SAM SMITH engagement report
@samsmith - 7.0M followers on X
Measured over 30 original posts from a 30-day window, last computed on September 1, 2026.
Engagement
A typical post picks up 1.1K interactions against 7.0M followers, an engagement rate of 0.015%. Measured over 30 original posts, its engagement rate beats 52% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 75K times each, and 1.41% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 30 posts sampled, 100% carry an image or video and 73% link out. The account's strongest tracked post pulled 11K interactions, about 11x its own typical post.
Measured over 30 original posts from a 30-day window, last computed on September 1, 2026.
Compared with accounts its own size
SAM SMITH's engagement rate beats 52% of the tracked X accounts closest to it in follower count (3,791 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 66% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.015%, SAM SMITH sits above the 25th percentile of the 36,654 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.012% |
| 50th percentile | 0.08% |
| 75th percentile | 0.433% |
| 90th percentile | 2.10% |
| 99th percentile | 160.5% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 51K |
| 01:00 UTC | -2% | 52K |
| 02:00 UTC | -3% | 50K |
| 03:00 UTC | -4% | 53K |
| 04:00 UTC | -6% | 43K |
| 05:00 UTC | -4% | 42K |
| 06:00 UTC | -4% | 48K |
| 07:00 UTC | -5% | 52K |
| 08:00 UTC | -4% | 61K |
| 09:00 UTC | -3% | 70K |
| 10:00 UTC | -2% | 72K |
| 11:00 UTC | -3% | 78K |
| 12:00 UTC | -2% | 86K |
| 13:00 UTC | -2% | 94K |
| 14:00 UTC | -4% | 97K |
| 15:00 UTC | -2% | 101K |
| 16:00 UTC | -3% | 98K |
| 17:00 UTC | -2% | 91K |
| 18:00 UTC | -1% | 85K |
| 19:00 UTC | -1% | 80K |
| 20:00 UTC | -1% | 74K |
| 21:00 UTC | -1% | 66K |
| 22:00 UTC | -1% | 57K |
| 23:00 UTC | -2% | 52K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +4% | 231K |
| Monday | 0% | 288K |
| Tuesday | -2% | 278K |
| Wednesday | -1% | 251K |
| Thursday | -1% | 245K |
| Friday | -3% | 253K |
| Saturday | +3% | 227K |
Best tweets
- Jun 16, 202611x their median
東京ありがとう、心から愛しています。 My Guy live at @MAJ_CEIPA awards xxxx https://t.co/4TzHqVDMuU
- May 4, 202610x their median
"ART IS NOT A THING; IT IS A WAY." - Erté Hat designer: Christian Cowan x Stephen Jones Look: Christian Cowan Earrings: @Cartier Necklace: Christian Cowan Photographer: @gregbaileyphoto https://t.co/vgGz87XcUn
- Aug 18, 20269.5x their median
Must be my fourth time now visiting this sanctuary. I make a personal artistic pilgrimage here every time I come to Mexico and it fills up my soul every time 💙 https://t.co/jvqO8ycG3S
- Jun 24, 20267.6x their median
Hazel Eyes. My new album, August 21st. https://t.co/q8NGodCiKp I am so excited to bring this piece of work and music to you. An honest account of my life the last few years, and a sweet escape for anyone who needs it. I believe, after this record more than ever, that love is a cure and music is a sanctuary and honesty is my north star. I can’t wait to share it with you all. Thanks for sticking round all these years to listen. Sam xx
- Aug 30, 20267.5x their median
♥️ https://t.co/GeOZbsfiYq
- Jun 15, 20266.2x their median
My Guy. June 24th. A song that I feel I have been waiting a lifetime to write and sing. Written with beautiful friends on a summer’s day in New York, this one fell out of the sky. In this sometimes cold and distant world, I hope you can feel the love and the closeness of this recording. I tried to capture the glow and the warmth of love in this one, it makes me cry, maybe it will make you feel a little love too. Pre-save now https://t.co/Ehxh4cHOXV
- May 8, 20264.8x their median
Midnight Snack 💋 https://t.co/YT1czcnZPL
- Aug 13, 20264.5x their median
Fergie's album ‘The Dutchess’ brought me so much joy as a kid. Not only was it insanely fun and full of pure bops, but it also had the killer and timeless ballad ‘Big Girls Don’t Cry’ I never thought it would feel this good singing this song. I loved every second. I love you Fergie. @Fergie @Spotify @SpotifyUK https://t.co/qQ8S76zo7j
- May 3, 20264.5x their median
FASHION IS ART - TOMORROW #metgala @gregbaileyphoto https://t.co/up3pwYTASJ
- May 19, 20264.3x their median
Sweet 34, Thank you for all the love, Ever, S https://t.co/Go80S1yPd7
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
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Reading these numbers
A typical post picks up 1.1K interactions against 7.0M followers, an engagement rate of 0.015%. Measured over 30 original posts, its engagement rate beats 52% of 3,791 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 75K times each, and 1.41% of those impressions turn into an interaction. That is about 1.07% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.1 post a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 14:00 UTC, and Tuesday is the busiest day of the week. Of the 30 posts sampled, 100% carry an image or video and 73% link out. The account's strongest tracked post pulled 11K interactions, about 11x its own typical post.
- What is SAM SMITH's engagement rate on X?
- SAM SMITH (@samsmith) has an engagement rate of 0.015%, based on the median interactions across 30 original posts from the last 30 days against 6,975,307 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.015%, SAM SMITH sits above the 25th percentile of the 36,654 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @samsmith have real engagement?
- Its engagement rate beats 52% of the tracked X accounts closest to it in follower count (3,791 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @samsmith post?
- Most posts go out around 14:00 UTC, and Tuesday is its busiest day, at roughly 1.07 posts per day across the measured window.