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sumika engagement report

@sumika_inc - 382K followers on X

Measured over 30 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Top quarter for its size
Per follower
0.355%
of 382K followers
Per impression
1.98%
69K views on a typical post
Reach
18.0%
of its followers see a post
Typical post
1.4K
interactions (median)
Saved
0.036%
25 bookmarks on a typical post
Posting rate
2.07/day
active 67% of days
Peak time
03:00 UTC
Sunday

A typical post picks up 1.4K interactions against 382K followers, an engagement rate of 0.355%. Measured over 30 original posts, its engagement rate beats 89% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 69K times each, and 1.98% of those impressions turn into an interaction. That is about 18.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 03:00 UTC, and Sunday is the busiest day of the week. Of the 30 posts sampled, 100% carry an image or video and 53% link out. The account's strongest tracked post pulled 13K interactions, about 9.3x its own typical post. Recurring topics include #sumika, #wowow, #スミマン.

Measured over 30 original posts from a 30-day window, last computed on October 1, 2026. Recurring tags: #sumika, #wowow, #スミマン.

Compared with accounts its own size

sumika's engagement rate beats 89% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 67% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.355%, sumika sits above the 50th percentile of the 205,048 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,048 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 03:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 03:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 03:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link53% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 53% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 170 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 24, 20269.3x their median

    【情報解禁】 𝘀𝘂𝗺𝗶𝗸𝗮 𝗟𝗶𝘃𝗲 𝗧𝗼𝘂𝗿 𝟮𝟬𝟮𝟳『𝗟𝗮𝘂𝗿𝗲𝗻𝘀 𝗟𝗶𝗯𝗿𝗮𝗿𝘆』 全24公演のホール&アリーナツアー開催決定‼️ ご来場お待ちしています🏠 == sumika OFFICIAL FANCLUB " ATTiC ROOM "にて チケット先行受付スタート🎫 https://t.co/3oZUrxMRRa (受付期間:8月3日 23:59まで) ※受付期間中にファンクラブへ新たにご入会された方も対象となります◎

    9.8K1.9K39883838K viewsView on X
  • Sep 24, 20264.0x their median

    #sumika Live Tour 2026 『Flügel Letter』 本日より開幕‼️ また新たな旅が始まります チームsumika一同 心を込めてお届けします📮🪶 https://t.co/D3EW7bRIKB

    4.9K4971091177K viewsView on X
  • Sep 25, 20263.7x their median

    #sumika Live Tour 2026 『Flügel Letter』 2026.09.25 Zepp Osaka Bayside スタート地点は大阪にて🪶📮 楽しい気持ちを一緒に共有した、かけがえのない時間◎ これからも何回だって一緒に味わいましょう! ありがとうございました🏠 https://t.co/wukIsnemIN

    4.6K406443110K viewsView on X
  • Sep 24, 20263.6x their median

    #sumika Live Tour 2026 『Flügel Letter』 2026.09.24 Zepp Osaka Bayside Flügel Letter 開幕📮🪶 まだ見ぬワクワクを求めて、新たなツアーがスタート!! 余すことなく一緒に楽しみましょう🏠 それでは、いってきます◎ https://t.co/M3axahos97

    4.5K38234094K viewsView on X
  • Sep 20, 20263.5x their median

    『 ROCK IN JAPAN FESTIVAL 2026 』 2026.09.20 千葉市蘇我スポーツ公園 どの選択をしても正解しか存在しない日。 あなたと音楽を分かち合えたことが、我々の誇りです。 本当にありがとうございました! どうか暖かくしてお過ごしください◎ 🏠プレイリストを公開🏠 ▼Apple Music https://t.co/qSO7KVFDYt ▼Spotify https://t.co/FpFBZHDNed #ロッキン #sumika

    4.4K385131136K viewsView on X
  • Sep 9, 20263.3x their median

    【 情報解禁 】 #sumika 💿 トリプルA面シングル 💿 『 エンバートーチ/はじまりのさよなら/Umm 』 2026年11月18日CDリリース決定‼️ また、新曲「 #エンバートーチ 」でアニメ『追放されたチート付与魔術師は気ままなセカンドライフを謳歌する。』(略称:#チー付与 )のOPテーマを担当させていただきます🪄 公開されたアニメPVでは「エンバートーチ」の一部も🎧 👉 https://t.co/5HBvz8YOGO オリジナル購入特典やCD詳細は、sumika オフィシャルホームページをご確認ください🏠 https://t.co/rov5Y5kYe5

    3.5K6773234540K viewsView on X
  • Aug 19, 20262.6x their median

    🎳#sumika🎳 - New Single - 「 #Umm 」 🎥Muisc Video https://t.co/ShkPvbN2ML 8月21日20:00〜 YouTubeにてプレミア公開決定🎙️ お楽しみに🏠 == 🎧[Umm] Streaming & DL https://t.co/wh7vHynpxp <NHK「みんなのうた」2026年8-9月> https://t.co/WQPjz3TB31

    3.0K40811104183K viewsView on X
  • Sep 1, 20262.5x their median

    【グッズ情報】 #sumika Live Tour 2026 『Flügel Letter』 📮グッズラインナップを公開🪽 / 本日9月1日 (火) 19:00〜 事前通販スタート‼️ 🚚💨 \ ↓詳細↓ https://t.co/7CUqLneuOl 9月13日23:59までのご注文(お支払い完了されたご注文)は、9月24-25日大阪公演までに配送いたします🏠 ※他公演の配送締切は随時アナウンス ぜひチェックしてください◎

    2.7K3599364430K viewsView on X
  • Aug 21, 20262.3x their median

    ◤◢◤ 𝗡𝗢𝗪 𝗦𝗛𝗢𝗪𝗜𝗡𝗚 ◢◤◢ #sumika - New Single - 「 #Umm 」 🎥Muisc Video https://t.co/ShkPvbN2ML === 🎳[Umm] Streaming & DL https://t.co/wh7vHynpxp <NHK「みんなのうた」2026年8-9月> https://t.co/BIKp7Zln6C

    2.7K4080100166K viewsView on X
  • Aug 18, 20262.3x their median

    【#生ラジソ】 『ATTiC ROOM』 〔 radio sofa 〕生配信📡 ありがとうございました◎ 次のツアーでお会いしましょう 🏠🪜🐕 https://t.co/vrPBmAJXeo

    2.9K197113472K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#sumika#wowow#スミマン#はじまりのさよなら#jwave

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 1.4K interactions against 382K followers, an engagement rate of 0.355%. Measured over 30 original posts, its engagement rate beats 89% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 69K times each, and 1.98% of those impressions turn into an interaction. That is about 18.0% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.1 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 03:00 UTC, and Sunday is the busiest day of the week. Of the 30 posts sampled, 100% carry an image or video and 53% link out. The account's strongest tracked post pulled 13K interactions, about 9.3x its own typical post. Recurring topics include #sumika, #wowow, #スミマン.

What is sumika's engagement rate on X?
sumika (@sumika_inc) has an engagement rate of 0.355%, based on the median interactions across 30 original posts from the last 30 days against 381,777 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.355%, sumika sits above the 50th percentile of the 205,048 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @sumika_inc have real engagement?
Its engagement rate beats 89% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @sumika_inc post?
Most posts go out around 03:00 UTC, and Sunday is its busiest day, at roughly 2.07 posts per day across the measured window.

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