Supercell engagement report
@supercell - 1.2M followers on X
Measured over 2 original posts from a 30-day window, last computed on August 31, 2026.
Engagement
Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 866 interactions against 1.2M followers, an engagement rate of 0.073%. Posts are seen about 56K times each, and 1.55% of those impressions turn into an interaction. That is about 4.72% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 16K interactions, about 19x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 2 original posts from a 30-day window, last computed on August 31, 2026.
Where this sits in the catalog
At 0.073%, Supercell sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Jun 25, 202619x their median
What would our world(s) be without colors? Happy Pride Month! 🏳️🌈 https://t.co/GTYtwdaQFa
- Oct 20, 20255.1x their median
Our Supercell ID Service is currently experiencing major downtime across all games. We are working with our partners to fix the issue ASAP.
- Oct 30, 20254.3x their median
Squad Busters development is ending, with a final update in Dec 2025. Read the news from the team: https://t.co/efhkl2Nd0z https://t.co/ju6cKhjVK3
- Nov 13, 20253.7x their median
When we launched Squad Busters, our goal was to bring all of Supercell’s worlds together in one fun, chaotic experience. Deciding to stop development was incredibly hard, and after announcing the decision, we asked players to share their questions. In this article we address as many as possible: why we made this decision, what it means for players, and how we’re honoring everyone who joined the journey. 🔗 https://t.co/bJNFrVQwWx
- Dec 1, 20253.3x their median
If you’re in Australia, congrats! Summer has begun. We hope you’re looking just like this. https://t.co/WxPO1KNXPh
- Feb 26, 20262.9x their median
It’s the Year of the Horse. Symbolizing fire, passion, speed and power. Our Shanghai team has been celebrating the Lunar New Year, and now that they’re back, we’re joining in properly. So here are our best horses. https://t.co/TiNn6cRucz
- Jun 18, 20262.7x their median
In Finland, we have this game called Sauna-Klonkku. Happy Midsummer! https://t.co/Znkg0MpWCO
- Oct 3, 20252.4x their median
Today’s a great day. A special one. For years, we have partnered with a charity, SpecialEffect, dedicated to transforming the lives of people with disabilities. The best thing? They do it through gaming. Today is again the day when revenue from UK players will be donated to SpecialEffect. So if you or your mates are in the UK, you know what to do! #OneSpecialDay Learn more: https://t.co/6YR8csbfX6
- Mar 19, 20262.4x their median
We’ve heard that outside Finland, some people go to the sauna with their clothes on. In case you didn’t know, the sauna is a Finnish invention. And as a Finnish company, we are here to let you know: the proper way is to always leave a mark on the bench. Not on your clothes. https://t.co/N6evs6Nv0v
- Feb 4, 20262.3x their median
We’re happy with how it turned out. https://t.co/JlKUgzy97d
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 866 interactions against 1.2M followers, an engagement rate of 0.073%. Posts are seen about 56K times each, and 1.55% of those impressions turn into an interaction. That is about 4.72% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.07 posts a day over the last 30 days, though only 7% of days saw any activity at all. Most posts go out around 12:00 UTC, and Thursday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video. The account's strongest tracked post pulled 16K interactions, about 19x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is Supercell's engagement rate on X?
- Supercell (@supercell) has an engagement rate of 0.073%, based on the median interactions across 2 original posts from the last 30 days against 1,181,001 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.073%, Supercell sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @supercell have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @supercell post?
- Most posts go out around 12:00 UTC, and Thursday is its busiest day, at roughly 0.07 posts per day across the measured window.