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Proceso engagement report

@proceso - 4.9M followers on X

Measured over 920 original posts from a 30-day window, last computed on October 7, 2026.

Engagement

Bottom 10% for its size
Per follower
0%
of 4.9M followers
Per impression
0.263%
5.3K views on a typical post
Reach
0.11%
of its followers see a post
Typical post
14
interactions (median)
Saved
0.019%
1 bookmarks on a typical post
Posting rate
30.67/day
active 103% of days
Peak time
05:00 UTC
Wednesday

A typical post picks up 14 interactions against 4.9M followers, an engagement rate of 0%. Measured over 920 original posts, its engagement rate beats 6% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.3K times each, and 0.263% of those impressions turn into an interaction. That is about 0.109% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 30.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 05:00 UTC, and Wednesday is the busiest day of the week. Of the 920 posts sampled, 99% link out. The account's strongest tracked post pulled 21K interactions, about 1492x its own typical post. Recurring topics include #reporteespecial, #opinión, #video.

Measured over 920 original posts from a 30-day window, last computed on October 7, 2026. Recurring tags: #reporteespecial, #opinión, #video.

Compared with accounts its own size

Proceso's engagement rate beats 6% of the tracked X accounts closest to it in follower count (15,519 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 20% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At under 0.001%, Proceso sits below the 10th percentile of the 155,536 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.022%.

p100.003%
p250.022%
p50 (median)0.127%
p750.603%
p902.31%
p9983.4%
Engagement rate as a share of followers, across the 155,536 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 26,076 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.003%
25th percentile0.022%
50th percentile0.127%
75th percentile0.603%
90th percentile2.31%
99th percentile83.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 05:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 05:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 05:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video1% of posts+111%+108% to +115%34K
Outbound link99% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 1% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 99% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 286 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 26, 20261492x their median

    Corte Penal Internacional tiene elementos para investigar a AMLO por crímenes de lesa humanidad Un análisis de la Facultad de Derecho de la Universidad de California en Berkeley concluye que la vigilancia intrusiva sin orden judicial, las campañas digitales de acoso y la estigmatización desde el poder público durante el sexenio de López Obrador pueden encuadrarse bajo la figura del crimen de lesa humanidad de persecución. https://t.co/oF9XvlYNoG

    13K5.7K1.4K381665K viewsView on X
  • Sep 3, 2026474x their median

    #ReporteEspecial | Ulises Lara, exfiscal de la FGR, es denunciado por su hermana Hilda de haber utilizado su influencia en la Fiscalía capitalina para fabricar un proceso penal por despojo en su contra y quedarse con la casa paterna. Pese a que la compraventa fue legalmente acreditada y jueces federales han concedido amparos por prescripción del delito, una asesora jurídica subordinada del exfuncionario mantiene el litigio en una interminable espiral judicial. | Por Diana Lastiri https://t.co/mWmiowXpDM

    4.2K2.2K140115170K viewsView on X
  • Aug 29, 2026322x their median

    Gobierno de Sheinbaum contrata más deuda en Japón; bono samurái se pagará hasta 2046 El gobierno mexicano colocó un bono por unos mil 774 millones de dólares que se terminará de pagar dentro de 20 años, cuando por Palacio Nacional ya hayan pasado por lo menos otros tres presidentes. https://t.co/PGFNe2tQ28

    2.5K1.7K173137110K viewsView on X
  • Sep 21, 2026306x their median

    Morena acusa a familiares de Samuel García de delincuencia organizada y desvío de recursos públicos Mariana Rodríguez, esposa del mandatario emecista, su padre Samuel García Mascorro, su medio hermano y un primo estarían involucrados en una triangulación de cuando menos mil millones de pesos, según se señala en la denuncia de hechos. https://t.co/q3vdttaikc

    2.9K1.2K9041122K viewsView on X
  • Sep 17, 2026296x their median

    El municipio de San Nicolás de los Garza amplió hoy la denuncia contra el gobernador Samuel García Sepúlveda, por el presunto desvío de más de 30 millones de pesos de fondos correspondientes a multas vehiculares. https://t.co/ZTukqZpg0u

    3.0K1.1K382382K viewsView on X
  • Sep 9, 2026210x their median

    Dos conferencias, un contrato por 864 mil 200 pesos y un festival con más de 20 millones en contrataciones. Conoce quiénes son Ruzzarín y Farid Dieck y qué presentaron en Coatzacoalcos. https://t.co/jF0exc5rJW

    2.2K7175413134K viewsView on X
  • Aug 28, 2026203x their median

    Grupo armado masacra a siete integrantes de una familia, entre ellos tres menores, en Guerrero De acuerdo con los pobladores, el ataque se dio después de que la familia se negó a vender sus tierras para la explotación forestal. El ataque ocurrió a las 4:00 de la mañana del jueves 27 de agosto y hasta el mediodía de este viernes las autoridades ministeriales no habían llegado a la comunidad para levantar los cuerpos. https://t.co/ZxzuiXR95D

    1.5K1.1K849874K viewsView on X
  • Sep 28, 2026200x their median

    Azteca Noticias ubica en Suiza al empresario Amílcar Olán, amigo de Andy, hijo de AMLO Azteca Noticias informó que su reportero Irving Pineda ubicó al empresario tras una llamada anónima. El 16 de septiembre, la FGR informó que no existe orden de aprehensión en su contra. https://t.co/a74fGLElDO

    2.0K73459536K viewsView on X
  • Aug 22, 2026174x their median

    Fernández Noroña arremete contra Monreal por sugerir a Rocha Moya que solicite licencia "Oye, Ricardo, ¿y cuándo le sugieres pedir licencia a Alejandro Moreno Cárdenas? ¿Cuándo le sugieres pedir licencia a María Eugenia Campos?", dijo el senador morenista https://t.co/Xv2u7HOVH8

    1.6K6481133455K viewsView on X
  • Sep 11, 2026166x their median

    Captan a Ariadna Montiel dando línea al youtuber Manuel Pedrero contra “Alito” Moreno En la conversaciòn captada durante la sesiòn del Consejo General del INE, la dirigente de Morena le dice al creador de contenido pro 4T que “Alito” Moreno realiza actos anticipados de campaña, y poco después se publicó esa información en el portal del youtuber. https://t.co/ZvVSKyKfBA

    1.5K743542042K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#reporteespecial#opinión#video#revistaproceso#videos

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 14 interactions against 4.9M followers, an engagement rate of 0%. Measured over 920 original posts, its engagement rate beats 6% of 15,519 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 5.3K times each, and 0.263% of those impressions turn into an interaction. That is about 0.109% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 30.7 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 05:00 UTC, and Wednesday is the busiest day of the week. Of the 920 posts sampled, 99% link out. The account's strongest tracked post pulled 21K interactions, about 1492x its own typical post. Recurring topics include #reporteespecial, #opinión, #video.

What is Proceso's engagement rate on X?
Proceso (@proceso) has an engagement rate of 0%, based on the median interactions across 920 original posts from the last 30 days against 4,870,179 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At under 0.001%, Proceso sits below the 10th percentile of the 155,536 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @proceso have real engagement?
Its engagement rate beats 6% of the tracked X accounts closest to it in follower count (15,519 accounts), which puts it in the bottom 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @proceso post?
Most posts go out around 05:00 UTC, and Wednesday is its busiest day, at roughly 30.67 posts per day across the measured window.

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