ポッカサッポロフード&ビバレッジ🍋 engagement report
@pokkasapporo - 295K followers on X
Measured over 26 original posts from a 30-day window, last computed on October 19, 2026.
Engagement
A typical post picks up 122 interactions against 295K followers, an engagement rate of 0.041%. Measured over 26 original posts, its engagement rate beats 43% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 1.35% of those impressions turn into an interaction. That is about 3.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 92% carry an image or video, 27% are part of a thread and 8% link out. The account's strongest tracked post pulled 43K interactions, about 349x its own typical post. Recurring topics include #じっくりコトコト, #クエン酸, #ビタミンc.
Measured over 26 original posts from a 30-day window, last computed on October 19, 2026. Recurring tags: #じっくりコトコト, #クエン酸, #ビタミンc.
Compared with accounts its own size
ポッカサッポロフード&ビバレッジ🍋's engagement rate beats 43% of the tracked X accounts closest to it in follower count (21,185 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 51% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.041%, ポッカサッポロフード&ビバレッジ🍋 sits above the 25th percentile of the 212,825 accounts in this comparison. That places it in the below the median band, which runs 0.025% to 0.146%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.025% |
| 50th percentile | 0.146% |
| 75th percentile | 0.697% |
| 90th percentile | 2.61% |
| 99th percentile | 83.0% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 00:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 92% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 8% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 92% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 8% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 140 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Apr 21, 2026349x their median
アボカド好きな友達が「アボカド料理で一番美味しい」と大絶賛してくれたやつ アボカド ➕ 甘辛ひき肉 ➕ レモンマヨソース ➕ 好みでラー油 甘味、酸味、辛味のバランスが絶妙でめっっっっちゃ美味しい。アボカドレシピいっぱいあるけど1位を争うほど好みです。ほんまに簡単なので良かったらぜひ🥑 https://t.co/3c18Znkbhs
- Sep 29, 2026193x their median
「あの味」のコーン茶を求めて(1/2) https://t.co/7P2HOxdEAx
- Sep 2, 2026119x their median
🍋キレートレモンクエン酸2700 1箱(24本入)が当たる🍋 9月3日は #クエン酸の日 記念❗️ ① @mollyfantasy_of をフォロー! ②この投稿をリポスト! 抽選で 5 名さまにプレゼント💛 #クエン酸でおつかレさまです https://t.co/4gdDGLRga6
- Oct 19, 202684x their median
スリムウォーク×キレートレモン \コラボキャンペーン👣🍋/ 最高に楽しみたい日をもっと前向きに🎶 抽選で20名様にスリムウォークとキレートレモンMUKUMI当たる💕 ①@pokkasapporo と@slimwalk_pipをフォロー ②本投稿をリポスト この秋冬に行きたいおでかけ先を 引用ポストで当選チャンスUP🌟 https://t.co/xxR5kEn1NP
- Sep 30, 202660x their median
ポッカサッポロの北海道コーン茶(業務用)が話題になってるけど、同社のかごしま知覧紅茶(業務用)がありえないほど美味しいので飲んでほしい どれくらい美味しいかと言うと、北海道の飲み屋で何気なく頼んだら美味しすぎて北海道旅行の一番強烈な思い出が鹿児島産のお茶になってしまったくらい
- Sep 3, 202629x their median
ことしも ポッカサッポロ(@pokkasapporo)さんから #差し入レモン で キレートレモンを たくさん もらったよ🍋 きょうは #クエン酸の日 なんだって🍋🍋 レモンあじ すっぱくて おいしい💕 https://t.co/ldbf0RHUug
- Sep 11, 202618x their median
【お知らせ】 7月の「令和8年熊本地震」により、お亡くなりになられた方々に謹んでお悔やみ申し上げますとともに、被災された皆様に心よりお見舞い申し上げます。 ポッカサッポロでは、被災された方々や被災地の支援活動にお役立ていただくために、「玉露入りお茶(600ml)」の全国での売上の一部を被災地支援のために寄付をいたします。 ※先日も発信させていただきましたが、詳細が決定いたしましたので再度ご案内しております 被災された皆様が1日も早く元の生活に戻れるよう願っております。 ▼詳細は下記のリリースをご確認ください https://t.co/lptEsFcY6M
- Sep 3, 20267.9x their median
たぬき、キレートレモンに囲まれてしまい絶望。 「たぬきはもうおしまいです…」 #たぬぽんぽん #クエン酸の日 #差し入レモン はポッカサッポロさんより(@pokkasapporo) https://t.co/sEqu0dBEqK
- Aug 5, 20265.7x their median
混ぜて冷やすだけ🎶 ぷるんぷるん「はちみつレモンゼリー」🍋🍯 ・お湯 300ml ・はちみつ 大さじ3 ・砂糖 大さじ1 ・ポッカレモン100 大さじ2 ・ゼラチン 5g ①すべての材料を容器に入れて混ぜる ②冷蔵庫で冷やし固める おやつにいかがですか😋 https://t.co/v0l8RUvh9D
- Oct 13, 20264.2x their median
おはレモン🍋 3連休明けもよろしくお願いいたします! 今日は、さつまいもの日なのですね🍠✨ #じっくりコトコト にさつまいもポタージュがあるのはご存じでしたか? ほんのり甘くて個人的に推しフレーバーです😋💕 食べたことがある方、食べてみたい方、「🍠」で教えてください🎶 https://t.co/eChkPQzNQt
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 122 interactions against 295K followers, an engagement rate of 0.041%. Measured over 26 original posts, its engagement rate beats 43% of 21,185 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.0K times each, and 1.35% of those impressions turn into an interaction. That is about 3.06% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.3 post a day over the last 30 days, with activity on roughly 60% of days. Most posts go out around 00:00 UTC, and Friday is the busiest day of the week. Of the 26 posts sampled, 92% carry an image or video, 27% are part of a thread and 8% link out. The account's strongest tracked post pulled 43K interactions, about 349x its own typical post. Recurring topics include #じっくりコトコト, #クエン酸, #ビタミンc.
- What is ポッカサッポロフード&ビバレッジ🍋's engagement rate on X?
- ポッカサッポロフード&ビバレッジ🍋 (@pokkasapporo) has an engagement rate of 0.041%, based on the median interactions across 26 original posts from the last 30 days against 294,537 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.041%, ポッカサッポロフード&ビバレッジ🍋 sits above the 25th percentile of the 212,825 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @pokkasapporo have real engagement?
- Its engagement rate beats 43% of the tracked X accounts closest to it in follower count (21,185 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @pokkasapporo post?
- Most posts go out around 00:00 UTC, and Friday is its busiest day, at roughly 1.3 posts per day across the measured window.