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No Kid Hungry engagement report

@nokidhungry - 414K followers on X

Measured over 12 original posts from a 30-day window, last computed on August 30, 2026.

Engagement

Bottom quarter for its size
Per follower
0.005%
of 414K followers
Per impression
0.536%
3.8K views on a typical post
Reach
0.92%
of its followers see a post
Typical post
20
interactions (median)
Saved
0.039%
2 bookmarks on a typical post
Posting rate
1.57/day
active 57% of days
Peak time
17:00 UTC
Thursday

A typical post picks up 20 interactions against 414K followers, an engagement rate of 0.005%. Measured over 12 original posts, its engagement rate beats 22% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.8K times each, and 0.536% of those impressions turn into an interaction. That is about 0.924% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 12 posts sampled, 25% carry an image or video and 58% link out. The account's strongest tracked post pulled 739 interactions, about 37x its own typical post.

Measured over 12 original posts from a 30-day window, last computed on August 30, 2026. Recurring tag: #summerebt.

Compared with accounts its own size

No Kid Hungry's engagement rate beats 22% of the tracked X accounts closest to it in follower count (3,899 accounts, accounts of similar size (decile 7 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 35% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.005%, No Kid Hungry sits above the 10th percentile of the 37,701 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.439%
p902.10%
p99156.3%
Engagement rate as a share of followers, across the 37,701 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 104,204 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.439%
90th percentile2.10%
99th percentile156.3%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%53K
01:00 UTC-2%53K
02:00 UTC-3%52K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%50K
07:00 UTC-5%54K
08:00 UTC-4%63K
09:00 UTC-3%72K
10:00 UTC-2%75K
11:00 UTC-3%81K
12:00 UTC-2%90K
13:00 UTC-2%98K
14:00 UTC-3%101K
15:00 UTC-2%105K
16:00 UTC-4%102K
17:00 UTC-3%95K
18:00 UTC-1%88K
19:00 UTC-2%83K
20:00 UTC-1%77K
21:00 UTC-1%69K
22:00 UTC-2%60K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%238K
Monday0%302K
Tuesday-3%302K
Wednesday-1%257K
Thursday-2%250K
Friday-3%259K
Saturday+3%233K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 19, 202637x their median

    The Trump administration’s “big, beautiful bill” slashed spending on food stamps. Now, more than 1 million fewer children receive benefits. https://t.co/TxYZrUmLGC

    3282321403990K viewsView on X
  • Aug 20, 202636x their median

    Brooke Rollins on new EBT restrictions on stores: "Guess what? Jelly no longer counts for a fruit, and jerky no longer counts as a protein. We need rotisserie chickens, we need oranges, we need apples, we need all the happy things in all of these retailers." https://t.co/bDvf3JSiGQ

    3507523065110K viewsView on X
  • Sep 4, 202413x their median

    Today, @USDA_ERS released its annual report, "Household Food Security in the United States in 2023," showing 1 in 5 children live in food insecure households. This trend is going the wrong direction. Nearly 14 million kids now face hunger. More thoughts in this 🧵 https://t.co/z8qX6btINP

    108120231222K viewsView on X
  • Aug 5, 20266.0x their median

    Update: We now have data from 22 states showing how many fewer kids are receiving SNAP in the wake of deep cuts enacted last year. In just those 22 states, 1.1 million fewer kids are receiving SNAP. Nationwide, that number likely exceeds 1.5 million kids. https://t.co/HUPBlPSUTa

    5458346.1K viewsView on X
  • Aug 6, 20265.3x their median

    Senate Republicans' farm bill fails over SNAP stalemate https://t.co/1RQzZKPTsc

    712088132K viewsView on X
  • Jul 22, 20263.4x their median

    I’ve been following the USDA’s effort to relocate many of its DC-based employees to 5 cities across the country. Here’s what I’ve found. - Both current and former employees say. “no one was asking for this.” - Employees and their unions have made it clear that they would rather quit than relocate, about 80%. They all see this as an attempt to downsize the department. - Several former senior employees I spoke with are very concerned about the possible brain drain the department could see if the moves go through. There are a lot of interesting moving parts here, I break it down with @EricM_Katz and @AlmsNatalie in our latest for @NOTUSreports https://t.co/EIZ6fTlpcx

    40232312K viewsView on X
  • Jul 23, 20262.5x their median

    The Trump administration wants to tackle food aid fraud. Conservative states have issues with the approach. https://t.co/Ydgy6ISTwA

    2399977K viewsView on X
  • Aug 11, 20261.9x their median

    Majorities of voters from both parties support higher SNAP benefits for people living alone, a new survey has found. https://t.co/qM564rPXLD

    1799313K viewsView on X
  • Aug 6, 2026

    🚨The Senate's farm bill did not advance out of committee today. It failed.🚨 Senator Boozman said in response "I’m deeply disappointed...Everyone recognizes the serious challenges (farmers) continue to face, and blocking the farm bill only adds to the uncertainty and hardship."

    131612.8K viewsView on X
  • Aug 6, 2026

    “We’ll see who talks about supporting farmers and who is voting to help farmers,” Sen. Boozman said in opening statements. Sen. Klobuchar is still holding onto her 2-year cost share needs. “I saw this coming...that is that 398 days ago, HR1 went into effect carrying with it $187 billion dollar cut to SNAP," Klobuchar said. “I’m hopeful that while we don't have complete agreement today, we are making the bill better with some bipartisan amendments that will be voted on initially today.”

    162114.8K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#summerebt

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 20 interactions against 414K followers, an engagement rate of 0.005%. Measured over 12 original posts, its engagement rate beats 22% of 3,899 tracked accounts of a similar size. That is a reason to look at how the audience behaves - reply depth, saves, whether the followers are recent - rather than a conclusion about it on its own. Posts are seen about 3.8K times each, and 0.536% of those impressions turn into an interaction. That is about 0.924% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1.6 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 17:00 UTC, and Thursday is the busiest day of the week. Of the 12 posts sampled, 25% carry an image or video and 58% link out. The account's strongest tracked post pulled 739 interactions, about 37x its own typical post.

What is No Kid Hungry's engagement rate on X?
No Kid Hungry (@nokidhungry) has an engagement rate of 0.005%, based on the median interactions across 12 original posts from the last 30 days against 413,599 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.005%, No Kid Hungry sits above the 10th percentile of the 37,701 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @nokidhungry have real engagement?
Its engagement rate beats 22% of the tracked X accounts closest to it in follower count (3,899 accounts), which puts it in the bottom quarter for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @nokidhungry post?
Most posts go out around 17:00 UTC, and Thursday is its busiest day, at roughly 1.57 posts per day across the measured window.

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