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Nokia for Service Providers engagement report

@nokianetworks - 66K followers on X

Measured over 27 original posts from a 30-day window, last computed on September 22, 2026.

Engagement

Middle of its size range
Per follower
0.043%
of 66K followers
Per impression
2.12%
1.3K views on a typical post
Reach
2.01%
of its followers see a post
Typical post
28
interactions (median)
Saved
0.076%
1 bookmarks on a typical post
Posting rate
1.03/day
active 70% of days
Peak time
07:00 UTC
Wednesday

A typical post picks up 28 interactions against 66K followers, an engagement rate of 0.043%. Measured over 27 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.3K times each, and 2.12% of those impressions turn into an interaction. That is about 2.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 07:00 UTC, and Wednesday is the busiest day of the week. Of the 27 posts sampled, 96% carry an image or video and 89% link out. The account's strongest tracked post pulled 63 interactions, about 2.3x its own typical post. Recurring topics include #ai, #airan, #ran.

Measured over 27 original posts from a 30-day window, last computed on September 22, 2026. Recurring tags: #ai, #airan, #ran.

Compared with accounts its own size

Nokia for Service Providers's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 6 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 61% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.043%, Nokia for Service Providers sits above the 25th percentile of the 204,583 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.677%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,583 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.677%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 07:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 07:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 07:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video96% of posts+111%+108% to +115%34K
Outbound link89% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 96% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 89% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 277 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Sep 3, 20262.3x their median

    We're proud to collaborate with BeeHealthy to bring network-based verification to digital healthcare services through Nokia Network as Code. We're helping improve both user experience and security while unlocking new opportunities for API monetization. https://t.co/pebehpM5sz https://t.co/aHjwvJp8LU

    566012.3K viewsView on X
  • Sep 8, 20261.9x their median

    #AI is reshaping mobile networks. In AI-RAN: Software-defined Programmable Platform, industry analyst @chetansharma and Nokia explore why #AIRAN could drive the next architectural shift in telecom networks. Read more: https://t.co/F0BjQRmOvN https://t.co/lVjedclyS9

    457112.3K viewsView on X
  • Sep 16, 20261.8x their median

    Day 2 of #NokiaRadioWorld focused on the path to autonomous networks. Through customer insights, technical discussions and technology demonstrations, attendees explored how #AI and #automation are transforming network operations. https://t.co/MJz7NYr22d

    472021.8K viewsView on X
  • Sep 9, 20261.6x their median

    How can subsea networks scale beyond 400G for the AI era? Join Nokia and @Telxius to explore L-band, SDM and 800G+ coherent innovation. Sep 16 | 7 a.m. PDT / 4 p.m. CEST. Register now. https://t.co/IuYal4gdn7 #SubseaNetworks #800G https://t.co/RZBuXiOymS

    413111.9K viewsView on X
  • Aug 18, 20261.5x their median

    Together with @TMobile, we are accelerating #5GAdvanced innovation and #monetization. In our video, Ramesh Josyula, Sr. Director of Network Performance & Customer Insights at T-Mobile, shares real-world insights on how we enable new business growth. https://t.co/Z0LY7tH0GJ https://t.co/ofjJXcXKVw

    355111.9K viewsView on X
  • Sep 17, 2026

    #AI, #cloud & #datacenter traffic is surging. @telxius is deploying Nokia ICE-X 800G coherent pluggables across its terrestrial networks in Europe, the US & Latin America to scale capacity more efficiently with IP-over-DWDM & network automation. PR: https://t.co/EXX2TmPq8s https://t.co/eN2Bz9vXS0

    381011.3K viewsView on X
  • Sep 11, 2026

    .@TMobile and Nokia unlock next-level #5GAdvanced performance with Zero Forcing MU-MIMO. Discover the results and how advanced #RAN innovation can help support growing traffic demand and premium user experiences. Read the case study: https://t.co/4pI5olnHIx #5G #RAN #FWA https://t.co/kYEjUFy9Kp

    343211.3K viewsView on X
  • Sep 15, 2026

    Day 1 of #NokiaRadioWorld2026 is underway in Oulu. Customers, partners and industry leaders are exploring the path to AI-native networks, with discussions focused on performance, automation and monetization in the AI era. https://t.co/NY58vwRbVe #AI #AIRAN https://t.co/fIpuRo8rFG

    333212.2K viewsView on X
  • Sep 16, 2026

    This week at #SReXperts and #Wavelengths, AI-era growth is driving operators to rethink scale, resilience and simplicity. Automation and observability are key to reducing complexity and supporting distributed AI from edge to core. #AI #Networking https://t.co/z7Fl0DhUiw

    285011.4K viewsView on X
  • Sep 2, 2026

    How will #AI reshape the future of the #RAN? Open RAN, cloud-native infrastructure & AI are converging to create a more programmable, adaptive & software-driven RAN, improving spectral efficiency & building more intelligent #networks. Download the report: https://t.co/XmfaNhF7Gd https://t.co/yT8yuKeeFT

    303001.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#ai#airan#ran#5g#opticalnetworking

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 28 interactions against 66K followers, an engagement rate of 0.043%. Measured over 27 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 1.3K times each, and 2.12% of those impressions turn into an interaction. That is about 2.01% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 1 post a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 07:00 UTC, and Wednesday is the busiest day of the week. Of the 27 posts sampled, 96% carry an image or video and 89% link out. The account's strongest tracked post pulled 63 interactions, about 2.3x its own typical post. Recurring topics include #ai, #airan, #ran.

What is Nokia for Service Providers's engagement rate on X?
Nokia for Service Providers (@nokianetworks) has an engagement rate of 0.043%, based on the median interactions across 27 original posts from the last 30 days against 65,561 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.043%, Nokia for Service Providers sits above the 25th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @nokianetworks have real engagement?
Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @nokianetworks post?
Most posts go out around 07:00 UTC, and Wednesday is its busiest day, at roughly 1.03 posts per day across the measured window.

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