Russell Brand engagement report
@rustyrockets - 10M followers on X
Measured over 84 original posts from a 30-day window, last computed on October 24, 2026.
Engagement
A typical post picks up 372 interactions against 10M followers, an engagement rate of 0.004%. Measured over 84 original posts, its engagement rate beats 22% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 97K times each, and 0.382% of those impressions turn into an interaction. That is about 0.956% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 84 posts sampled, 99% carry an image or video. The account's strongest tracked post pulled 178K interactions, about 505x its own typical post.
Measured over 84 original posts from a 30-day window, last computed on October 24, 2026.
Compared with accounts its own size
Russell Brand's engagement rate beats 22% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 25% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.004%, Russell Brand sits above the 10th percentile of the 204,491 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 20:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 99% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 1% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -8% | -9% to -7% | 41K |
- 99% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 1% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 70 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 29, 2026505x their median
Likely future leader of Germany: “In my first 100 days, I will close the borders, eliminate social benefits for migrants, and carry out Germany’s largest deportations.” Do you support her? 🇩🇪 https://t.co/SdTXPb6nBV
- Sep 2, 2026354x their median
If postpartum mental illness becomes a get-out-of-jail-free card for murdering your children, then by logic, anyone diagnosed with it should lose custody of their kids.
- Aug 13, 2026245x their median
For years now, some hospitals and healthcare providers have been subjecting children to horrific, experimental treatments in service of radical gender ideologies. Today, thanks to the Wolves in White Coats report released by @HHSGov, we know why: profit. It turns out that convincing vulnerable children to reject their gender can create patients for life, earning hospitals tens of thousands of dollars in additional revenue per child. The report contains deeply disturbing allegations, and I encourage every American and every parent, to read it. More than just pushing these procedures on kids, hospitals and providers may have been defrauding Medicaid and private insurers by using misleading or fraudulent billing codes to get insurance to cover the costs.
- Sep 14, 2026190x their median
🚨BREAKING: Vice President JD Vance just announced that Kelly Loeffler is permanently SUSPENDING 870,000 people who defrauded the government. They are banned from ever getting another federal loan. "People who decided to steal from the American taxpayer, steal money that was supposed to go to small businesses and American workers." "We're going to make it impossible for them to get loans from the federal government." More common sense coming from the anti-fraud task force: If you STEAL, you should NEVER be permitted to receive federal money again.
- Sep 4, 2026189x their median
Lindsay Clancy deserves the electric chair. Pass it on.
- Aug 31, 2026161x their median
🚨 JUST IN: The Trump admin is FORCING the shutdown of 270 FRAUDULENT truck driving schools that were handing out licenses to ILLEGALS and people who can't speak or read English, per Sec. Duffy 110 schools shut down TODAY account for 5,000 English proficiency violations alone. 160 MORE closed for having no proper facilities, unlicensed instructors, and (you can't make this up) one school told inspectors their "classroom" was a school bus sitting in the backyard. "One school that we're shutting down was so flippant, as they told us their classroom was the school bus that was in the backyard." "We have 10 skill testers who have given over 2,000 driver's licenses to people who can't speak English." Blood is on their hands.
- Aug 18, 2026154x their median
Jeffrey Epstein likely had every major U.S. politician on video doing something terrible to a child, according to former CIA officer David Robert Steele.
- Aug 31, 2026145x their median
🚨 WTF?! Gov. Kathy Hochul just RELEASED 7,000 HARDCORE CRIMINALS on to the streets of New York, President Trump announced BL00D IS ON DEMOCRATS’ HANDS! “She is grossly incompetent and must be voted out of office! President DJT” I’d go further: she should be ARRESTED. https://t.co/8XyF34cf8c
- Aug 14, 2026135x their median
BREAKING: Lawrence Mayor DePeña (D) in MA arrested for stealing $1.6M from Covid funds He now faces 30 years in prison https://t.co/7C9uFu3XJO
- Aug 12, 2026112x their median
🚨 BREAKING: FBI Director Kash Patel just announced that NGO Southern Poverty Law Center's Director of Intelligence Heidi Beirich has been ARRESTED and CHARGED with the following crimes - Wire fraud conspiracy - Conspiracy to submit false statements to a federally insured bank - Conspiracy to commit concealment money laundering I voted for this law and order, @FBIDirectorKash! 🔥 "Beirich played a primary role in this scheme. From at least 2007-2023, Beirich allegedly helped orchestrate this fraudulent activity worth approximately $4.2 million, conspiring with SPLC to defraud donors, obtaining money through these materially false and fraudulent pretenses and omissions to pay leadership of the very violent organizations SPLC claimed to oppose." The massive fraud is all crashing down!
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Buy or sell Twitter (X) accounts - escrow-protected
PlayerSells is an escrow marketplace for Twitter (X) accounts. Every deal is protected, with no middleman risk.
Reading these numbers
A typical post picks up 372 interactions against 10M followers, an engagement rate of 0.004%. Measured over 84 original posts, its engagement rate beats 22% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 97K times each, and 0.382% of those impressions turn into an interaction. That is about 0.956% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 20:00 UTC, and Friday is the busiest day of the week. Of the 84 posts sampled, 99% carry an image or video. The account's strongest tracked post pulled 178K interactions, about 505x its own typical post.
- What is Russell Brand's engagement rate on X?
- Russell Brand (@rustyrockets) has an engagement rate of 0.004%, based on the median interactions across 84 original posts from the last 30 days against 10,186,744 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.004%, Russell Brand sits above the 10th percentile of the 204,491 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @rustyrockets have real engagement?
- Its engagement rate beats 22% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @rustyrockets post?
- Most posts go out around 20:00 UTC, and Friday is its busiest day, at roughly 3.07 posts per day across the measured window.