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Sky: Children of the Light engagement report

@thatskygame - 341K followers on X

Measured over 44 original posts from a 30-day window, last computed on October 8, 2026.

Engagement

Middle of its size range
Per follower
0.117%
of 341K followers
Per impression
1.66%
24K views on a typical post
Reach
7.06%
of its followers see a post
Typical post
400
interactions (median)
Saved
0.081%
20 bookmarks on a typical post
Posting rate
1.5/day
active 80% of days
Peak time
18:00 UTC
Friday

A typical post picks up 400 interactions against 341K followers, an engagement rate of 0.117%. Measured over 44 original posts, its engagement rate beats 73% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 24K times each, and 1.66% of those impressions turn into an interaction. That is about 7.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 44 posts sampled, 100% carry an image or video and 9% link out. The account's strongest tracked post pulled 7.7K interactions, about 19x its own typical post.

Measured over 44 original posts from a 30-day window, last computed on October 8, 2026. Recurring tag: #dearvangogh.

Compared with accounts its own size

Sky: Children of the Light's engagement rate beats 73% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 62% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.117%, Sky: Children of the Light sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 18:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 18:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 18:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link9% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 9% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 179 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 20, 202619x their median

    🌕🦌✨ https://t.co/5EouvYgdgo

    7.0K62961471K viewsView on X
  • Sep 10, 202614x their median

    Still thinking about him… 😢🌾 https://t.co/y7Ndz36onR

    5.1K3747550K viewsView on X
  • Sep 18, 20269.7x their median

    Friend: Wow! Van Gogh's art is magnificent—he must have sold a million paintings! 🤩 Me: https://t.co/iW1gLNgXhn

    3.5K326114767K viewsView on X
  • Oct 1, 20266.1x their median

    Spooky season is finally here 🎃🍂 https://t.co/4azT5Bx0Dl

    2.2K27081941K viewsView on X
  • Oct 6, 20266.1x their median

    Will you find what the sea has lost? 🌊 The Season of Pearl arrives in Sky on October 16! 🦪✨ https://t.co/AJF0ZqQwTt

    2.0K300177348K viewsView on X
  • Aug 18, 20265.7x their median

    Familiar Spirits from the Season of the Nine-Colored Deer return to Sky for the Summer Camping Event, August 28 to September 10 (PT) ✨ Look for a friendly Spirit in Aviary Village to guide you to the event area in Prairie Peaks! ❗️ This Traveling Spirit Group will only be present during the Summer Camping Event, and will not be available during Days of Moonlight ❗️

    2.0K253124961K viewsView on X
  • Aug 14, 20265.6x their median

    🌈 🦌 👀 Our next group of visitors returns 🔶 August 28 - September 10 🔶 ❗️Be sure to visit these spirits during the Summer Camping event to collect their beloved items; their items will not be available during Days of Moonlight❗️ https://t.co/pLB7aya1OO

    1.9K2291679185K viewsView on X
  • Jul 13, 20264.4x their median

    Experience an unforgettable story of love, devotion, and sacrifice that changed history 🖼️ Step into the famous paintings to piece together the legacy of Vincent van Gogh and his family: letter by letter, painting by painting. ✨ Dear Van Gogh is available July 17. Download Sky for free and enter the world of Van Gogh this summer. 🔗 https://t.co/wlpmiksdho

    1.4K251324092K viewsView on X
  • Oct 2, 20264.3x their median

    🎃 Tricks, treats, and tales from the sea await this October 🌊 🐚 Set sail with the Old Angler in Season of Pearl 🧙‍♀️🦀 Brew up some fun with the tiny witch Brigitta during Days of Mischief 🤗 Team up to hug the rooftop krill in Sky's first-ever Community Goal 👻 Brave Eden in costume with TGC staff during our Community Eden Run 🏆🔨 Welcome back the Traveling Spirit you voted for in the Sky Creator Awards 🔗 https://t.co/vnH4FlhJQK 🕯️ Want to see your creations in This Month in Sky? Use #thatskygame for a chance to be featured! Thanks for a wonderful first year of This Month in Sky 🩵

    1.5K19994050K viewsView on X
  • Oct 5, 20264.0x their median

    Update 35.0 is almost here! ✨ TGC Rory walks you through what's on the way: 🏡 A brand-new Nest in Arles, plus fresh furniture coming to the Nesting Workshop 💫 Shared Memory Duets, so you can record yourself right alongside a Shared Memory 🕯️ The Sky Web Store Loyalty Program, with points you can trade for exclusive items See you in the skies 🩵

    1.3K2261642110K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#dearvangogh

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 400 interactions against 341K followers, an engagement rate of 0.117%. Measured over 44 original posts, its engagement rate beats 73% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 24K times each, and 1.66% of those impressions turn into an interaction. That is about 7.05% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 18:00 UTC, and Friday is the busiest day of the week. Of the 44 posts sampled, 100% carry an image or video and 9% link out. The account's strongest tracked post pulled 7.7K interactions, about 19x its own typical post.

What is Sky: Children of the Light's engagement rate on X?
Sky: Children of the Light (@thatskygame) has an engagement rate of 0.117%, based on the median interactions across 44 original posts from the last 30 days against 341,053 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.117%, Sky: Children of the Light sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @thatskygame have real engagement?
Its engagement rate beats 73% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @thatskygame post?
Most posts go out around 18:00 UTC, and Friday is its busiest day, at roughly 1.5 posts per day across the measured window.

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