ノンノ/non-no engagement report
@nonno_staff - 324K followers on X
Measured over 41 original posts from a 30-day window, last computed on September 4, 2026.
Engagement
A typical post picks up 23 interactions against 324K followers, an engagement rate of 0.007%. Measured over 41 original posts, its engagement rate beats 23% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 10.0K times each, and 0.231% of those impressions turn into an interaction. That is about 3.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 10:00 UTC, and Thursday is the busiest day of the week. Of the 41 posts sampled, 61% carry an image or video and 100% link out. The account's strongest tracked post pulled 3.6K interactions, about 155x its own typical post. Recurring topics include #nonno10月号, #林芽亜里, #紺野彩夏.
Measured over 41 original posts from a 30-day window, last computed on September 4, 2026. Recurring tags: #nonno10月号, #林芽亜里, #紺野彩夏.
Compared with accounts its own size
ノンノ/non-no's engagement rate beats 23% of the tracked X accounts closest to it in follower count (6,874 accounts, accounts of similar size (decile 8 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 16% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.007%, ノンノ/non-no sits above the 10th percentile of the 66,258 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.016%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.002% |
| 25th percentile | 0.016% |
| 50th percentile | 0.1% |
| 75th percentile | 0.499% |
| 90th percentile | 2.09% |
| 99th percentile | 119.6% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 10:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 61% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 100% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 61% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 115 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 1, 2026155x their median
\フォロー&リポストで当たる✨/ #リアルバリア をフルセットで! ①エクストリームクリーム オリジナル ②エクストリームクリーム マスク ③モイスチャーバリア サンクリーム 上記3点をセットで5名様にプレゼント🎁 応募方法は ①@nonno_staffをフォロー ②この投稿をRP ☆9月15日(火)23:59締切 ▼詳しくはこちら https://t.co/CAW6pD0PYR
- Sep 1, 202668x their median
小坂菜緒がナビ! 夏服のまま秋へシフトできるブラウン小物。バッグ、キャップ、ベルトで季節を更新 https://t.co/5BYGLQS9QE
- Sep 2, 202667x their median
日向坂46 小坂菜緒「自分を漢字一文字で表すと?」【MODEL’S TALK】 https://t.co/UupaDnyyV1
- Sep 3, 202638x their median
秋のスニーカー、何を選ぶ? 遠藤さくらが履く、スポみコーデが大人に見えるスウェードスニーカー3選 https://t.co/oBwYTfs2i1
- Aug 7, 202624x their median
————————— 🔔表紙解禁 ————————— 8月20日発売 #nonno10月号 表紙は、 ✦通常版 久間田琳加 ✦特別版 Hearts2Hearts 本誌の中身をちら見せ 🔗https://t.co/fnceT1c5up 📚内容 ・Hearts2Heartsがノンノで日本初表紙!8人の心が一つになった瞬間とは? ・LIL LEAGUE、CUTIE STREET・板倉可奈さんなど、豪華ゲストも登場 ・りんくまが編集長になって、秋のイチオシをピックアップ ・大学生のための今すぐ着られる“秋めきアイテム” 📢見どころをもっと見る https://t.co/dbgFXBfVGE 🛍ご予約リンク ※通常版、特別版ともに表紙以外の内容は同じです ①通常版 #久間田琳加 表紙版 Amazon: https://t.co/TJJIWSsSk5 セブンネットショッピング: https://t.co/G93Kl6EktW TOWER RECORDS ONLINE:https://t.co/hoAEcMSaH2 楽天ブックス: https://t.co/WSPjvyqd6O HMV&BOOKS: https://t.co/AXvN4eEfCe ヨドバシドットコム: https://t.co/9FlFMFiV98 ②特別版 #Hearts2Hearts 表紙版 Amazon: https://t.co/IarfRNPe2k セブンネットショッピング:https://t.co/be9UPIoV0Z TOWER RECORDS ONLINE:https://t.co/systc2d4Ox 楽天ブックス: https://t.co/08knGWRtxD HMV&BOOKS: https://t.co/ilWdZWVciE ヨドバシドットコム: https://t.co/l0YCxII0H5 @lespros_rinka @Hearts2HeartsJP
- Sep 2, 202615x their median
ラフなのに可愛い💛 大学生のミニスカ×Tシャツコーデ10選 ▶▷https://t.co/TLA0ZkxKOR #紺野彩夏 #井上和 #菊地姫奈 https://t.co/iZo17PaKbM
- Sep 2, 20269.6x their median
2026秋リップトレンド。ヌードリップはライナーでぷっくり!NARS、M・A・Cなど人気ブランドの新作をチェック https://t.co/Yv6MDFA7wP
- Sep 3, 20267.8x their median
出口夏希の令嬢コーデ。チュールドッキング半袖ニットで秋モードに! https://t.co/d5qArp4rkS
- Sep 3, 20264.9x their median
【 #トモノのモノ語り。】 #友野一希 さんの最新プロフィール帳📝 連載再開記念✨ MBTIなどの基本トピックから、今季応援する上で知っておきたい⛸情報、最近のプライベートまで。今知りたい友野さんの情報をたっぷり詰め込んだ手書きプロフ帳📝 続きはこちら▶▷https://t.co/2eiQPgOmM3 https://t.co/kQmvJfjfSw
- Sep 3, 20263.7x their median
白レースでコントラストをつけたフレンチシックに【大学生の毎日コーデ】 https://t.co/a5N41PSDRT
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 23 interactions against 324K followers, an engagement rate of 0.007%. Measured over 41 original posts, its engagement rate beats 23% of 6,874 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 10.0K times each, and 0.231% of those impressions turn into an interaction. That is about 3.08% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.4 post a day over the last 30 days, though only 17% of days saw any activity at all. Most posts go out around 10:00 UTC, and Thursday is the busiest day of the week. Of the 41 posts sampled, 61% carry an image or video and 100% link out. The account's strongest tracked post pulled 3.6K interactions, about 155x its own typical post. Recurring topics include #nonno10月号, #林芽亜里, #紺野彩夏.
- What is ノンノ/non-no's engagement rate on X?
- ノンノ/non-no (@nonno_staff) has an engagement rate of 0.007%, based on the median interactions across 41 original posts from the last 30 days against 323,908 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.007%, ノンノ/non-no sits above the 10th percentile of the 66,258 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @nonno_staff have real engagement?
- Its engagement rate beats 23% of the tracked X accounts closest to it in follower count (6,874 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @nonno_staff post?
- Most posts go out around 10:00 UTC, and Thursday is its busiest day, at roughly 1.37 posts per day across the measured window.