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Pooh engagement report

@ppoohkt - 262K followers on X

Measured over 8 original posts from a 30-day window, last computed on September 8, 2026.

Engagement

Top 10% for its size
Per follower
1.40%
of 262K followers
Per impression
5.79%
63K views on a typical post
Reach
24.2%
of its followers see a post
Typical post
3.7K
interactions (median)
Saved
0.091%
58 bookmarks on a typical post
Posting rate
1.43/day
active 17% of days
Peak time
00:00 UTC
Saturday

A typical post picks up 3.7K interactions against 262K followers, an engagement rate of 1.40%. Measured over 8 original posts, its engagement rate beats 96% of 6,493 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 63K times each, and 5.79% of those impressions turn into an interaction. That is about 24.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 8 posts sampled, 75% carry an image or video and 13% link out. The account's strongest tracked post pulled 90K interactions, about 25x its own typical post. Recurring topics include #ppoohkt, #yentertainawards2026xpoohpavel, #praewawards2026xpoohpavel.

Measured over 8 original posts from a 30-day window, last computed on September 8, 2026. Recurring tags: #ppoohkt, #yentertainawards2026xpoohpavel, #praewawards2026xpoohpavel.

Compared with accounts its own size

Pooh's engagement rate beats 96% of the tracked X accounts closest to it in follower count (6,493 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 91% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 1.40%, Pooh sits above the 75th percentile of the 65,864 accounts in this comparison. That places it in the top 25% band, which runs 0.499% to 2.09%.

p100.002%
p250.016%
p50 (median)0.1%
p750.499%
p902.09%
p99120.1%
Engagement rate as a share of followers, across the 65,864 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 57,191 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.016%
50th percentile0.1%
75th percentile0.499%
90th percentile2.09%
99th percentile120.1%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 00:00 UTC, and Saturday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 00:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 00:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Saturday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Saturday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video75% of posts+111%+108% to +115%34K
Outbound link13% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 75% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 13% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 112 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 5, 202625x their median

    มัมหมีอยากเห็นใบปริญญา @kongjiro_ https://t.co/07s665dZS8

    68K22K364261454K viewsView on X
  • Sep 5, 20267.9x their median

    Graduation dance @kongjiro_ https://t.co/AlF59dHoMQ https://t.co/cuWYw5mv6Z

    21K7.9K10867145K viewsView on X
  • Dec 23, 20234.2x their median

    จากการที่ทุกคนได้ช่วยกันคิดชื่อด้อมและโหวตกันไป พูห์ชอบที่ทุกคนช่วยกันเสนอช่วยกันเลือก เห็นถึงความตั้งใจของทุกคน และที่หายไปพูห์ก็กำลังพยายามไปรวบรวม feedback และรับฟังข้อเสนอแนะจากทุกๆคน พูห์ตั้งใจคิด ตั้งใจเลือก เพื่อให้ได้ความลงตัวมากที่สุด ซึ่งเห็นพ้องต้องกันทั้งไทยและอินเตอร์แฟนว่าเราจะใช้ชื่อด้อมเป็น H♾️P และแฮชแท็กคือ #PooHHooPers เหตุผลเพราะ อย่างที่เคยบอกไปตั้งแต่ตอนเสนอชื่อว่ารู้สึกชอบ concept ละก็ความหมายของชื่อนี้ ส่วนแฮชแท็กนี้ มาจากการที่พูห์ได้ไป research ข้อมูลเกี่ยวกับ recommendation algorithm เลยจะขึ้นต้นด้วยชื่อของ PooH บวกกับเพื่อหลีกเลี่ยงการทับซ้อนกันของ engagement และ HooPers อยากจะให้สื่อถึงทุกคนในด้อมรวมกันเป็นชาว H♾️P ของพูห์ ทั้งนี้ทั้งนั้น พูห์ขอบคุณคำแนะนำของทุกด้อมที่เข้ามาชี้แนะ ยินดีที่ได้รู้จักนะครับ ยังไงก็ใครที่ยังไม่รู้จักก็น่าจะรู้จักกันมากขึ้นนะค้าบบบบบ สุดท้ายนี้พูห์อยากจะขอบคุณมัมหมีของพูห์ทุกคนที่คอยช่วยพูห์ ปกป้องพูห์ ซัพพอร์ต คอยสอน คอยแนะนำพูห์มาตลอด พูห์รับรู้ถึงความรัก ความหวังดี พูห์เองก็จะรักและดูแลทุกๆคนในด้อม อยากให้ทุกๆคนในด้อมรักกัน สร้างด้อมให้เป็นด้อมของความสดใส พูห์ก็ดีใจมากๆที่เป็นส่วนหนึ่งที่สามารถสร้างความสุขให้กับทุกคน พูห์อยากให้ด้อมนี้เป็นพื้นที่ comfort zone ของทุกคนไม่ว่าจะเป็นมัมหมีหรือว่าพูห์เองก็ตาม โดยสร้างให้เป็นพื้นที่ที่สามารถแบ่งปันช่วงเวลาแห่งความสุขและเติมเต็มความสุขในชีวิตทุกคนไปด้วยกัน ขอให้ชาว H♾️P ของพูห์ดูซีรีส์ให้สนุกและมีความสุขทุกครั้งที่ได้เจอพูห์นะคั้บ 🐶🫶🏻 #ppoohkt #PooHHooPers

    11K3.6K3102794.8M viewsView on X
  • Sep 4, 20263.6x their median

    Heheheheheheh #poohpavel https://t.co/vkXWidVcs0

    10K2.6K17778122K viewsView on X
  • Sep 4, 2026

    มอนิ่งบัณฑิตทั้งหลายยย #ppoohkt #PooHHooPers

    2.9K9901752042K viewsView on X
  • Sep 7, 2026

    เค้ง ๆ ๆ 🔌🔋 ชาร์จแบต The Grim Lover Q34 #รักลืมตายQ34 https://t.co/eFYJuu6SvS

    2.1K1.1K754752K viewsView on X
  • Sep 7, 2026

    อรุณสวัสดิ์ Hello Monday #ppoohkt #PooHHooPers

    2.1K8071812133K viewsView on X
  • Sep 5, 2026

    Big congrats to these two 🎉🎉🎊🎊 #ppoohkt #kongjiro you did it 🍾🥂 https://t.co/pWEuEtVmUs

    1.6K8321475K viewsView on X
  • Sep 8, 2026

    ขอบคุณทุกคนมากๆ เลยนะครับที่มาร่วมสนุกด้วยกันในงาน HUAWEI Pura 90s Series “Pura Exclusive River Night with Pooh & Pavel” เมื่อวันที่ 5 ก.ย. ที่ผ่านมา สนุกมากๆ เลยยย 🛳️✨ Mocktail อร่อยมั้ยครับบ? ถึงฝนจะตกชุ่มฉ่ำไปหน่อย แต่หวังว่าทุกคนจะแฮปปี้และมีความสุขกับค่ำคืนนั้นน้า รูปจากกล้อง HUAWEI สวยเป๊ะกันทุกคนแน่นอนใช่ไหมครับบ 📸💙 ขอบคุณที่มาหาและมาให้กำลังใจพวกเราเสมอเลยนะครับ รักน้าาา 🥰 #HUAWEIPura90sSeriesxPoohPavel #HUAWEIPura90sSeries #NowIsYourMoment

    1.3K65814513K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ppoohkt#yentertainawards2026xpoohpavel#praewawards2026xpoohpavel#pavelphoom#poohhoopers

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 3.7K interactions against 262K followers, an engagement rate of 1.40%. Measured over 8 original posts, its engagement rate beats 96% of 6,493 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 63K times each, and 5.79% of those impressions turn into an interaction. That is about 24.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 00:00 UTC, and Saturday is the busiest day of the week. Of the 8 posts sampled, 75% carry an image or video and 13% link out. The account's strongest tracked post pulled 90K interactions, about 25x its own typical post. Recurring topics include #ppoohkt, #yentertainawards2026xpoohpavel, #praewawards2026xpoohpavel.

What is Pooh's engagement rate on X?
Pooh (@ppoohkt) has an engagement rate of 1.40%, based on the median interactions across 8 original posts from the last 30 days against 261,515 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 1.40%, Pooh sits above the 75th percentile of the 65,864 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @ppoohkt have real engagement?
Its engagement rate beats 96% of the tracked X accounts closest to it in follower count (6,493 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @ppoohkt post?
Most posts go out around 00:00 UTC, and Saturday is its busiest day, at roughly 1.43 posts per day across the measured window.

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