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PLAZA【公式】 engagement report

@plazastyle - 379K followers on X

Measured over 51 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Middle of its size range
Per follower
0.017%
of 379K followers
Per impression
0.472%
14K views on a typical post
Reach
3.69%
of its followers see a post
Typical post
66
interactions (median)
Saved
0.036%
5 bookmarks on a typical post
Posting rate
2.03/day
active 67% of days
Peak time
01:00 UTC
Monday

A typical post picks up 66 interactions against 379K followers, an engagement rate of 0.017%. Measured over 51 original posts, its engagement rate beats 26% of 3,775 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 0.472% of those impressions turn into an interaction. That is about 3.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 01:00 UTC, and Monday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 92% link out. The account's strongest tracked post pulled 6.3K interactions, about 96x its own typical post.

Measured over 51 original posts from a 30-day window, last computed on September 1, 2026. Recurring tag: #リボンチェリー美ツヤブラシ.

Compared with accounts its own size

PLAZA【公式】's engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,775 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 24% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.017%, PLAZA【公式】 sits above the 25th percentile of the 36,521 accounts in this comparison. That places it in the below the median band, which runs 0.012% to 0.08%.

p100.002%
p250.012%
p50 (median)0.08%
p750.434%
p902.10%
p99160.7%
Engagement rate as a share of followers, across the 36,521 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 107,166 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.08%
75th percentile0.434%
90th percentile2.10%
99th percentile160.7%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 01:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 01:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 01:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%50K
01:00 UTC-2%51K
02:00 UTC-3%50K
03:00 UTC-4%53K
04:00 UTC-6%43K
05:00 UTC-4%42K
06:00 UTC-4%48K
07:00 UTC-5%52K
08:00 UTC-4%60K
09:00 UTC-3%69K
10:00 UTC-2%72K
11:00 UTC-3%78K
12:00 UTC-2%86K
13:00 UTC-2%94K
14:00 UTC-4%97K
15:00 UTC-2%100K
16:00 UTC-3%97K
17:00 UTC-2%90K
18:00 UTC-1%84K
19:00 UTC-2%79K
20:00 UTC-1%74K
21:00 UTC-1%66K
22:00 UTC-2%57K
23:00 UTC-2%51K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+4%230K
Monday0%286K
Tuesday-2%276K
Wednesday-1%251K
Thursday-1%244K
Friday-3%252K
Saturday+3%227K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 21, 202696x their median

    / ❤️PRESENT \ 「OPERA」のグロウリップティントから、 「Brown Rose Jam」をテーマにした、ぷるんときらめく透けダークなカラーが登場🌹💫 🩷「312 ローズブラウン」(新色) 🩷「415 ロゼモーヴ」(限定) 🩷「416 カシスボルドー」(PLAZA限定) こちらの3色をセットにして🔟名様にプレゼント🎁✨ 💘応募は @plazastyle,@opera_cosmetics をフォロー&この投稿をリポスト 🗓️応募〆切は 8/31(月)23:59まで アイテムはコチラ▷https://t.co/JGpWenyhuZ

    1.7K4.3K30533108K viewsView on X
  • Aug 20, 202627x their median

    大人気『SKINNYDIP(スキニーディップ)』からディズニー・チャンネルの人気アニメ『フィニアスとファーブ』デザインのアイテムが新登場🕶️✨ iPhone用ケースやIDケースなど、毎日持ち歩きたいアイテムがラインアップ💚📱✨ 「エージェントP」のステッカー風デザインがとってもキュート⭐ 「TOP SECRET」のロゴが入ったチャームなど、ファンの方にはたまらないこだわりがたっぷり🤫🕶️💥 @SkinnydipJapan 🫶🏻https://t.co/ipsk6zJk5V ※iPhone用ケースは、iPhone13/14/15用、iPhone16用、iPhone17用の3種類展開です。

    1.5K22103879K viewsView on X
  • Aug 27, 202624x their median

    / 🌼PRESENT🍋‍🟩 \ 「BARTH」から、おやすみ前にぴったりな「Chamomile CitrusFog」が登場🌼🍋‍🟩 やさしいカモミール・シトラスの香りで、やわらかな霧(Fog)に包まれるようなリラックスタイムを🛁🌫️ 発売を記念して、「薬用BARTH中性重炭酸入浴剤RELAX Chamomile CitrusFog 30錠*」を5名様にプレゼント🎁✨ 💘応募は @plazastyle,@barth_official をフォロー&この投稿をリポスト 🗓️応募〆切は 9/5(土)23:59まで アイテムはコチラ▷https://t.co/rw7DjCLnwu *販売名:BARTHタブレット入浴剤リラックスBC[医薬部外品

    4031.1K39327K viewsView on X
  • Aug 24, 202620x their median

    / 💚PRESENT \ 『SINNPURETE(シンピュルテ)』のライトフレグランスライン『HOUSE OF SINNPURETE』が登場! 「エチケット ヘア&ボディミスト」全5種💐 香水より軽く、肌・髪・衣類にふわりとなじむエアリーなミスト🌫️🫶🏻 “仕上げのひとふき”におすすめ!💡 ˗ˏˋトレンド感のある5種の香りに注目👇ˎˊ˗ 🍿ハニーポップコーン 🍐フィググリーン 🍊ピスタチオオレンジ 🌿クリーミーミント 🌼ホワイトフラワーズ こちらの5種セットを🔟名様にプレゼント🎁✨ 💘応募は @plazastyle,@sinn_purete をフォロー&この投稿をリポスト 🗓️応募〆切は 9/3(木)23:59まで 〜8/31(月)まで、PLAZA+他1社先行販売中✨ ▷https://t.co/z9bkk8B03Z

    36891850244K viewsView on X
  • Sep 1, 20268.9x their median

    / ❤️PRESENT \ 『Gel Me1(ジェルミーワン)』の「マグネティズムジェル バイ ジェルミーワン」から、2026年オータムコレクションが登場💅🍂 深みのある色合いで指先を彩る全5色✨ こちらの限定コレクションを含む以下8点をセットにして🔟名様にプレゼント🎁 ・マグネットカラージェル 5色 ・マグネットスティック《インテンス》 ・はがせるベース ・クリスタルトップジェル 💘応募は @plazastyle,@gelme1_official をフォロー&この投稿をリポスト 🗓️応募〆切は 9/10(木)23:59まで アイテムはコチラ▷https://t.co/bw3b9iired

    19137516615K viewsView on X
  • Aug 26, 20268.0x their median

    『ReFa(リファ)』の新作アイテムが続々登場!🩷♥️💜💚✨ 🩷🪄リファ アイラ ポイント キープ 細かな毛束も逃さずキャッチする短毛ブラシで、固めずふんわり顔周りの毛をキープ! 心ときめく香りとデザイン♡ 🩷🪞リファアイラミラーコーム 外出時にさっと整えて、仕上がりも確認できるミラー付きコーム 持ち運びにぴったりなサイズ感です◎ 🩷✨リファハートニュールック 手に馴染むハート型で、歯先に向けて細くなる独自設計!毛先までサラツヤに仕上げます。 先端のボール部分を押し当て、こめかみや首筋をほぐすこともできます✨ PLAZAでは、それぞれローズゴールド・エムピンク・エムミントグリーン・エムパープルの4色展開🩷♥️💜💚 全国のPLAZAでは、8月26日(水)発売です! アイテムはこちら▷https://t.co/zorhLOhdsw

    473460748K viewsView on X
  • Aug 12, 20264.2x their median

    / 🤎PLAZA限定で復刻!🤎 \ 大人気『CANMAKE(キャンメイク)』の「クリーミータッチライナー 10番」が登場✨ 絶妙に淡いほのかにピンク味のあるグレージュカラーで、目元にナチュラルな陰影を演出🤎🩷 さらにライナー本体のデザインが、ぷっくり感のあるフォント&キュートなピンク色になったPLAZAだけの限定パッケージ🩷 アイテムはこちら▷https://t.co/DQFonoRdqS

    247260259K viewsView on X
  • Aug 18, 20263.9x their median

    \どれが入っているかはお楽しみ!🎶/ 『BLOKEES』から「TOY STORY」の仲間たちのキュートなストラップが登場! ブラインドパッケージ入りで、5種+シークレット2種の全7種!🌈 バッグやスマートフォン、ポーチなどに取り付けるだけで、 コーディネートのアクセントとして活躍します✨ アイテムはコチラ▷https://t.co/jOgHMM7wzN

    227250536K viewsView on X
  • Aug 23, 20263.3x their median

    「LAGOM」からさわやかで甘酸っぱい「ピオーネの香り」が数量限定ラインアップ🍇💜 🍇ジェルトゥウォータークレンザー☀️朝の時短洗顔に☁️ ぷるんとしたジェルを肌に伸ばすと水のようなテクスチャーに!夜の間に浮き出た皮脂や余分な角質を浮き上がらせてOFF! 🍇マイクロフォームクレンザー💫夜の濃密洗顔に🌙 生クリームのようなもっちりとしたきめの細かい泡で、メイク汚れはもちろん、細かい汚れもしっかりOFF! アイテムはコチラ▽ https://t.co/76Ou37tZy5

    197140426K viewsView on X
  • Aug 25, 20263.0x their median

    \ 2027年手帳&カレンダーが続々登場📚🗓️ / 注目のアイテムをご紹介👀✨ 大人気ロルバーン ダイアリーからは、1960年代以前の広告やポスターをイメージしたタッチの“アメリカンスイーツ”デザインがラインアップ! PLAZAには、レインボーゼリー・アイス・サンデーの3デザインが登場します🍨 他にもシンプル&使いやすさでリピーターの多い「ストレージイット」や、持っているだけで気分が上がるカラフルな「Chic」のダイアリー、 そして人気キャラクターのデザインまで、目移りしちゃうような手帳が勢ぞろい!😉🌈 お気に入りの1冊があれば、予定を書く時間ももっと楽しくなるはず!💡 新しい手帳と一緒に、最高の1年をスタートしよう🌸 アイテムはコチラ▷https://t.co/765Peeo6k1 ※アイテムにより発売日が異なります。 #peanuts #snoopy

    176180231K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#リボンチェリー美ツヤブラシ

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 66 interactions against 379K followers, an engagement rate of 0.017%. Measured over 51 original posts, its engagement rate beats 26% of 3,775 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 14K times each, and 0.472% of those impressions turn into an interaction. That is about 3.69% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2 posts a day over the last 30 days, with activity on roughly 67% of days. Most posts go out around 01:00 UTC, and Monday is the busiest day of the week. Of the 51 posts sampled, 100% carry an image or video and 92% link out. The account's strongest tracked post pulled 6.3K interactions, about 96x its own typical post.

What is PLAZA【公式】's engagement rate on X?
PLAZA【公式】 (@plazastyle) has an engagement rate of 0.017%, based on the median interactions across 51 original posts from the last 30 days against 378,936 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.017%, PLAZA【公式】 sits above the 25th percentile of the 36,521 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @plazastyle have real engagement?
Its engagement rate beats 26% of the tracked X accounts closest to it in follower count (3,775 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @plazastyle post?
Most posts go out around 01:00 UTC, and Monday is its busiest day, at roughly 2.03 posts per day across the measured window.

Keep going

PLAZA【公式】 (@plazastyle) Engagement Rate - 0.017% | PlayerSells