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Prof Photography engagement report

@prophotomag - 137K followers on X

Measured over 40 original posts from a 30-day window, last computed on September 29, 2026.

Engagement

Bottom 10% for its size
Per follower
0.001%
of 137K followers
Per impression
0.19%
526 views on a typical post
Reach
0.39%
of its followers see a post
Typical post
1
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
1.33/day
active 13% of days
Peak time
15:00 UTC
Friday

A typical post picks up 1 interaction against 137K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 526 times each, and 0.19% of those impressions turn into an interaction. That is about 0.385% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 100% link out. The account's strongest tracked post pulled 21 interactions, about 21x its own typical post.

Measured over 40 original posts from a 30-day window, last computed on September 29, 2026.

Compared with accounts its own size

Prof Photography's engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 10% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.001%, Prof Photography sits below the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 15:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 15:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 15:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video0% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 0% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 154 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 28, 202621x their median

    This new film distributed by Eastman Kodak is Portra in all but name, and for now is cheaper than Instagram’s favorite stock. https://t.co/pMEnXboP7c

    14520709 viewsView on X
  • Sep 28, 20264.0x their median

    The Leica APO-Macro-Elmarit-SL 100 f/2.8 combines outstanding macro performance with the versatility of a superb medium telephoto. https://t.co/KfyCDw8eH0

    4000616 viewsView on X
  • Sep 27, 20264.0x their median

    Inside the 1966 secret project that changed professional photography forever https://t.co/LEJDG6mXda

    3100640 viewsView on X
  • Sep 26, 20264.0x their median

    Portuguese astrophotographer Miguel Claro used a high-powered telescope and camera to capture a close-up frame of writhing plasma on the Sun’s photosphere https://t.co/IoC71ZtleF

    2200646 viewsView on X
  • Sep 26, 20264.0x their median

    Ahead of his final book – and 91st birthday – Don McCullin recounts stories of working as a war photographer through decades of global conflict https://t.co/jw40iYMYjq

    3100493 viewsView on X
  • Sep 28, 20263.0x their median

    Britain's master of photographic fantasy is going back to basics in a 250-portrait London show https://t.co/gi4MhJ4EM4

    3000757 viewsView on X
  • Sep 27, 20263.0x their median

    Tether Tools wants to turn the dead space under your tripod into a useful storage area https://t.co/ZQgX3L1O8B

    2100546 viewsView on X
  • Sep 26, 20263.0x their median

    This 1.6MP Kodak keychain camera shouldn't be this lovable – but that's exactly the point https://t.co/zLG0KuZpoP

    2100710 viewsView on X
  • Sep 25, 20263.0x their median

    In our new weekly podcast, three of the Digital Camera World chat over three of the biggest announcements in the last week - from Nikon, Adobe & Snap https://t.co/ZEmYAT8Ezr

    3000542 viewsView on X
  • Sep 28, 20262.0x their median

    Japan has no new No.1 compact camera as this model dominates the sales chart again, and it's a cult favorite since its original release in 2018 https://t.co/QHclrmgLTo

    2000535 viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 1 interaction against 137K followers, an engagement rate of 0.001%. Measured over 40 original posts, its engagement rate beats 3% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 526 times each, and 0.19% of those impressions turn into an interaction. That is about 0.385% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 15:00 UTC, and Friday is the busiest day of the week. Of the 40 posts sampled, 100% link out. The account's strongest tracked post pulled 21 interactions, about 21x its own typical post.

What is Prof Photography's engagement rate on X?
Prof Photography (@prophotomag) has an engagement rate of 0.001%, based on the median interactions across 40 original posts from the last 30 days against 136,527 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.001%, Prof Photography sits below the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @prophotomag have real engagement?
Its engagement rate beats 3% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @prophotomag post?
Most posts go out around 15:00 UTC, and Friday is its busiest day, at roughly 1.33 posts per day across the measured window.

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