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Nirmala Sitharaman engagement report

@nsitharaman - 5.6M followers on X

Measured over 51 original posts from a 30-day window, last computed on August 22, 2026.

Engagement

Middle of its size range
Per follower
0.003%
of 5.6M followers
Per impression
1.36%
13K views on a typical post
Reach
0.23%
of its followers see a post
Typical post
174
interactions (median)
Saved
0.008%
1 bookmarks on a typical post
Posting rate
3.6/day
active 47% of days
Peak time
12:00 UTC
Monday

A typical post picks up 174 interactions against 5.6M followers, an engagement rate of 0.003%. Measured over 51 original posts, its engagement rate beats 35% of 982 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 1.36% of those impressions turn into an interaction. That is about 0.229% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 51 posts sampled, 92% carry an image or video and 8% link out. The account's strongest tracked post pulled 2.8K interactions, about 16x its own typical post. Recurring topics include #harghartiranga, #psbconfluence2026, #nationalhandloomday.

Measured over 51 original posts from a 30-day window, last computed on August 22, 2026. Recurring tags: #harghartiranga, #psbconfluence2026, #nationalhandloomday.

Compared with accounts its own size

Nirmala Sitharaman's engagement rate beats 35% of the tracked X accounts closest to it in follower count (982 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 68% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.003%, Nirmala Sitharaman sits above the 10th percentile of the 9,668 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.006%.

p100.001%
p250.006%
p50 (median)0.046%
p750.318%
p902.67%
p99366.2%
Engagement rate as a share of followers, across the 9,668 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 457,772 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.001%
25th percentile0.006%
50th percentile0.046%
75th percentile0.318%
90th percentile2.67%
99th percentile366.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 97%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC0%14K
01:00 UTC+3%15K
02:00 UTC-1%14K
03:00 UTC-2%15K
04:00 UTC-5%12K
05:00 UTC-4%12K
06:00 UTC-7%13K
07:00 UTC-6%14K
08:00 UTC-7%16K
09:00 UTC-2%19K
10:00 UTC-2%20K
11:00 UTC-2%22K
12:00 UTC-1%24K
13:00 UTC+1%27K
14:00 UTC-2%28K
15:00 UTC-1%30K
16:00 UTC-1%29K
17:00 UTC-1%28K
18:00 UTC+1%25K
19:00 UTC0%23K
20:00 UTC0%21K
21:00 UTC+1%19K
22:00 UTC+1%16K
23:00 UTC+1%15K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 97%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+9%56K
Monday+8%72K
Tuesday+1%93K
Wednesday-4%77K
Thursday-3%70K
Friday-6%71K
Saturday+2%62K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video92% of posts+79%+73% to +84%5.7K
Outbound link8% of posts-49%-50% to -47%6.0K
Typical length-+12%+10% to +15%6.3K
  • 92% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 79% above the same accounts' other posts.
  • 8% of its posts carry a link off X. Across the catalog, posts with an outbound link run 49% below the same accounts' other posts.
  • Its average post runs 423 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 12% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 15, 202616x their median

    80th Independence Day celebrations. Hon. PM @narendramodi ji hoisting the tricolour flag. Memorable also because for the first time from the Red Fort vande mataram was played — at the beginning by the military band and at the conclusion with a collective rendering. Our national anthem was duly performed both the times.

    2.5K16993789K viewsView on X
  • Aug 19, 202614x their median

    Thanking each and every one for their greetings on my birthday, yesterday. The words of kindness and the generous wishes are motivating even as they are soothing. Grateful 🙏🏽

    1.9K13935519479K viewsView on X
  • Aug 6, 20268.8x their median

    मोदी सरकार द्वारा लाया गया टैक्सेशन एवं अन्य कानून (संशोधन) विधेयक, 2026 उस वैधानिक गारंटी को समाप्त कर देता है, जो अब तक UPI लेनदेन को शुल्क-मुक्त बनाए हुए थी। यह मर्चेंट डिस्काउंट रेट (MDR) लगाने का रास्ता खोलता है, जिसे भविष्य में आसानी से सभी प्रकार के डिजिटल भुगतान पर लागू किया जा सकता है। इसका बोझ अंततः आम लोगों पर पड़ेगा, जिन्हें अब UPI के इस्तेमाल के लिए भी भुगतान करना पड़ सकता है। मोदी सरकार का यह दावा कि UPI को वित्तीय रूप से टिकाऊ बनाए रखने का यही एकमात्र रास्ता है, पूरी तरह गलत है। भारतीय रिज़र्व बैंक (RBI) के पास UPI प्रणाली को बिना व्यापारियों या उपभोक्ताओं पर कोई अतिरिक्त शुल्क लगाए, वित्तीय रूप से टिकाऊ बनाए रखने की पर्याप्त क्षमता है। 2025-26 में RBI ने मोदी सरकार को 2.86 लाख करोड़ रुपये का सरप्लस ट्रांसफर किया था। इस राशि का केवल एक छोटा-सा हिस्सा ही इस महत्वपूर्ण डिजिटल पब्लिक इंफ्रास्ट्रक्चर को सपोर्ट देने के लिए पर्याप्त होता। दरअसल, इस संशोधन के पीछे की असली वजह शायद और भी अधिक चिंताजनक है। यह कदम अमेरिकी व्यापार प्रतिनिधि की 2026 की उस रिपोर्ट के बाद उठाया गया है, जिसमें UPI और RuPay के शुल्क-मुक्त होने की आलोचना की गई थी और आरोप लगाया गया था कि उन्होंने Visa और MasterCard जैसे अमेरिकी भुगतान प्लेटफॉर्मों को बाजार से बाहर कर दिया है। क्या मोदी सरकार अपने अच्छे मित्र डोनाल्ड ट्रंप के दबाव में UPI को कमजोर कर डिजिटल भुगतान क्षेत्र को अमेरिकी कंपनियों के लिए खोलना चाहती है? और ऐसा पहली बार नहीं होगा। डोनाल्ड ट्रंप सार्वजनिक रूप से 100 से अधिक बार दावा कर चुके हैं कि उन्होंने अमेरिकी टैरिफ की धमकी देकर मोदी सरकार पर ऑपरेशन सिंदूर के दौरान अचानक युद्धविराम कराने का दबाव बनाया था। अमेरिका यह भी दावा कर चुका है कि भारत द्वारा रूस से तेल आयात में धीरे-धीरे की जा रही कटौती भी राष्ट्रपति ट्रंप के निर्देशों का परिणाम है। हम यह भी जानते हैं कि मोदी सरकार ने राष्ट्रपति ट्रंप के दादागिरी के आगे झुकते हुए भारत-अमेरिका के बीच ऐसा व्यापार समझौता स्वीकार किया, जिसे व्यापक रूप से अनुचित माना गया और जिसमें विशेष रूप से हमारे किसानों तथा छोटे कारोबारियों के हितों की बलि दी गई।

    9944328721348K viewsView on X
  • Aug 10, 20267.2x their median

    Min.⁦@KirenRijiju⁩ makes it clear that government is ready for a discussion on the student protest issue and the Hon.⁦@AmitShah⁩ ji will give a detailed reply. Hope the opposition, in particular ⁦@INCIndia⁩ will participate. #राहुल_भागना_नहीं https://t.co/Z7K7mPnI9c

    973157121979K viewsView on X
  • Aug 11, 20267.1x their median

    Union Minister for Finance & Corporate Affairs Smt. @nsitharaman had embarked on Vande Bharat train from New Delhi to Jaipur to participate in the BRICS Finance Ministers & Central Bank Governors (FMCBG) meetings, today. She interacted with fellow travellers during the train journey.

    1.1K88374165K viewsView on X
  • Aug 20, 20266.4x their median

    It was a pleasure to catch up with India’s Finance Minister Nirmala Sitharaman, External Affairs Minister Dr S Jaishankar, Commerce and Industry Minister Piyush Goyal, & Minister of State Jitin Prasada, ahead of the 4th India-Singapore Ministerial Roundtable (ISMR) in Singapore. https://t.co/xLbjIKyaqJ

    97411822619K viewsView on X
  • Aug 7, 20264.1x their median

    Today is #NationalHandloomDay, a day that takes us back to the Swadeshi Movement of 1905. In 2015, Hon'ble PM Shri @narendramodi dedicated this day as National Handloom Day. Handloom is a significant symbol of Indian culture. Every state has a rich handloom tradition. Today, I have chosen to wear an Assamese Mekhela Chador, one of the most comfortable traditional attires. Whether silk or cotton, every handloom speaks of the families who weave them for us. I strongly appeal to everyone to support handloom and support those families who weave them for us. - Smt @nsitharaman explains the significance of #NationalHandloomDay

    538124491135K viewsView on X
  • Aug 17, 20263.6x their median

    Office-bearers under @NitinNabin ji for @BJP4India is announced. Congratulations to all. It is a great team which will blend experience, energy and enthusiasm to put nation first in everything that they will do. Guidance and leadership of PM @narendramodi will brighten their path.

    5345333162K viewsView on X
  • Aug 10, 20262.7x their median

    These are the kind of Bills (The Bankers' Books Evidence Bill, 2026) on which the Opposition should actually take interest and participate. These are very reformatory. These are going to help the country move forward fast. And these are steps on which no one can have a difference of opinion, except if they want to suggest improvements to them. So, it's such a sad state that our Opposition chooses to walk out on these kinds of important debates. - Smt @nsitharaman in Rajya Sabha

    3528425419K viewsView on X
  • Aug 17, 20262.3x their median

    Shri Devendra Fadnavis (@Dev_Fadnavis), Hon'ble Chief Minister of Maharashtra, calls on Smt @nsitharaman. https://t.co/YfV64Vo6aR

    3503817113K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#harghartiranga#psbconfluence2026#nationalhandloomday#राहुल_भागना_नहीं

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 174 interactions against 5.6M followers, an engagement rate of 0.003%. Measured over 51 original posts, its engagement rate beats 35% of 982 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 13K times each, and 1.36% of those impressions turn into an interaction. That is about 0.229% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.6 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 12:00 UTC, and Monday is the busiest day of the week. Of the 51 posts sampled, 92% carry an image or video and 8% link out. The account's strongest tracked post pulled 2.8K interactions, about 16x its own typical post. Recurring topics include #harghartiranga, #psbconfluence2026, #nationalhandloomday.

What is Nirmala Sitharaman's engagement rate on X?
Nirmala Sitharaman (@nsitharaman) has an engagement rate of 0.003%, based on the median interactions across 51 original posts from the last 30 days against 5,572,717 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.003%, Nirmala Sitharaman sits above the 10th percentile of the 9,668 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @nsitharaman have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (982 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @nsitharaman post?
Most posts go out around 12:00 UTC, and Monday is its busiest day, at roughly 3.6 posts per day across the measured window.

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