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Steve Hofmeyr engagement report

@steve_hofmeyr - 293K followers on X

Measured over 9 original posts from a 30-day window, last computed on October 20, 2026.

Engagement

Middle of its size range
Per follower
0.087%
of 293K followers
Per impression
3.68%
6.9K views on a typical post
Reach
2.37%
of its followers see a post
Typical post
255
interactions (median)
Saved
0.043%
3 bookmarks on a typical post
Posting rate
1.47/day
active 30% of days
Peak time
17:00 UTC
Monday

A typical post picks up 255 interactions against 293K followers, an engagement rate of 0.087%. Measured over 9 original posts, its engagement rate beats 57% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.9K times each, and 3.68% of those impressions turn into an interaction. That is about 2.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 9 posts sampled, 33% carry an image or video and 33% link out. The account's strongest tracked post pulled 57K interactions, about 223x its own typical post. Recurring topics include #hamas, #nobel.

Measured over 9 original posts from a 30-day window, last computed on October 20, 2026. Recurring tags: #hamas, #nobel.

Compared with accounts its own size

Steve Hofmeyr's engagement rate beats 57% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 80% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.087%, Steve Hofmeyr sits above the 25th percentile of the 205,475 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video33% of posts+111%+108% to +115%34K
Outbound link33% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 33% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 277 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 18, 2026223x their median

    French police warned protesters: "If you approach the Louvre Museum in Paris, we will open fire!" https://t.co/nRrYiMHe6Y

    48K5.8K2.3K5602.2M viewsView on X
  • Aug 29, 202643x their median

    In tribute to the white farmers who have been persecuted and murdered in South Africa. “Ô Sarie Mares,” our French folk rendition of the renowned traditional Afrikaner song Sarie Marais, with my friend @Erga3x. (You’ll find the link to our European folk music channel below.) https://t.co/osxyCXDjDb

    9.1K1.3K377121536K viewsView on X
  • Sep 2, 202610x their median

    𝗠𝗼𝘀𝘁 𝗔𝗻𝗮𝗹𝘆𝘀𝘁𝘀 𝗪𝗮𝘁𝗰𝗵 𝗠𝗶𝘀𝘀𝗶𝗹𝗲𝘀 𝘁𝗼 𝗣𝗿𝗲𝗱𝗶𝗰𝘁 𝘁𝗵𝗲 𝗡𝗲𝘅𝘁 𝗪𝗮𝗿. 𝗜 𝗧𝗿𝗮𝗰𝗸 𝗧𝗼𝘆𝗼𝘁𝗮 𝗦𝗵𝗶𝗽𝗽𝗶𝗻𝗴 𝗠𝗮𝗻𝗶𝗳𝗲𝘀𝘁𝘀. 𝗢𝗻𝗲 𝗧𝗲𝗹𝗹𝘀 𝗬𝗼𝘂 𝗪𝗵𝗲𝗿𝗲 𝘁𝗵𝗲 𝗡𝗲𝘅𝘁 𝗪𝗮𝗿 𝗦𝘁𝗮𝗿𝘁𝘀 "𝗕𝗲𝗳𝗼𝗿𝗲" 𝘁𝗵𝗲 𝗙𝗶𝗿𝘀𝘁 𝗦𝗵𝗼𝘁. The @Toyota Hilux is the AK-47 of modern warfare. That is not a metaphor. It is 40 years of battlefield fact, and it makes bulk Toyota shipping data one of the MOST reliable early warning signals available to an OSINT analyst, military strategists and observers. The vehicle is EVERYWHERE a war is. In 1987, a conflict between Chad and Libya was literally named the Toyota War, after Chadian forces used Land Cruisers to destroy Libyan armor across the desert. The Soviet special forces in Afghanistan preferred captured Toyotas to their own trucks. Two thirds of the vehicles in ISIS's Raqqa parades were Toyotas. US special operations command fields the Land Cruiser and Hilux as its official non-standard tactical vehicle. Every side, every conflict, every proxy force runs on them. Which is exactly WHY the supply chain and shipping data matters, and this is not theory. In 2020, a watchdog, @Global_Witness, obtained an actual spreadsheet the Sudanese RSF militia used to track its own vehicle buys. It showed the RSF had purchased over a thousand Toyota Hiluxes and Land Cruisers, more than 900 in a single six month stretch, from dealers in the Gulf, to convert into technicals. @Global_Witness confirmed it by cross checking ship manifests, satellite imagery and social media photos. That militia is now at the center of the Sudan war, a conflict people now call Toyota War 2.0. The vehicles were trackable in the data before the worst of the killing began. The Iraq case is the clearest of all. @Toyota's own sales figures show Hilux and Land Cruiser sales tripled in Iraq in 2013. The following year, ISIS convoys became the defining image of the region's collapse. The @USTreasury's terror financing unit was alarmed enough to formally ask Toyota to explain the supply chain. The vehicles preceded the war by MORE than a year. The shipping data was sitting there. Almost no one was reading it. Here is how the signal works. The baseline is normal commercial demand, governments, NGOs, oil firms, telecoms. The anomaly is bulk orders of specific configurations, no back seats, reinforced beds, particular colors, routing through grey market hubs in the Middle East, Jordan and Turkey toward destinations with no commercial reason to absorb THAT volume. Those grey zone re-export hubs are where the signal lives, because that is where the proxy networks buy, outside Toyota's direct sales controls. The patterns worth following now ALL run the same way. Bulk Toyota movements into Libyan free ports are the leading indicator of the next Sahel proxy escalation that I am seeing now, as Russia's Africa Corps equips forces across the region. The same white Hilux double cab flow through Turkish and Jordanian transit that preceded every ISIS resurgence is the clearest warning of non state reconstitution in northern Iraq and Syria. Satellites show you where a war already is. Missile data shows you how it is being fought. Toyota manifests show you where the next one starts, often more than a year before the first convoy appears on your timeline. The data is public. Almost no one is reading the right part of it. That is the gap between analysis and intelligence. If this gave you signal worth keeping, please bookmark, retweet and like. Consider following if you find my work worthy. 𝗦𝗜𝗚𝗡𝗔𝗟, 𝗡𝗢𝗧 𝗡𝗢𝗜𝗦𝗘!!

    2.0K52246631.6M viewsView on X
  • Sep 16, 20266.0x their median

    Seems like all hell is breaking loose. People involved in drafting or implementing the racist policies identified by Washington may face visa restrictions. This may include families and corporate sector. I saw my YES vote turn into a racial weapon against my people in 1999 already. Long overdue.

    1.2K1301512844K viewsView on X
  • Oct 15, 20265.8x their median

    The cut-off date for parties' candidate submissions will never be honoured again in South Africa.

    1.2K180841015K viewsView on X
  • Sep 19, 20262.1x their median

    Relentlessly adding crosses to the White Cross Monument today, 3000 of our farmers brutalised only to be denied by our government - "He was shot in the back, then turned around to be shot in the face...." And on, and on and on... https://t.co/pXr40vchob

    34711859179.0K viewsView on X
  • Oct 19, 20262.1x their median

    I don't debate South Africans anymore. I'm politically agnostic. I have no belief in transformation, expropriation, hate speech, reparations, BEE, affirmative action, economic equity, preferential procurement, quotas or representivity. My reasons are very simple: slavery, colonialism and apartheid were/are universal phenomena. Therefore, I cannot extend exclusive or selective sympathy to some and not others. If you need it badly since it defines your culture, buy a f*cking dog.

    4344047423K viewsView on X
  • Sep 17, 20262.0x their median

    🇿🇦 Europa will attend South Africa’s annual white cross ceremony this weekend, honouring 17 farmers who were killed in the most brutal ways over the past year in South Africa. Follow: @europa https://t.co/JD0vJJnQSa

    319123411920K viewsView on X
  • Aug 22, 2026

    Sopas: die magiese Visfees in Hentiesbaai, Namibië. Hier sing duisende Amanda saam my. Boetewors. Dankie vir soveel gasvryheid! En sand. (Nee, ons praat nie oor die Bokke nie.) https://t.co/6RbZB2pvxG

    291228011K viewsView on X
  • Oct 16, 2026

    Die ANC, 'n verhaal van self-gefnuikte ambisie en verydelde ideale. Dit, of onverdunde boosheid, gierigheid en varksug.

    235262406.9K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#hamas#nobel

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 255 interactions against 293K followers, an engagement rate of 0.087%. Measured over 9 original posts, its engagement rate beats 57% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 6.9K times each, and 3.68% of those impressions turn into an interaction. That is about 2.37% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.5 posts a day over the last 30 days, though only 30% of days saw any activity at all. Most posts go out around 17:00 UTC, and Monday is the busiest day of the week. Of the 9 posts sampled, 33% carry an image or video and 33% link out. The account's strongest tracked post pulled 57K interactions, about 223x its own typical post. Recurring topics include #hamas, #nobel.

What is Steve Hofmeyr's engagement rate on X?
Steve Hofmeyr (@steve_hofmeyr) has an engagement rate of 0.087%, based on the median interactions across 9 original posts from the last 30 days against 292,882 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.087%, Steve Hofmeyr sits above the 25th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @steve_hofmeyr have real engagement?
Its engagement rate beats 57% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @steve_hofmeyr post?
Most posts go out around 17:00 UTC, and Monday is its busiest day, at roughly 1.47 posts per day across the measured window.

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