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Rock in Rio 🎸 engagement report

@rockinrio - 3.4M followers on X

Measured over 201 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Bottom quarter for its size
Per follower
0.003%
of 3.4M followers
Per impression
0.674%
15K views on a typical post
Reach
0.43%
of its followers see a post
Typical post
99
interactions (median)
Saved
0.007%
1 bookmarks on a typical post
Posting rate
7.2/day
active 47% of days
Peak time
20:00 UTC
Saturday

A typical post picks up 99 interactions against 3.4M followers, an engagement rate of 0.003%. Measured over 201 original posts, its engagement rate beats 21% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.674% of those impressions turn into an interaction. That is about 0.434% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Saturday is the busiest day of the week. Of the 201 posts sampled, 53% carry an image or video. The account's strongest tracked post pulled 101K interactions, about 1019x its own typical post. Recurring topics include #rockinrio2026, #straykidsnorockinrio, #demilovatonorockinrio.

Measured over 201 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #rockinrio2026, #straykidsnorockinrio, #demilovatonorockinrio.

Compared with accounts its own size

Rock in Rio 🎸's engagement rate beats 21% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 39% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Rock in Rio 🎸 sits below the 10th percentile of the 156,027 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.604%
p902.32%
p9983.1%
Engagement rate as a share of followers, across the 156,027 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 25,983 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.604%
90th percentile2.32%
99th percentile83.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 20:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 20:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 20:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video53% of posts+111%+108% to +115%34K
Outbound link1% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 53% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 1% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 128 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Jul 23, 20261019x their median

    Stray Kids(스트레이 키즈) "THIS & THAT" UNVEIL : TRACK "After You" https://t.co/gfJ791QDyK 2026.08.07 FRI 1PM (KST) | 0AM (ET) 🚚PRE-SAVE & PRE-ORDER "THIS & THAT" NOW! https://t.co/r6X8izNhSb #StrayKids #스트레이키즈 #THIS_AND_THAT #AfterYou #UNVEILTRACK #StrayKidsComeback #YouMakeStrayKidsStay

    68K25K1.2K6.6K2.5M viewsView on X
  • Sep 15, 2026279x their median

    cada ângulo novo esse vídeo fica melhor https://t.co/coY4lA6cE7

    25K2.6K542141.2M viewsView on X
  • Sep 13, 2026228x their median

    era o meu sonho, Rock in Rio! que delícia tá cantando para vocês. https://t.co/7dJMOxYe5S

    20K1.8K235126142K viewsView on X
  • Jul 13, 2026149x their median

    𝗿𝘂𝗻 𝗶𝘁 𝗲𝘃𝗲𝗿𝘆𝘄𝗵𝗲𝗿𝗲 ▸ https://t.co/6feGidhWJX ▸ https://t.co/BYYxoiDtBM ▸ https://t.co/V1XWHKUkWz #NEXZ #TOMOYA #HARU #SOGEON #HYUI https://t.co/pJgfo1sjZa

    12K2.8K33318295K viewsView on X
  • Jul 12, 202688x their median

    ESSA VAI ACONTECER! Zara Larsson performando “She Did It Again” no show de hoje em Montreux, na Suíça. 🇨🇭 https://t.co/OVyHZYAAUU

    8.1K49231821.0M viewsView on X
  • Sep 11, 202682x their median

    O primeiro show no Brasil a gente nunca esquece: 감사해요, NEXZ! #RockinRio2026 #NEXZnoRockinRio https://t.co/TV8uJFlPc3

    6.5K1.5K204782K viewsView on X
  • Jul 16, 202680x their median

    11.SET ES-GO-TA-DO!!! VAMOS FAZER HISTÓRIA, STAYS! 🥹🫰 ​Agora é fazer contagem regressiva e se preparar pro dia 11.SET. Quem garantiu o #EuVou pra ver @Stray_Kids comenta aqui! #RockinRio2026 https://t.co/m2LJpxRqhX

    4.9K1.9K193874332K viewsView on X
  • Sep 12, 202675x their median

    Love ✔️ Dreams ✔️ Stray Kids ✔️ #RockinRio2026 #STRAYKIDSnoRockinRio

    5.4K2.0K13745K viewsView on X
  • Sep 10, 202673x their median

    Atenção Stays, É AMANHÃ!!!! Vamos fazer o maior light ocean da história? Quem ainda não garantiu seu lugar, ainda dá tempo: https://t.co/ah27kNNRcy ​ #RockinRio2026 https://t.co/x1PGc6X8ue

    5.6K1.6K5477111K viewsView on X
  • Aug 4, 202667x their median

    NEXZ(넥스지) "SAUCIN'" Trailer 2 https://t.co/pc0cIwE6uB 2026.08.24 MON 6PM (KST) 📌Pre-Save “SAUCIN'" https://t.co/11hpPuvVJl #NEXZ #SAUCIN #NEXZ_SAUCIN https://t.co/7x2ITmyskc

    4.4K1.8K33470320K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#rockinrio2026#straykidsnorockinrio#demilovatonorockinrio#eltonjohnnorockinrio#zaralarssonnorockinrio

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 99 interactions against 3.4M followers, an engagement rate of 0.003%. Measured over 201 original posts, its engagement rate beats 21% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 15K times each, and 0.674% of those impressions turn into an interaction. That is about 0.434% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.2 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 20:00 UTC, and Saturday is the busiest day of the week. Of the 201 posts sampled, 53% carry an image or video. The account's strongest tracked post pulled 101K interactions, about 1019x its own typical post. Recurring topics include #rockinrio2026, #straykidsnorockinrio, #demilovatonorockinrio.

What is Rock in Rio 🎸's engagement rate on X?
Rock in Rio 🎸 (@rockinrio) has an engagement rate of 0.003%, based on the median interactions across 201 original posts from the last 30 days against 3,384,136 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Rock in Rio 🎸 sits below the 10th percentile of the 156,027 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @rockinrio have real engagement?
Its engagement rate beats 21% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @rockinrio post?
Most posts go out around 20:00 UTC, and Saturday is its busiest day, at roughly 7.2 posts per day across the measured window.

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