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Omaha Scanner engagement report

@omaha_scanner - 225K followers on X

Measured over 80 original posts from a 30-day window, last computed on October 1, 2026.

Engagement

Bottom quarter for its size
Per follower
0.007%
of 225K followers
Per impression
0.184%
9.3K views on a typical post
Reach
4.11%
of its followers see a post
Typical post
17
interactions (median)
Saved
0%
0 bookmarks on a typical post
Posting rate
4.17/day
active 23% of days
Peak time
06:00 UTC
Thursday

A typical post picks up 17 interactions against 225K followers, an engagement rate of 0.007%. Measured over 80 original posts, its engagement rate beats 21% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.3K times each, and 0.184% of those impressions turn into an interaction. That is about 4.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 06:00 UTC, and Thursday is the busiest day of the week. Of the 80 posts sampled, 76% carry an image or video and 10% are part of a thread. The account's strongest tracked post pulled 2.0K interactions, about 117x its own typical post. Recurring topics include #omahascanner, #labordayoma, #omahascannner.

Measured over 80 original posts from a 30-day window, last computed on October 1, 2026. Recurring tags: #omahascanner, #labordayoma, #omahascannner.

Compared with accounts its own size

Omaha Scanner's engagement rate beats 21% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 11% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.007%, Omaha Scanner sits above the 10th percentile of the 204,694 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,694 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,880 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 06:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 06:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 06:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video76% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 76% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 176 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Oct 1, 2026117x their median

    INSANITY! https://t.co/rdfmbrcWwm

    1.8K115301993K viewsView on X
  • Sep 6, 202618x their median

    Omaha… When we say this community knows how to come together, this is absolutely not what we meant. Together, we’ve accomplished something we didn’t think possible. Please never apply yourselves like this again. Take the rest of the weekend off. Be good. We’ve had enough. #HangItInTheLouvre | #LaborDayOMA | #OmahaScanner

    2682513325K viewsView on X
  • Oct 1, 202613x their median

    📸: Omaha Fire putting their resources to work last night to help those trapped by flood waters. https://t.co/YIWM3ntTaq

    20690219K viewsView on X
  • Sep 7, 20269.8x their median

    Omaha Police were tracking a silver Dodge Ram that fled from officers yesterday. The male occupant has multiple felony warrants. ABLE-1 launched and followed from above. The male driver violated numerous traffic laws such as running lights. The male eventually stopped near 144th and Applied Parkway and took off running. He ran into a house near 146th and Shirley Street and a female occupant ran out of the house. She fled to a neighbors for safety and called 911. No other occupants besides the suspect in the house. Possible gunshots were reported by someone at the scene. SWAT has been called to the scene and this event is no longer on public channels. This is an active incident. Avoid the area.

    15259034K viewsView on X
  • Oct 1, 20269.4x their median

    Caller says they left their vehicle at 50th and Center during flood and it’s now gone. #OmahaScanner

    14657113K viewsView on X
  • Sep 6, 20269.2x their median

    HazMat Incident: US Post Office 1124 Pacific St Workers have a lotion like substance that has spilled on the conveyer belt and burned through multiple workers gloves. Multiple patients on scene. OFD: E1 E2 E23 E3 E33 E60 T1 T34 M1 M2 M3 B1 B3 R33 R60 S1 Time Out: 17:55 https://t.co/PcMdicdFfl

    138126138K viewsView on X
  • Sep 9, 20266.6x their median

    Valley 512 enroute to UNMC Code 3 Trauma with a 46 y/o male who fell about 20 feet off of a ladder and landed flat on his back. Has an open skull fracture and left ankle and foot pain. #OmahaScanner

    10426024K viewsView on X
  • Sep 7, 20266.6x their median

    🎥: An update on our earlier coverage. The suspect has been declared deceased by Omaha Fire. Earlier coverage: Omaha Police were tracking a silver Dodge Ram that fled from officers yesterday. The male occupant has multiple felony warrants. ABLE-1 launched and followed from above. The male driver violated numerous traffic laws such as running lights. The male eventually stopped near 144th and Applied Parkway and took off running. He ran into a house near 146th and Shirley Street and a female occupant ran out of the house. She fled to a neighbors for safety and called 911. No other occupants besides the suspect in the house. Possible gunshots were reported by someone at the scene. SWAT has been called to the scene and this event is no longer on public channels. This is an active incident. Avoid the area.

    10822036K viewsView on X
  • Sep 6, 20266.1x their median

    ABLE-1 from above following a stolen vehicle nonpursuit that has ended near 69th and Blondo Street. Four occupants took off running from officers. A white Infinity picked up one suspect but was pulled over. Two K9s responded and at least one was deployed and has bitten a suspect. Medics have been called. OFD: E41 M41 Time Out: 02:26 #LaborDayOMA | #OmahaScanner

    9644013K viewsView on X
  • Oct 1, 20265.8x their median

    “We have to treat this is a water rescue we have people swimming..” #OmahaScanner

    9143116K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#omahascanner#labordayoma#omahascannner

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 17 interactions against 225K followers, an engagement rate of 0.007%. Measured over 80 original posts, its engagement rate beats 21% of 20,444 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 9.3K times each, and 0.184% of those impressions turn into an interaction. That is about 4.11% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 4.2 posts a day over the last 30 days, though only 23% of days saw any activity at all. Most posts go out around 06:00 UTC, and Thursday is the busiest day of the week. Of the 80 posts sampled, 76% carry an image or video and 10% are part of a thread. The account's strongest tracked post pulled 2.0K interactions, about 117x its own typical post. Recurring topics include #omahascanner, #labordayoma, #omahascannner.

What is Omaha Scanner's engagement rate on X?
Omaha Scanner (@omaha_scanner) has an engagement rate of 0.007%, based on the median interactions across 80 original posts from the last 30 days against 225,095 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.007%, Omaha Scanner sits above the 10th percentile of the 204,694 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @omaha_scanner have real engagement?
Its engagement rate beats 21% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @omaha_scanner post?
Most posts go out around 06:00 UTC, and Thursday is its busiest day, at roughly 4.17 posts per day across the measured window.

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