【公式】しまじろう engagement report
@shima_official - 72K followers on X
Measured over 41 original posts from a 30-day window, last computed on September 16, 2026.
Engagement
A typical post picks up 973 interactions against 72K followers, an engagement rate of 1.39%. Measured over 41 original posts, its engagement rate beats 91% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 66K times each, and 1.47% of those impressions turn into an interaction. That is about 91.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 03:00 UTC, and Tuesday is the busiest day of the week. Of the 41 posts sampled, 98% carry an image or video, 7% are part of a thread and 54% link out. The account's strongest tracked post pulled 36K interactions, about 37x its own typical post. Recurring topics include #しまじろう, #しまじろうのわお, #myroom.
Measured over 41 original posts from a 30-day window, last computed on September 16, 2026. Recurring tags: #しまじろう, #しまじろうのわお, #myroom.
Compared with accounts its own size
【公式】しまじろう's engagement rate beats 91% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 50% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 1.39%, 【公式】しまじろう sits above the 75th percentile of the 205,582 accounts in this comparison. That places it in the top 25% band, which runs 0.679% to 2.56%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.679% |
| 90th percentile | 2.56% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 03:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 54% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 54% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 247 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 27, 202637x their median
ミーンミンミンミンミン https://t.co/gbjsion3ru
- Sep 3, 20269.8x their median
ゆめみたい・・・ https://t.co/lb7KJ5LPt4
- Sep 1, 20266.3x their median
おや?しまじろう 路地裏好き? https://t.co/zG183Xbegf
- Sep 4, 20265.3x their median
🎁しまじろうたちのぬいぐるみとハート型缶バッチを抽選でプレゼント🎁 9月11日~KIDDY LANDにて”My Room”をテーマにした新グッズを先行販売🛍 記念して大人でも子どもでもうれしい!しまじろうたちのかわいいグッズが当たるキャンペーンを実施します🎉 ぬいぐるみ5種類のうちどれか1つを計5名の方に、 ハート形缶バッチ各7種のうちどれか1つを計30名の方にプレゼント💌 ※ぬいぐるみや缶バッチの絵柄は選べません。 ■応募方法 ①このアカウント @shima_official をフォロー ②このポストをリポスト ■締切 2026年9月30日(水) 「ほしいグッズ」をコメントしてくれた人は当選確率UP🆙 #しまじろう #プレゼントキャンペーン #MyRoom
- Sep 7, 20264.7x their median
しまじろうたちのかわいい巾着🍫💄 9/11~KIDDY LANDで先行販売!🛍 -------------------- ■フェイス巾着 全5種 2,860円(税込) -------------------- ○期間○ 9月11日~24日 ※広島パルコ店のみ9月19日~10月14日 -------------------- ○対象店舗○ 原宿店、新宿店、池袋サンシャインシティ店、大阪梅田店、京都四条河原町店、名古屋パルコ店、神戸店、金沢フォーラス店、福岡パルコ店、鹿児島店、広島パルコ店 -------------------- ほかのグッズ情報は、Instagramをチェック✅ https://t.co/cWxceq2JeB #しまじろう #キデイランド #MyRoom
- Sep 12, 20264.6x their median
推しの写真を入れて使える🎶 KIDDY LANDで先行販売中!🛍 -------------------- ■フォトホルダー 全5種 2,090円(税込) -------------------- ○期間○ 9月11日~24日 ※広島パルコ店のみ9月19日~10月14日 -------------------- ○対象店舗○ 原宿店、新宿店、池袋サンシャインシティ店、大阪梅田店、京都四条河原町店、名古屋パルコ店、神戸店、金沢フォーラス店、福岡パルコ店、鹿児島店、広島パルコ店 -------------------- ほかのグッズ情報はInstagramをチェック✅ https://t.co/cWxceq2JeB」 #しまじろう #キデイランド #MyRoom
- Aug 29, 20264.3x their median
おや?しまじろう かわいいポーズだね https://t.co/YG6oujmX1C
- Aug 28, 20264.0x their median
おや?しまじろう 挨拶できたかな? https://t.co/RyFAizECyt
- Sep 6, 20263.9x their median
Shimajiro × DESIGN #2 https://t.co/iYE7g179DZ
- Sep 15, 20263.6x their median
あっ https://t.co/9g31oxebHR
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 973 interactions against 72K followers, an engagement rate of 1.39%. Measured over 41 original posts, its engagement rate beats 91% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 66K times each, and 1.47% of those impressions turn into an interaction. That is about 91.9% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.8 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 03:00 UTC, and Tuesday is the busiest day of the week. Of the 41 posts sampled, 98% carry an image or video, 7% are part of a thread and 54% link out. The account's strongest tracked post pulled 36K interactions, about 37x its own typical post. Recurring topics include #しまじろう, #しまじろうのわお, #myroom.
- What is 【公式】しまじろう's engagement rate on X?
- 【公式】しまじろう (@shima_official) has an engagement rate of 1.39%, based on the median interactions across 41 original posts from the last 30 days against 72,251 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 1.39%, 【公式】しまじろう sits above the 75th percentile of the 205,582 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @shima_official have real engagement?
- Its engagement rate beats 91% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @shima_official post?
- Most posts go out around 03:00 UTC, and Tuesday is its busiest day, at roughly 1.8 posts per day across the measured window.