Omoyele Sowore engagement report
@sowore - 1.2M followers on X
Measured over 127 original posts from a 30-day window, last computed on October 25, 2026.
Engagement
A typical post picks up 551 interactions against 1.2M followers, an engagement rate of 0.048%. Measured over 127 original posts, its engagement rate beats 58% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 28K times each, and 1.98% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 127 posts sampled, 75% carry an image or video and 27% link out. The account's strongest tracked post pulled 15K interactions, about 27x its own typical post. Recurring topics include #sowore2027, #freennamdikanu, #endsars.
Measured over 127 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #sowore2027, #freennamdikanu, #endsars.
Compared with accounts its own size
Omoyele Sowore's engagement rate beats 58% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 67% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.048%, Omoyele Sowore sits above the 25th percentile of the 204,880 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 12:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 75% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 27% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 75% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 27% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 410 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 25, 202627x their median
Yes, today in New York, I joined the Free Palestine protest. No justice, no peace! #FreePalestine! I condemn the genocide being committed by the state of Israel in Gaza. I joined to make it clear that Nigerians stand for justice and human rights for Palestinians. https://t.co/RKSnqq5aqm
- Aug 22, 202624x their median
Yesterday, a senior management official at @UBAGroup reached out to me regarding my views on the treatment of the young woman in UBA’s Graduate Management Accelerated Programme (GMAP) who addressed @TonyOElumelu by his first name. I made it clear that, in my view, this was not a “culture clash”; it was a class war, a reflection of the deeply entrenched hierarchy and class consciousness that too often determines who is considered entitled to demand deference and who is expected to provide it. I gave a simple example, if Tony @TonyOElumelu son or daughter addressed the family gateman or driver by his first name, hardly any Nigerian would bat an eyelid. In fact, many of the same people outraged by this young woman calling him “Tony” would probably expect the gateman or driver to address Elumelu’s children with exaggerated deference. That tells you immediately that this argument is not really about “African culture” or respect. It is about class, status, wealth and power, about who society permits to speak casually to whom. More importantly, I specifically requested that, given the enormous public opprobrium, ridicule, and attacks this young woman has been subjected to, UBA must immediately provide her with appropriate psychosocial support. Whatever anyone thinks about how she addressed @TonyOElumelu, no young employee or trainee should be left alone to absorb the psychological consequences of suddenly becoming the target of a massive public controversy. She should not be sacrificed on the altar of corporate hierarchy or social-media outrage. Her dignity, welfare and mental well-being must come first. Let the poor breathe!
- Aug 18, 202622x their median
It is idiotic @ndlea_nigeria wake up, put on uniforms, march into farms, and set economically viable crops worth millions of dollars ablaze while your country is drowning in multidimensional poverty. Stop destroying cannabis farms. Stop wasting enormous economic opportunities in the name of a failed and outdated policy. Legalize and properly regulate cannabis. Invest in research, harness its legitimate medicinal and industrial potential, create jobs, generate revenue, and build an industry Nigerians can benefit from. You cannot burn your way out of poverty, foolish people!
- Jul 29, 202621x their median
Nigerians should direct their anger at their real enemies, the criminal leaders like @officialabat along its @OfficialAPCNg party who destroyed our country, reduced our people to second-class citizens across Africa and the rest of the world and the irresponsible South African leaders like @CyrilRamaphosa whose failures helped create the conditions for xenophobic violence. No one should hold a talented musician like @Tyllaaaaaaa vicariously liable for the crimes of xenophobia. Artistes are not responsible for the failures of politicians except where there is ample evidence they’re enablers. Tyla’s Lagos concert must go on. #RevolurionNOW
- Aug 11, 202618x their median
“Onyeaka Ozioma Elizabeth was spotted in the premises of the Federal High Court, Abuja and she informed me that she was arrested at 33 Onitsha, Anambra State over 5 years and 3 months ago by the DSS and dumped in WAWA MILITARY DETENTION CENTER IN KAINJI, NIGER STATE WITHOUT ACCESS TO HER FAMILY or lawyer. Her sister, whose phone number Ozioma Elizabeth gave to me when contacted could not believe that Ozioma Elizabeth was still alive until she saw this video. What manner of trial or justice can come from such illegal and dehumanizing detention? See fear written all over her face. Brought from Anambra to KAINJI, NIGER STATE, to Abuja; towns and cities she has never been to and away from everything that she knows, to face trial. Trial for being Biafran? Why nobody has ever faced trial for being Oduduwa and certainly none will ever face trial for being Arewa. Nigeria, a country of injustice.” - By Barr. Nnaemeka.
- Sep 8, 202616x their median
I have watched videos showing what appears to be a state-sponsored blockade and attack on NDC presidential candidate @PeterObi as he attempted to enter the state capital to carry out legitimate campaign activities. I strongly condemn these acts of political brigandage by agents of the state government and the Tinubu regime. This is totally unacceptable. No candidate should be prevented through violence, intimidation or state-sponsored thuggery from campaigning freely anywhere in Nigeria. Those behind these cowardly attacks are toying with fire and threatening the democratic rights of all Nigerians. They must desist immediately before it is too late
- Sep 29, 202614x their median
This is former Nigerian Head of State, General Abdulsalami Abubakar, being used in a hospital advert after undergoing knee replacement surgery in India. These so-called “experienced leaders” had every opportunity while in power to build first-class healthcare facilities in Nigeria. Yet, in old age, they travel abroad for the very medical care they failed to make adequately available at home and can even end up as advertisements for foreign hospitals. At this rate, perhaps one day a hospital in France will be using a Nigerian president, Tinubu for its adverts. What a tragic indictment of decades of failed leadership and neglect of Nigeria’s healthcare system.
- Aug 16, 202614x their median
I am pretty happy the message sank in very well, to the point that you had to block me here on @X @davido, you can’t endorse a failure like Tinubu, @officialABAT, grin from ear to ear in meetings with him, power your circle with the so-called #cityboys and then pretend not to understand the consequences of that political choice. I hope you and your family, led by @AAdeleke_01, now understand that @OfficialAPCNg has failed Nigerians and that Tinubu’s presidency has been a spectacular failure. You guys must stop fooling around, stop treating the Osun State treasury like a family jackpot, and face the harsh reality millions of Nigerians are living through every single day. #TinubuMustGo #Sowore2027
- Sep 8, 202612x their median
Foolish Nigerian politicians spends heavily on some of the world’s most expensive automobiles, yet they ultimately forget to build the roads needed to drive them. https://t.co/iPcxT6g7Zs
- Aug 15, 202611x their median
The real Arindin United @AAdeleke_01 @davido @officialABAT https://t.co/ckJ7rFl5eg
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 551 interactions against 1.2M followers, an engagement rate of 0.048%. Measured over 127 original posts, its engagement rate beats 58% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 28K times each, and 1.98% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 127 posts sampled, 75% carry an image or video and 27% link out. The account's strongest tracked post pulled 15K interactions, about 27x its own typical post. Recurring topics include #sowore2027, #freennamdikanu, #endsars.
- What is Omoyele Sowore's engagement rate on X?
- Omoyele Sowore (@sowore) has an engagement rate of 0.048%, based on the median interactions across 127 original posts from the last 30 days against 1,155,262 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.048%, Omoyele Sowore sits above the 25th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @sowore have real engagement?
- Its engagement rate beats 58% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @sowore post?
- Most posts go out around 12:00 UTC, and Sunday is its busiest day, at roughly 4.67 posts per day across the measured window.