THIRD DAY engagement report
@thirdday - 320K followers on X
Measured over 2 original posts from a 30-day window, last computed on October 13, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 26 interactions against 320K followers, an engagement rate of 0.008%. Posts are seen about 2.7K times each, and 0.948% of those impressions turn into an interaction. That is about 0.856% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 21:00 UTC, and Monday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 213 interactions, about 8.2x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on October 13, 2026. Recurring tag: #td30.
Where this sits in the catalog
At 0.008%, THIRD DAY sits above the 10th percentile of the 199,943 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.141% |
| 75th percentile | 0.669% |
| 90th percentile | 2.53% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 21:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 232 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 25, 20268.2x their median
This week in 1999, we released our Time album which has songs like “I’ve Always Loved You,” “Your Love Oh Lord,” and “Sky Falls Down”… Which one do you find yourself listening to most all these years later? Listen now: https://t.co/MxZ3OFQmGp https://t.co/r80CHCa6cU
- Aug 19, 20267.7x their median
30 years of Third Day recorded live in one night from our hometown, Atlanta, GA. Streaming now on @KLOVERadio On Demand at https://t.co/eU8mksKkHi. #TD30 https://t.co/8lkw5em54C
- May 12, 20265.3x their median
We’ve been friends and fans of @tobymac and @christomlin for as long as we can remember. Touring with Toby over the years has always been a blast, but joining forces with Toby and Chris for a run like this feels historic and, honestly, like we’re about to have way too much fun! https://t.co/x1urdtGNyu
- Jul 29, 20265.2x their median
On this day in 2008, we released our Revelation album. This album went on to win Pop/Contemporary Album of the Year at the GMA Dove Awards, and Live Revelations received a Grammy for Best Rock or Rap Gospel Album. Reply with your favorite track from this record! https://t.co/8bfFiWLwbc
- Aug 29, 20265.0x their median
On this week in 1997, our second record Conspiracy No.5 was released. Leave a comment and let us know your top 3 songs from this album! https://t.co/87vy7NrEVt
- Jun 18, 20264.9x their median
It’s hard to believe it’s been 30 years since we released our debut album. The miles, the tours, the songs, the meet & greets, the Gomer Gatherings, and every record since “The Bus Record” have been a dream, memories we all share together. https://t.co/NA0AWAyabY
- Jul 30, 20264.8x their median
Tomorrow. 12pm EST. https://t.co/jOQrFRTkgj https://t.co/fhDQCfBgz0
- May 11, 20264.8x their median
30 years. Thank YOU to every one of you who came to celebrate Jesus and His resurrection power with us on the 30th Anniversary Tour. We are vessels for Him and His word, but you have allowed us to celebrate in such a mighty way. 30 years, and we can’t thank you enough. https://t.co/5cQTkHxXxa
- Jul 31, 20264.0x their median
We are thrilled to announce the final leg of the 30th Anniversary Tour, bringing the celebration to even more cities in 2027! Our good friend and very special guest @zachwilliams is joining us, along with music from Scout and the Saints. https://t.co/l30tsYFT1K
- Jun 19, 20263.7x their median
Red Rocks! What a special night celebrating 30 YEARS TO THE DAY since our debut album released. We felt your energy all night long and we'll be looking back on this evening for the rest of our lives. THANK YOU! https://t.co/3Mo9bIv2Nn
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 26 interactions against 320K followers, an engagement rate of 0.008%. Posts are seen about 2.7K times each, and 0.948% of those impressions turn into an interaction. That is about 0.856% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 21:00 UTC, and Monday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 213 interactions, about 8.2x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is THIRD DAY's engagement rate on X?
- THIRD DAY (@thirdday) has an engagement rate of 0.008%, based on the median interactions across 2 original posts from the last 30 days against 320,422 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.008%, THIRD DAY sits above the 10th percentile of the 199,943 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @thirdday have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @thirdday post?
- Most posts go out around 21:00 UTC, and Monday is its busiest day, at roughly 0.07 posts per day across the measured window.