Typical length | - | -5% | -7% to -4% | 7.9K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
- 43% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 183 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters run 5% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 19, 202610x their median
【告知】 リドルのバースデー(8月24日)を記念して、8月21日16:00より様々なキャンペーンを開催予定です。 「リドル バースデー召喚」では、SSR リドル[ラ・ボンボニエール]が期間限定で登場します。 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー #Riddle_Birthday2026 https://t.co/dz2g8WI89N
- Aug 10, 20265.9x their median
【告知】 オルトのバースデー(8月14日)を記念して、8月13日16:00より様々なキャンペーンを開催予定です。 「オルト バースデー召喚」では、SSR オルト[ボンボニエール・ギア]が期間限定で登場します。 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー #Ortho_Birthday2026 https://t.co/OYZrBAYjFu
- Aug 21, 20264.5x their median
『ディズニー ツイステッドワンダーランド』 プレミアムバースデー2026 POP-UP SHOP in OIOI 東京と大阪にて開催決定🎉 入場方法と整理券情報を公開しました。 ※商品一覧は24日に公開予定です。 詳細は特設サイトをご確認ください。 https://t.co/ONtiHEsJGC #ツイステ #ディズニー https://t.co/zldKlqlFJs
- Aug 19, 20263.8x their median
【イベント告知】 8月21日16:00より、「軽音部 活動記録」を開催予定です。 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー https://t.co/XSSBLlyp2c
- Aug 19, 20263.5x their median
【召喚告知】 8月21日16:00より、「復刻 軽音部 おまけ付き召喚」を開催予定です。 本召喚では、期間限定のSSR ケイト[クラブ・ウェア]、SSR カリム[クラブ・ウェア]、SSR リリア[クラブ・ウェア]が再登場します。 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー https://t.co/iw7Bdy7nM5
- Aug 21, 20262.0x their median
【キャンペーン&召喚】 「リドル バースデーキャンペーン」を開始いたしました。 SSR リドル[ラ・ボンボニエール]が期間限定で登場します。 開催期間は各キャンペーンによって異なります。 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー #Riddle_Birthday2026 https://t.co/lFuKUmrJA9
- Jul 31, 20261.7x their median
\💜ピックアップ召喚💙/ 「復刻 ツムステ 期間限定ピックアップ召喚」より、復刻カードが登場🎁 ✨登場カード✨ SSR ヴィル[ツムステ] SSR イデア[ツムステ] SSR マレウス[ツムステ] SR トレイ[ツムステ] SR ラギー[ツムステ] SR シルバー[ツムステ] 期間は7月31日16:00~8月21日14:59まで⏰ https://t.co/wEUP6ni9RE
- Aug 9, 20261.7x their median
【CD&デジタル配信】 「Disney Twisted-Wonderland Character Song Collection」リリースまであと17日! 発売に向けてボイスキャストのコメントを公開します。 本日は #内山昂輝 さんのコメントをご紹介。 ◆CD予約 https://t.co/k9MdD49yXC ◆デジタル配信 プリオーダー/プリセーブ/プリアドを実施中 https://t.co/Q7m8tSI6Oy #ツイステ #ディズニー
- Aug 13, 20261.6x their median
【HAPPY BIRTHDAY】 8月14日はオルトの誕生日です。 ゲーム内では「オルト バースデーキャンペーン」を開催中です。 ◆バースデーログインボーナス ・バースデーストーリー ・マジカルキー(10本) 受け取り期間:本日23:59まで ※詳細はゲーム内お知らせをご確認下さい。 #Ortho_Birthday2026
- Aug 21, 20261.6x their median
【召喚】 現在「復刻 軽音部 おまけ付き召喚」を開催中です。 本召喚では、期間限定のSSR ケイト[クラブ・ウェア]、SSR カリム[クラブ・ウェア]、SSR リリア[クラブ・ウェア]が再登場します。 ■開催期間:8月21日16:00~8月31日14:59 詳細はゲーム内お知らせをご覧ください。 #ツイステ #ディズニー https://t.co/VZjtAOlVVy
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 7.2K interactions against 1.5M followers, an engagement rate of 0.488%. Measured over 51 original posts, its engagement rate beats 96% of 1,003 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 327K times each, and 2.21% of those impressions turn into an interaction. That is about 22.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 03:00 UTC, and Friday is the busiest day of the week. Of the 51 posts sampled, 98% carry an image or video and 43% link out. The account's strongest tracked post pulled 74K interactions, about 10x its own typical post. Recurring topics include #ツイステ, #ディズニー, #ortho_birthday2026.
- What is 【公式】ディズニー ツイステッドワンダーランド's engagement rate on X?
- 【公式】ディズニー ツイステッドワンダーランド (@twst_jp) has an engagement rate of 0.488%, based on the median interactions across 51 original posts from the last 30 days against 1,480,475 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.488%, 【公式】ディズニー ツイステッドワンダーランド sits above the 75th percentile of the 9,789 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @twst_jp have real engagement?
- Its engagement rate beats 96% of the tracked X accounts closest to it in follower count (1,003 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @twst_jp post?
- Most posts go out around 03:00 UTC, and Friday is its busiest day, at roughly 2.07 posts per day across the measured window.