Olivia Newton-John engagement report
@olivianj - 157K followers on X
Measured over 13 original posts from a 30-day window, last computed on September 23, 2026.
Engagement
A typical post picks up 276 interactions against 157K followers, an engagement rate of 0.176%. Measured over 13 original posts, its engagement rate beats 64% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.9K times each, and 4.69% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video and 31% link out. The account's strongest tracked post pulled 3.6K interactions, about 13x its own typical post. Recurring topics include #olivianewtonjohn, #80s, #grease.
Measured over 13 original posts from a 30-day window, last computed on September 23, 2026. Recurring tags: #olivianewtonjohn, #80s, #grease.
Compared with accounts its own size
Olivia Newton-John's engagement rate beats 64% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 85% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.176%, Olivia Newton-John sits above the 50th percentile of the 204,880 accounts in this comparison. That places it in the above the median band, which runs 0.143% to 0.678%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 14:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 31% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 31% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 202 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 8, 202613x their median
Did you know that this beautiful duet with Dolly Parton was the last song Olivia ever recorded? Such a special moment between these two icons 💜 https://t.co/ZBu95go74S
- Aug 8, 20263.4x their median
Four years without Olivia, but her light continues to shine🤍 On August 8, 2022, the world said goodbye to Olivia Newton-John — an extraordinary artist, advocate, mother, wife, friend, and source of hope to so many. https://t.co/A7l7KYvnoC
- Sep 21, 20263.3x their median
Before she became an icon, she was simply Olivia. These childhood and teenage photos offer a glimpse into the early years of an extraordinary journey. #olivianewtonjohn https://t.co/Y5qCox4qp8
- Jul 3, 20263.0x their median
The legacy of “Hopelessly Devoted to You” lives on. 🤍 Sabrina Carpenter has continued to honor Olivia Newton-John by doing covers of her songs. In the comments below, tag an artist you’d love to hear cover an Olivia Newton-John song! https://t.co/U3IesUsqIC
- Sep 14, 20262.7x their median
No AI needed to see how Olivia looked in the 80s 💜 #olivianewtonjohn #80s https://t.co/O1W4ikPQ6X
- Sep 15, 20262.1x their median
"Nope, there's only one person. Olivia Newton-John. If she doesn't do it, we shouldn't do it." - John Travolta discussing the making of Grease #olivianewtonjohn #johntravolta #grease https://t.co/VxNtpAIeWt
- Jul 17, 20262.0x their median
Before the worldwide hits, sold-out concerts, and Hollywood success, there was Time for Terry📺 As a teenager, Olivia became a regular on the Australian variety show, where audiences first began to discover the incredible talent that would captivate the world for decades to come https://t.co/FyP7Z72iqN
- Jun 30, 20261.6x their median
Did you know that “Hopelessly Devoted to You” wasn’t part of the original score for Grease the musical? Now, it’s impossible to imagine the movie without it! 💕🎶 Listen to Olivia performing “Hopelessly Devoted to You” live in 1982 here:https://t.co/ZAZafyaLeU https://t.co/EnhvqoMTve
- Aug 27, 20261.6x their median
Live from The Harry Secombe Show in 1972, watch the full performance of "Take Me Home, Country Roads" now on the ONJ YouTube channel. 📺 Watch here: https://t.co/GPeaVlelCk https://t.co/jkSCf59gJG
- Jul 1, 20261.6x their median
This week marks 48 years since Grease hit #1 at the box office. Grease premiered nearly five decades ago, it still feels as relevant as ever. Few films have left a legacy quite like Grease, becoming a true pop culture icon that continues being referenced, celebrated, and loved. https://t.co/JPTaX56pwx
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 276 interactions against 157K followers, an engagement rate of 0.176%. Measured over 13 original posts, its engagement rate beats 64% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 5.9K times each, and 4.69% of those impressions turn into an interaction. That is about 3.75% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.43 posts a day over the last 30 days, though only 40% of days saw any activity at all. Most posts go out around 14:00 UTC, and Thursday is the busiest day of the week. Of the 13 posts sampled, 100% carry an image or video and 31% link out. The account's strongest tracked post pulled 3.6K interactions, about 13x its own typical post. Recurring topics include #olivianewtonjohn, #80s, #grease.
- What is Olivia Newton-John's engagement rate on X?
- Olivia Newton-John (@olivianj) has an engagement rate of 0.176%, based on the median interactions across 13 original posts from the last 30 days against 157,094 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.176%, Olivia Newton-John sits above the 50th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @olivianj have real engagement?
- Its engagement rate beats 64% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @olivianj post?
- Most posts go out around 14:00 UTC, and Thursday is its busiest day, at roughly 0.43 posts per day across the measured window.