Thrasher Magazine engagement report
@thrashermag - 528K followers on X
Measured over 32 original posts from a 30-day window, last computed on October 16, 2026.
Engagement
A typical post picks up 553 interactions against 528K followers, an engagement rate of 0.105%. Measured over 32 original posts, its engagement rate beats 72% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 3.00% of those impressions turn into an interaction. That is about 3.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Saturday is the busiest day of the week. Of the 32 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.9K interactions, about 3.3x its own typical post.
Measured over 32 original posts from a 30-day window, last computed on October 16, 2026.
Compared with accounts its own size
Thrasher Magazine's engagement rate beats 72% of the tracked X accounts closest to it in follower count (20,182 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 78% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.105%, Thrasher Magazine sits above the 25th percentile of the 202,566 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.142%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.142% |
| 75th percentile | 0.673% |
| 90th percentile | 2.54% |
| 99th percentile | 82.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 16:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 3% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 3% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 121 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 12, 20263.3x their median
Takuya Sugiyama SKATE AND DESTROY https://t.co/AsMmrVsExo
- Jul 31, 20262.4x their median
Nothing Lasts Forever π§± Rest in Peace CHINA BANKS π https://t.co/W4jErS47vO
- Aug 1, 20262.0x their median
π¨ Toby Ryan is PRO AF for @realskateboards πΎ β¨ https://t.co/Q4fsMXjQja
- Aug 9, 20261.9x their median
π¨ Toby Ryan battles out an epic switch flip at Kezar π https://t.co/UhkMZWORuk
- Sep 13, 20261.9x their median
βοΈ DEATH MATCH 2026 IN THE BOOKS π Weβre paying for it today π https://t.co/6Z2TyJd6o0
- Sep 16, 20261.7x their median
If you know Thrasher, you know that we hold our home, San Francisco, in the highest regard. So it is with the heaviest of hearts that we mourn the passing of a man who embodied the City like no other. Mickey Reyes was an icon of an era defined by the concrete of our seven-by-seven jungle. Though tough and well respected, behind the brawn he carried a profound heart of red and gold. His legacy sprung from the streets but extended far beyond them. A lifetime member of the Deluxe family, Mickey was more than a team manager. He was a father figure, a calming presence and a security blanket. If Mickey had your back, you knew you were solid. Most importantly, there is life after skateboarding. Mickey leaves behind a family he loved beyond measure. We send all our love and support to his daughter, Dakota. Big Mic FOREVER. - TV
- Oct 6, 20261.6x their median
β¨π΄ Kaede Terauchi spins out in Number A Skateboards' βBrain Controlβ video πΊ https://t.co/Dfb7k33Ca9
- Aug 22, 20261.6x their median
Shane O'Neill shut San Francisco down for the APRIL x SPITFIRE video π Now playing on the Thrasher site π‘ https://t.co/FrubfuTQzX
- Oct 5, 20261.6x their median
βοΈ John Dilo is just warming up β¨οΈπ https://t.co/deZaQnjUu0
- Sep 28, 20261.6x their median
Kai Kishi got the Juice π§ https://t.co/gtQkoTQ6rT
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 553 interactions against 528K followers, an engagement rate of 0.105%. Measured over 32 original posts, its engagement rate beats 72% of 20,182 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 18K times each, and 3.00% of those impressions turn into an interaction. That is about 3.49% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 16:00 UTC, and Saturday is the busiest day of the week. Of the 32 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 1.9K interactions, about 3.3x its own typical post.
- What is Thrasher Magazine's engagement rate on X?
- Thrasher Magazine (@thrashermag) has an engagement rate of 0.105%, based on the median interactions across 32 original posts from the last 30 days against 528,427 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.105%, Thrasher Magazine sits above the 25th percentile of the 202,566 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @thrashermag have real engagement?
- Its engagement rate beats 72% of the tracked X accounts closest to it in follower count (20,182 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @thrashermag post?
- Most posts go out around 16:00 UTC, and Saturday is its busiest day, at roughly 1.07 posts per day across the measured window.