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Rachel Cook engagement report

@rachelc00k - 413K followers on X

Measured over 17 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Top quarter for its size
Per follower
0.931%
of 413K followers
Per impression
7.99%
48K views on a typical post
Reach
11.7%
of its followers see a post
Typical post
3.9K
interactions (median)
Saved
0.498%
240 bookmarks on a typical post
Posting rate
0.57/day
active 57% of days
Peak time
15:00 UTC
Thursday

A typical post picks up 3.9K interactions against 413K followers, an engagement rate of 0.931%. Measured over 17 original posts, its engagement rate beats 87% of 3,792 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 48K times each, and 7.99% of those impressions turn into an interaction. That is about 11.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 15:00 UTC, and Thursday is the busiest day of the week. Of the 17 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 38K interactions, about 9.9x its own typical post.

Measured over 17 original posts from a 30-day window, last computed on August 30, 2026.

Compared with accounts its own size

Rachel Cook's engagement rate beats 87% of the tracked X accounts closest to it in follower count (3,792 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 95% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.931%, Rachel Cook sits above the 75th percentile of the 36,759 accounts in this comparison. That places it in the top 25% band, which runs 0.434% to 2.10%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.4%
Engagement rate as a share of followers, across the 36,759 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,964 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%50K
03:00 UTC-4%54K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%61K
09:00 UTC-3%70K
10:00 UTC-2%72K
11:00 UTC-3%79K
12:00 UTC-2%87K
13:00 UTC-3%95K
14:00 UTC-4%98K
15:00 UTC-2%101K
16:00 UTC-4%99K
17:00 UTC-2%91K
18:00 UTC-1%85K
19:00 UTC-1%80K
20:00 UTC-1%75K
21:00 UTC-1%66K
22:00 UTC-2%58K
23:00 UTC-2%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%232K
Monday0%290K
Tuesday-2%281K
Wednesday-1%252K
Thursday-2%245K
Friday-3%254K
Saturday+3%228K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Oct 12, 20259.9x their median

    What did I say? https://t.co/A0WyaRx1N8

    37K729796322.4M viewsView on X
  • Aug 27, 20261.7x their median

    u thought i was done? https://t.co/YWDWPh1tWM

    6.2K13884162K viewsView on X
  • Aug 15, 20261.5x their median

    take me for a ride? https://t.co/6HYVQ5pTJl

    5.7K13186573K viewsView on X
  • Aug 10, 20261.5x their median

    peaches anyone? 🍑 https://t.co/qDzESoNqN6

    5.6K11985256K viewsView on X
  • Aug 6, 2026

    is it always this golden? https://t.co/cedEniFQzk

    5.5K12468266K viewsView on X
  • Jun 27, 2026

    lil bit of paradise 🌴 https://t.co/5DJkQEFGnb

    4.6K9253186K viewsView on X
  • Jul 14, 2026

    catching a tan https://t.co/fDXuDFW0AB

    4.4K9045076K viewsView on X
  • Aug 7, 2026

    flower child 🌼 https://t.co/9Bx29rrWJj

    4.3K8542360K viewsView on X
  • Aug 23, 2026

    life maxin’ https://t.co/GWOruqHgFN

    4.2K9251247K viewsView on X
  • Jul 17, 2026

    a lil chilly, can u tell? https://t.co/g775xbnq3e

    4.2K8748377K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 3.9K interactions against 413K followers, an engagement rate of 0.931%. Measured over 17 original posts, its engagement rate beats 87% of 3,792 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 48K times each, and 7.99% of those impressions turn into an interaction. That is about 11.6% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.57 post a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 15:00 UTC, and Thursday is the busiest day of the week. Of the 17 posts sampled, 100% carry an image or video and 6% link out. The account's strongest tracked post pulled 38K interactions, about 9.9x its own typical post.

What is Rachel Cook's engagement rate on X?
Rachel Cook (@rachelc00k) has an engagement rate of 0.931%, based on the median interactions across 17 original posts from the last 30 days against 413,490 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.931%, Rachel Cook sits above the 75th percentile of the 36,759 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @rachelc00k have real engagement?
Its engagement rate beats 87% of the tracked X accounts closest to it in follower count (3,792 accounts), which puts it in the top quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @rachelc00k post?
Most posts go out around 15:00 UTC, and Thursday is its busiest day, at roughly 0.57 posts per day across the measured window.

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