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Fernanda Salles engagement report

@reportersalles - 554K followers on X

Measured over 32 original posts from a 30-day window, last computed on October 13, 2026.

Engagement

Top quarter for its size
Per follower
0.362%
of 554K followers
Per impression
10.3%
19K views on a typical post
Reach
3.51%
of its followers see a post
Typical post
2.0K
interactions (median)
Saved
0.101%
20 bookmarks on a typical post
Posting rate
2.17/day
active 33% of days
Peak time
21:00 UTC
Tuesday

A typical post picks up 2.0K interactions against 554K followers, an engagement rate of 0.362%. Measured over 32 original posts, its engagement rate beats 89% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 19K times each, and 10.3% of those impressions turn into an interaction. That is about 3.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 32 posts sampled, 66% carry an image or video and 9% are part of a thread. The account's strongest tracked post pulled 21K interactions, about 10x its own typical post.

Measured over 32 original posts from a 30-day window, last computed on October 13, 2026.

Compared with accounts its own size

Fernanda Salles's engagement rate beats 89% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 98% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.362%, Fernanda Salles sits above the 50th percentile of the 204,583 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.677%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,583 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 21:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 21:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 21:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video66% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 66% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 253 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 4, 202610x their median

    Enquanto André Mendonça, cheio de cautela, submete o nome de Moraes ao Plenário do STF para ser investigado, Moraes faz exatamente o oposto: insere o nome de Mendonça no inquérito sem consultar absolutamente ninguém.

    17K2.8K38274162K viewsView on X
  • Sep 16, 202610x their median

    Vocês acham que esse é o comportamento de uma pessoa normal? Estou falando sério. Em 2021, um grupo de amigos conversava sobre política em uma mesa de bar no Clube Pinheiros, em São Paulo. Um segurança particular de Moraes ouviu as críticas ao magistrado e abordou o grupo, que estava ali, na mesa, conversando entre si. Advertiu os frequentadores para que parassem de usar apelidos “ofensivos” contra o togado. Segundo o B.O. registrado contra os frequentadores do clube, um dos quatro amigos foi conduzido pela polícia. Sim. PELA POLÍCIA, por causa de uma conversa informal entre amigos. Reportagens da época registraram que o publicitário precisou prestar esclarecimentos sobre suas opiniões na 14ª DP. Essas coisas acontecem em lugares como a Coreia do Norte, onde comentar publicamente qualquer coisa negativa sobre Kim Jong-un é um crime impensável.

    17K2.7K21669247K viewsView on X
  • Sep 16, 20269.0x their median

    A imagem da impunidade: Alexandre de Moraes sorri com deboche durante a sessão em que votou no próprio julgamento. 📷 Wilton Júnior/Estadão https://t.co/BW50BREuRd

    15K2.9K196116108K viewsView on X
  • Sep 12, 20268.4x their median

    Nikolas Ferreira afirma que está sendo ameaçado para não realizar manifestação contra Davi Alcolumbre no Amapá. “Mas eu vou!”. https://t.co/CVZvN5PgGY

    13K3.2K1672676K viewsView on X
  • Aug 21, 20267.8x their median

    Terrorismo? Imagina... “Nossos bandidos”, como disse Lula, não são terroristas. Tadinhos! https://t.co/dM4iRelMrK

    12K2.9K19298107K viewsView on X
  • Sep 4, 20267.0x their median

    🚨 Malu Gaspar afirma que, ontem, Davi Alcolumbre foi até a casa de Alexandre de Moraes e permaneceu lá por cerca de três horas. https://t.co/eTECwAtG6s

    11K2.4K1317988K viewsView on X
  • Oct 6, 20206.7x their median

    Mostrem-me uma, uma só decisão do Kassio Nunes que tenha ferido interesses da esquerda.

    10K1.3K428134View on X
  • Sep 2, 20265.8x their median

    Gente, e aquele pequeno detalhe do Tayayá? Como ficou? 🤡 https://t.co/VqKKHPRdte

    9.7K1.9K69954K viewsView on X
  • Sep 1, 20265.6x their median

    Em absolutamente qualquer país do mundo, isso teria provocado, ainda hoje à noite, as maiores manifestações de sua história.

    10K8282203787K viewsView on X
  • Sep 1, 20264.6x their median

    🚨 Moraes e André Mendonça discutem e chegam perto de agressão física, afirma Metrópoles A discussão ocorreu após Moraes descobrir que Mendonça mandou a PF aprofundar investigação que revelou conversas do ministro com Vorcaro. Segundo a coluna de Andreza Matais, Moraes pediu uma conversa com Mendonça, e o encontro desandou. A coluna apurou que o clima esquentou, houve bate-boca e, por pouco, a discussão não descambou para agressões físicas.

    7.7K1.1K23575169K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 2.0K interactions against 554K followers, an engagement rate of 0.362%. Measured over 32 original posts, its engagement rate beats 89% of 20,444 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 19K times each, and 10.3% of those impressions turn into an interaction. That is about 3.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, though only 33% of days saw any activity at all. Most posts go out around 21:00 UTC, and Tuesday is the busiest day of the week. Of the 32 posts sampled, 66% carry an image or video and 9% are part of a thread. The account's strongest tracked post pulled 21K interactions, about 10x its own typical post.

What is Fernanda Salles's engagement rate on X?
Fernanda Salles (@reportersalles) has an engagement rate of 0.362%, based on the median interactions across 32 original posts from the last 30 days against 553,783 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.362%, Fernanda Salles sits above the 50th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @reportersalles have real engagement?
Its engagement rate beats 89% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @reportersalles post?
Most posts go out around 21:00 UTC, and Tuesday is its busiest day, at roughly 2.17 posts per day across the measured window.

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