ツムラ【公式】漢方のある暮らし engagement report
@tsumura_jp - 168K followers on X
Measured over 7 original posts from a 30-day window, last computed on October 21, 2026.
Engagement
Early reading. We have captured 7 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 34 interactions against 168K followers, an engagement rate of 0.02%. Posts are seen about 5.6K times each, and 0.605% of those impressions turn into an interaction. That is about 3.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video, 14% are part of a thread and 57% link out. The account's strongest tracked post pulled 4.9K interactions, about 145x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 7 original posts from a 30-day window, last computed on October 21, 2026. Recurring tag: #からだにいいこと大賞2026.
Where this sits in the catalog
At 0.02%, ツムラ【公式】漢方のある暮らし sits above the 10th percentile of the 205,374 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 71% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 57% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 71% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 57% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 147 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jun 1, 2026145x their median
【台風情報】 台風6号(チャンミー)から離れた本州や四国でも前線の影響で土砂降りの雨となっている所があります。線状降水帯が発生し大雨になるおそれも。 台風は今日午後に九州や四国に接近し、明日3日(水)は紀伊半島〜東日本に接近または上陸のおそれがあります。 https://t.co/xixyYVdFr4 https://t.co/6c05WskD8J
- Jul 14, 202667x their median
【今日の熱中症警戒アラート】 今日7月15日(水)、環境省と気象庁は熱中症警戒アラートを東北から九州の25地域に発表しました。東京都(東京地方)など13地域で今年初の発表です。 積極的に熱中症を防止する行動をとってください。 https://t.co/PowvcD0hyD https://t.co/zmgWVMpNJh
- Sep 7, 202660x their median
【大雨災害の発生に警戒】 熱帯低気圧が北上、秋雨前線が本州付近に停滞する影響で、東日本や西日本の広範囲で雨が降っています。 東海では、今日8日(火)は昼過ぎから明日9日(水)朝にかけて線状降水帯が発生するおそれがあります。道路冠水や浸水、土砂災害の発生に警戒を。 https://t.co/tXZGkj3mLp https://t.co/YYx9noYsDN
- Jun 4, 202657x their median
【週間天気予報】この先のポイント ・週末〜週明けは熱帯擾乱の影響に注意 ・来週は本州の南海上に梅雨前線が停滞 ・東日本もそろそろ?梅雨入りの時期は ▼詳しくはこちら https://t.co/8xbU9bbkp2 https://t.co/EaG0cxyNWK
- Oct 16, 202651x their median
このシルエットは…? 今年もツムラとスペシャルコラボが決定…🌀✨ 今回は食品と漢方のダブルコラボ!! 10月26日(月)に情報解禁しますので、 続報をお楽しみに…☺ https://t.co/7p52Bmny4o
- Aug 2, 202636x their median
【西日本は猛暑警戒 関東は暑さ和らぐ】 今日8月3日(月)は西日本を中心に厳しい暑さとなり、フェーン現象の影響を受ける熊本では最高気温40℃の「酷暑日」が予想されています。熱中症に最大限の警戒が必要です。一方、涼しい東風が吹く関東や東海は暑さが落ち着きます。 https://t.co/ybeRgFH1rf https://t.co/l71SZj2gOt
- Aug 24, 202629x their median
<午前中から70地点以上で猛暑日> 今日は西日本・東日本の広い範囲で強い日差しが照りつけています。気温は昨日以上に早いペースで上がっていて、すでに70地点以上で35℃以上の猛暑日です。 午後はさらに気温が上がり、酷暑日に迫る所もあるとみています。 https://t.co/SxZVJYq682 https://t.co/RihwAz5pwK
- Sep 24, 20262.8x their median
連休明けの今日…☀👀 「だるさ」や「肩こり」など感じていませんか? 1日の寒暖差が7℃を超えると、 自律神経が乱れやすく体調を崩しやすいんだとか📷 そんな日はバスハーブを入れた お風呂に浸かるのがおすすめです◎ 休み明けも元気に乗り切りましょう😊 https://t.co/5VZeik9JtE
- Aug 26, 20262.4x their median
永久保存版💡 「風呂キャンセル」の日におすすめ! これだけはやっておきたい対処法まとめ🛀✨ 詳しくは画像をタップ👉
- Apr 26, 2026
一晩眠っても疲れが取れない、 常に頭のどこかが重い… もしそう感じているなら、 脳と神経が悲鳴を上げている「メンタル疲労」かも💦 入浴🛀で「マインドフル」な時間を確保しましょう💡 詳しくは☞一日の疲れを癒すお風呂(前編) - 入浴 - 養生のすすめ - 漢方通信 - ツムラの一般向け製品サイト
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 34 interactions against 168K followers, an engagement rate of 0.02%. Posts are seen about 5.6K times each, and 0.605% of those impressions turn into an interaction. That is about 3.34% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 00:00 UTC, and Thursday is the busiest day of the week. Of the 7 posts sampled, 71% carry an image or video, 14% are part of a thread and 57% link out. The account's strongest tracked post pulled 4.9K interactions, about 145x its own typical post. Only 7 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is ツムラ【公式】漢方のある暮らし's engagement rate on X?
- ツムラ【公式】漢方のある暮らし (@tsumura_jp) has an engagement rate of 0.02%, based on the median interactions across 7 original posts from the last 30 days against 168,413 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.02%, ツムラ【公式】漢方のある暮らし sits above the 10th percentile of the 205,374 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @tsumura_jp have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @tsumura_jp post?
- Most posts go out around 00:00 UTC, and Thursday is its busiest day, at roughly 0.37 posts per day across the measured window.