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乃木坂46 engagement report

@nogizaka46 - 2.0M followers on X

Measured over 220 original posts from a 30-day window, last computed on September 1, 2026.

Engagement

Top 10% for its size
Per follower
0.416%
of 2.0M followers
Per impression
3.17%
268K views on a typical post
Reach
13.1%
of its followers see a post
Typical post
8.5K
interactions (median)
Saved
0.113%
304 bookmarks on a typical post
Posting rate
7.63/day
active 57% of days
Peak time
12:00 UTC
Sunday

A typical post picks up 8.5K interactions against 2.0M followers, an engagement rate of 0.416%. Measured over 220 original posts, its engagement rate beats 97% of 3,862 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 268K times each, and 3.17% of those impressions turn into an interaction. That is about 13.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.6 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 220 posts sampled, 94% carry an image or video and 91% link out. The account's strongest tracked post pulled 35K interactions, about 4.1x its own typical post. Recurring topics include #乃木坂46, #菅原咲月, #乃木坂全国ツアー神宮day1.

Measured over 220 original posts from a 30-day window, last computed on September 1, 2026. Recurring tags: #乃木坂46, #菅原咲月, #乃木坂全国ツアー神宮day1.

Compared with accounts its own size

乃木坂46's engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,862 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 87% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.416%, 乃木坂46 sits above the 50th percentile of the 37,459 accounts in this comparison. That places it in the above the median band, which runs 0.081% to 0.438%.

p100.002%
p250.012%
p50 (median)0.081%
p750.438%
p902.10%
p99159.8%
Engagement rate as a share of followers, across the 37,459 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,523 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.438%
90th percentile2.10%
99th percentile159.8%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 12:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 12:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 12:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%52K
01:00 UTC-2%53K
02:00 UTC-3%51K
03:00 UTC-4%55K
04:00 UTC-6%44K
05:00 UTC-4%43K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%62K
09:00 UTC-3%71K
10:00 UTC-2%74K
11:00 UTC-3%81K
12:00 UTC-2%89K
13:00 UTC-2%97K
14:00 UTC-3%100K
15:00 UTC-2%104K
16:00 UTC-4%101K
17:00 UTC-3%94K
18:00 UTC-1%87K
19:00 UTC-2%82K
20:00 UTC-1%77K
21:00 UTC-1%68K
22:00 UTC-1%59K
23:00 UTC-2%53K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Sunday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Sunday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%236K
Monday0%298K
Tuesday-3%295K
Wednesday-1%255K
Thursday-1%249K
Friday-3%257K
Saturday+3%231K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • Aug 16, 20264.1x their median

    2026.8.18 21:00~ Streaming on YouTube https://t.co/o0Rzhsz6rg #青葉坂46 #乃木坂46 #櫻坂46 #日向坂46 https://t.co/TpBfiyHDl4

    28K5.0K1811.4K3.7M viewsView on X
  • Aug 24, 20263.8x their median

    【ブログ更新 筒井あやめ】 最高の夏だった https://t.co/WIM5kmd8b3 https://t.co/laFXtXNiJi

    28K3.0K934011.2M viewsView on X
  • Aug 23, 20263.6x their median

    🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫  #乃木坂全国ツアー神宮Day4 🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫 💜✨真夏の全国ツアー2026 ありがとうございました✨💜 これからも咲き続ける #乃木坂46 をよろしくお願いいたします🌸 https://t.co/yZQN1BUhMM

    25K5.2K1505221.6M viewsView on X
  • Aug 23, 20263.6x their median

    🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫   #乃木坂全国ツアー神宮Day4 🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫 真夏の全国ツアー2026 神宮公演のプレイリストを公開🫶🏻 ぜひ乃木坂46との夏の思い出を振り返ってください🎶 ▼神宮公演4日間のセトリはこちら💁🏻‍♀️ https://t.co/oQ2yOResPJ ▼リピート配信はこちら🔁 https://t.co/7kpeBL2aj1 #乃木坂46

    26K4.3K115301663K viewsView on X
  • Aug 25, 20263.5x their median

    【ブログ更新 一ノ瀬美空】 忘れない、この夏 https://t.co/gGCKx0VuJo https://t.co/oTsAhAG4dg

    25K4.2K115488752K viewsView on X
  • Aug 16, 20263.1x their median

    【ブログ更新 小川彩】 楽しみにしててください🍁 #めおと日和 https://t.co/FzX4S4SCGP https://t.co/hOrkf3VIHT

    24K2.2K632131.1M viewsView on X
  • Aug 25, 20262.9x their median

    【ブログ更新 池田瑛紗】 夢中で駆け抜けた日々 https://t.co/xy8b9tKJA8 https://t.co/2mkEB3NIg9

    22K2.3K76242791K viewsView on X
  • Aug 18, 20262.7x their median

    【ニュース更新】 乃木坂46・櫻坂46・日向坂46につながる1年間限定の新グループ「青葉坂46」誕生!メンバー募集オーディション開始! https://t.co/SkE3e8fv7Q https://t.co/qwzB6vrdwA

    20K2.7K1316531.1M viewsView on X
  • Aug 19, 20262.6x their median

    🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫   🗒️ #乃木坂真夏の事件簿 🗒️ 🍉₊˚‧⊹⚾️₊˚‧ ︵‿₊☀️₊‿︵ ‧˚₊⛱️⊹₊˚‧🔫 6月の福井公演からスタートした #乃木坂全国ツアー いよいよ明日から明治神宮野球場にてツアーファイナルの東京公演が始まります☀️ ここまでの全国7ヶ所14公演、皆さんのご協力もあり、14曲の盗まれた夏曲を全て取り戻すことができました🎉 福井公演から福岡公演までの流れを100秒でわかるダイジェストにまとめましたので是非ご覧ください📝 🌻取り戻した夏曲はコチラ🍉 1.裸足でSummer(福井Day1) 2.ロマンティックいか焼き(福井Day2) 3.オフショアガール(神奈川Day1) 4.ひと夏の長さより•••(神奈川Day2) 5.ジコチューで行こう!(北海道Day1) 6.不道徳な夏(北海道Day2) 7.スカイダイビング(広島Day1) 8.真夏日よ(広島Day2) 9.夏のFree&Easy(大阪Day1) 10.チートデイ(大阪Day2) 11.自惚れビーチ(宮城Day1) 12.太陽ノック(宮城Day2) 13.逃げ水(福岡Day1) 14.ガールズルール(福岡Day2) そして、この14曲の夏曲は全て明日からの東京公演で披露します💪 現地にお越しになる方も配信でご覧になる方も乃木坂との夏を一緒に楽しんでいきましょう‼️ 🎫東京公演 会場チケット&配信チケット販売中! https://t.co/AvbQII4hh4 🎵盗まれた夏曲プレイリスト https://t.co/AbKE3XtTfs #乃木坂46

    19K3.1K775771.4M viewsView on X
  • Aug 31, 20262.5x their median

    【ブログ更新 井上和】 空咲 https://t.co/pCv2oGRTQq https://t.co/5sWkrJH490

    19K2.3K43149656K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#乃木坂46#菅原咲月#乃木坂全国ツアー神宮day1#青葉坂46#池田瑛紗

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 8.5K interactions against 2.0M followers, an engagement rate of 0.416%. Measured over 220 original posts, its engagement rate beats 97% of 3,862 tracked accounts of a similar size. Comparing inside a size band matters here: engagement rate falls as accounts grow, so a raw rate would mostly just re-measure the follower count. Posts are seen about 268K times each, and 3.17% of those impressions turn into an interaction. That is about 13.1% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.6 posts a day over the last 30 days, with activity on roughly 57% of days. Most posts go out around 12:00 UTC, and Sunday is the busiest day of the week. Of the 220 posts sampled, 94% carry an image or video and 91% link out. The account's strongest tracked post pulled 35K interactions, about 4.1x its own typical post. Recurring topics include #乃木坂46, #菅原咲月, #乃木坂全国ツアー神宮day1.

What is 乃木坂46's engagement rate on X?
乃木坂46 (@nogizaka46) has an engagement rate of 0.416%, based on the median interactions across 220 original posts from the last 30 days against 2,043,478 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.416%, 乃木坂46 sits above the 50th percentile of the 37,459 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @nogizaka46 have real engagement?
Its engagement rate beats 97% of the tracked X accounts closest to it in follower count (3,862 accounts), which puts it in the top 10% for its size group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @nogizaka46 post?
Most posts go out around 12:00 UTC, and Sunday is its busiest day, at roughly 7.63 posts per day across the measured window.

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