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musée du quai Branly - Jacques Chirac engagement report

@quaibranly - 278K followers on X

Measured over 31 original posts from a 30-day window, last computed on September 21, 2026.

Engagement

Bottom quarter for its size
Per follower
0.009%
of 278K followers
Per impression
1.74%
1.4K views on a typical post
Reach
0.51%
of its followers see a post
Typical post
25
interactions (median)
Saved
0.07%
1 bookmarks on a typical post
Posting rate
1.03/day
active 100% of days
Peak time
06:00 UTC
Sunday

A typical post picks up 25 interactions against 278K followers, an engagement rate of 0.009%. Measured over 31 original posts, its engagement rate beats 22% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.4K times each, and 1.74% of those impressions turn into an interaction. That is about 0.515% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 31 posts sampled, 97% carry an image or video and 87% link out. The account's strongest tracked post pulled 86 interactions, about 3.4x its own typical post. Recurring topics include #quaibranly, #dansnoscollections, #plumesduparadis.

Measured over 31 original posts from a 30-day window, last computed on September 21, 2026. Recurring tags: #quaibranly, #dansnoscollections, #plumesduparadis.

Compared with accounts its own size

musée du quai Branly - Jacques Chirac's engagement rate beats 22% of the tracked X accounts closest to it in follower count (19,932 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 59% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.009%, musée du quai Branly - Jacques Chirac sits above the 10th percentile of the 200,758 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.141%
p750.67%
p902.53%
p9982.4%
Engagement rate as a share of followers, across the 200,758 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,898 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.141%
75th percentile0.67%
90th percentile2.53%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video97% of posts+111%+108% to +115%34K
Outbound link87% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 97% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 87% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 278 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 1, 20263.4x their median

    #ExpoPremièresNations 🌎️ 📢 À vos agendas ! Cet automne, cap sur le Canada ! À partir du 29 septembre, le #quaiBranly présente l'exposition « Premières Nations. Arts et cultures du Nord-Ouest de l'Amérique ». ☀️ ℹ️ Plus d'infos 👉️ https://t.co/vGg4rhZ9gI https://t.co/10NUXFMeJG

    5826112.4K viewsView on X
  • Sep 9, 20262.7x their median

    #PlumesDuParadis 🪶 👑 Une reine d’Espagne s’invite au #quaiBranly ! Découvrez le portrait de Marie-Christine de Bourbon (1806-1878), exceptionnellement prêté par le @museodelprado. 📅 Rendez-vous jusqu’au 8 novembre 2026 👉️ https://t.co/L5TFd9lmTy https://t.co/fBPeRtksZM

    4719102.6K viewsView on X
  • Sep 10, 20262.6x their median

    #Colloque 🔎 À l’occasion de l'#ExpoPremièresNations, le #quaiBranly organise un colloque scientifique consacré aux enjeux culturels, artistiques et muséologiques liés aux Premières Nations. 💬 📅 Mercredi 30 septembre et jeudi 1er octobre 👉️ https://t.co/ipj5V3miQM https://t.co/ah1w7JHFk4

    4816022.8K viewsView on X
  • Sep 8, 20262.6x their median

    📢 Cap sur Tahiti ! Rendez-vous À partir du 29 septembre pour « Voir Tahiti. Premières photographies 1859-1870 » ! 👀 📸 L’exposition présente un ensemble exceptionnel de photographies qui sont parmi les premières réalisées en Polynésie française 👉️ https://t.co/V7A3X8bvcY https://t.co/Tox7Sim1XM

    4421101.7K viewsView on X
  • Aug 27, 20262.5x their median

    #PlumesDuParadis 🪶 🎨 Peint vers 1630 par Jan Lievens, ce portrait témoigne de la fascination des artistes néerlandais pour l'Orient. L'oiseau de paradis ornant son turban devient ici un symbole de prestige. ℹ️ Rendez-vous au #quaiBranly 👉️ https://t.co/L5TFd9lmTy https://t.co/FNkyiN9aug

    4913102.1K viewsView on X
  • Sep 19, 20262.1x their median

    #PlumesDuParadis 🪶 ✨ En 1942, @vancleefarpels sublime l’oiseau de paradis en un précieux clip, où rubis et saphirs donnent vie à son plumage ! 🔎 Un chef d'œuvre découvrir au #quaiBranly jusqu’au 8 novembre 👉️ https://t.co/L5TFd9lmTy https://t.co/TELCefKWGf

    4111101.6K viewsView on X
  • Sep 20, 20262.1x their median

    #DansNosCollections 🔎 📸 Statuette masculine (73.1997.4.47), Population Kantana (Mama), Centre du Nigéria, Début du 20°siècle bois, pigments, Anciennes collection John Klejman, Musée Barbier-Mueller (Genève) 👀 Rendez-vous au #quaiBranly pour l'admirer ! https://t.co/uRSrZaefF7

    4110011.9K viewsView on X
  • Aug 13, 20262.1x their median

    #DansNosCollections 🔎 ℹ️ Cavalier tendant un fruit à un simurgh, Iran, Dynastie Qajar (1786–1925), Style d’Ali Mohamad Isfahani, Téhéran, Vers 1865–1888, Céramique siliceuse ☀️ À découvrir dans l'exposition « Plumes du paradis » jusqu'au 8 novembre 2026 au #quaiBranly ! https://t.co/5ALPjVrKsS

    447103.1K viewsView on X
  • Aug 24, 20261.9x their median

    Prochaines expositions 🔎 📢 À vos agendas ! Préparez votre rentrée au #quaiBranly ! 🌎 Premières Nations — 29 sept. 👉 https://t.co/oUiL445sv8 📷 Voir Tahiti — 29 sept. 👉 https://t.co/JBPNKLNmml ✊ Violence silencieuse — 10 nov. 👉 https://t.co/hPVFJn7rWq https://t.co/5yhI3K2B9f

    3611002.4K viewsView on X
  • Jul 31, 20261.8x their median

    #LeSaviezVous 🔎 ☀️ Les coiffes cérémonielles de Nouvelle-Guinée occidentale évoquent les relations qui unissent les Marind à leurs ancêtres, à leur environnement et aux êtres qui peuplent leur univers mythique. ℹ️ Plus d'infos 👉️ https://t.co/hibyOloCpj https://t.co/sDptDV63i3

    3510012.5K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#quaibranly#dansnoscollections#plumesduparadis#expopremièresnations#lesaviezvous

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 25 interactions against 278K followers, an engagement rate of 0.009%. Measured over 31 original posts, its engagement rate beats 22% of 19,932 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 1.4K times each, and 1.74% of those impressions turn into an interaction. That is about 0.515% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 06:00 UTC, and Sunday is the busiest day of the week. Of the 31 posts sampled, 97% carry an image or video and 87% link out. The account's strongest tracked post pulled 86 interactions, about 3.4x its own typical post. Recurring topics include #quaibranly, #dansnoscollections, #plumesduparadis.

What is musée du quai Branly - Jacques Chirac's engagement rate on X?
musée du quai Branly - Jacques Chirac (@quaibranly) has an engagement rate of 0.009%, based on the median interactions across 31 original posts from the last 30 days against 278,428 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.009%, musée du quai Branly - Jacques Chirac sits above the 10th percentile of the 200,758 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @quaibranly have real engagement?
Its engagement rate beats 22% of the tracked X accounts closest to it in follower count (19,932 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @quaibranly post?
Most posts go out around 06:00 UTC, and Sunday is its busiest day, at roughly 1.03 posts per day across the measured window.

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