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Nassim Nicholas Taleb engagement report

@nntaleb - 1.2M followers on X

Measured over 58 original posts from a 30-day window, last computed on October 25, 2026.

Engagement

Middle of its size range
Per follower
0.083%
of 1.2M followers
Per impression
0.737%
131K views on a typical post
Reach
11.2%
of its followers see a post
Typical post
964
interactions (median)
Saved
0.103%
135 bookmarks on a typical post
Posting rate
7.07/day
active 103% of days
Peak time
14:00 UTC
Friday

A typical post picks up 964 interactions against 1.2M followers, an engagement rate of 0.083%. Measured over 58 original posts, its engagement rate beats 68% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 131K times each, and 0.737% of those impressions turn into an interaction. That is about 11.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 58 posts sampled, 59% carry an image or video, 17% are part of a thread and 17% link out. The account's strongest tracked post pulled 42K interactions, about 44x its own typical post. Recurring topics include #almamlakaenglish, #almamlakatv, #jordan.

Measured over 58 original posts from a 30-day window, last computed on October 25, 2026. Recurring tags: #almamlakaenglish, #almamlakatv, #jordan.

Compared with accounts its own size

Nassim Nicholas Taleb's engagement rate beats 68% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.083%, Nassim Nicholas Taleb sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,798 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,879 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 14:00 UTC, and Friday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 14:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 14:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Friday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Friday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video59% of posts+111%+108% to +115%34K
Outbound link17% of posts-41%-42% to -40%32K
Typical length-no effect-2% to -1%42K
  • 59% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 17% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 259 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 29, 202644x their median

    It’s confirmed. The president is insane. https://t.co/gJfV4NtQQK

    35K4.6K2.1K5322.0M viewsView on X
  • Oct 22, 202630x their median

    Wake up. Every profession deemed white-collar, the middle class dream, is about to be decimated by AI, at a much faster pace than anticipated, with monstrous social consequences.

    24K3.0K1.1K6452.5M viewsView on X
  • May 9, 202629x their median

    What does terrorism mean to you? If it’s no double-tap killings of paramedics, journalists, and today a 12 year old girl, then what is it? Westerners, where is your humanity? Cameraman: @aliezzedine7 https://t.co/ntXIwz4s6H

    16K6.4K3822641.1M viewsView on X
  • Oct 17, 202620x their median

    ⛔️The most moral army in the world ‼️ https://t.co/fup9UBP95h

    12K5.7K453562800K viewsView on X
  • Oct 24, 202616x their median

    The problem isn’t that AI is intelligent. It isn’t. The problem is that too many adults (but not all) are at once mechanistic, imitative, unimaginative, stupid, formulaic, influenceable, & gullible, arrogant beyond their skill set, & too expensive to maintain.

    13K1.9K389303743K viewsView on X
  • Oct 17, 202614x their median

    Israel's social media operation, mapped: 6 contractors, 13 websites they are tied to, 38 groups and tools the Diaspora Ministry lists for supporters, 5 AI chatbots citing the sites. 105 organizations and sites. Here is the whole web. https://t.co/NAKvtIWBt9

    9.0K3.9K207256513K viewsView on X
  • Oct 9, 202613x their median

    NYU math professor Tristan Buckmaster says OpenAI’s Tuesday drop of 722 AI-generated math papers wiped out entire research programs: “This recent dump of papers on Tuesday destroyed the careers of early career mathematicians.” https://t.co/0yiz7G9wwr

    9.6K1.2K8966583.4M viewsView on X
  • Sep 7, 202613x their median

    The moment journalist Ali Chbib was injured in an Israeli airstrike in the city of Nabatieh, Lebanon. He is lucky to be alive. All journalists working on the border in Lebanon face daily threats and intimidation. Many of us have been injured and almost 30 of us have been targeted and killed.

    8.3K3.5K69168605K viewsView on X
  • Oct 9, 202612x their median

    Capitalism works if and only if all members see themselves as "pre-rich" or "feasibly-rich-if-they-wanted-it-badly-enough". Remove that and the system collapses.

    9.6K1.1K421143388K viewsView on X
  • Sep 23, 202610x their median

    If you are good at scoring on IQ tests, but not particularly imaginative, AI is in the process of making you obsolete.

    8.7K922222155580K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#almamlakaenglish#almamlakatv#jordan#karak#lydianstone

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 964 interactions against 1.2M followers, an engagement rate of 0.083%. Measured over 58 original posts, its engagement rate beats 68% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 131K times each, and 0.737% of those impressions turn into an interaction. That is about 11.2% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 7.1 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 14:00 UTC, and Friday is the busiest day of the week. Of the 58 posts sampled, 59% carry an image or video, 17% are part of a thread and 17% link out. The account's strongest tracked post pulled 42K interactions, about 44x its own typical post. Recurring topics include #almamlakaenglish, #almamlakatv, #jordan.

What is Nassim Nicholas Taleb's engagement rate on X?
Nassim Nicholas Taleb (@nntaleb) has an engagement rate of 0.083%, based on the median interactions across 58 original posts from the last 30 days against 1,164,337 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.083%, Nassim Nicholas Taleb sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @nntaleb have real engagement?
Its engagement rate beats 68% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @nntaleb post?
Most posts go out around 14:00 UTC, and Friday is its busiest day, at roughly 7.07 posts per day across the measured window.

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