NNPC Limited engagement report
@nnpclimited - 638K followers on X
Measured over 58 original posts from a 30-day window, last computed on October 6, 2026.
Engagement
A typical post picks up 72 interactions against 638K followers, an engagement rate of 0.011%. Measured over 58 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.5K times each, and 0.755% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 58 posts sampled, 98% carry an image or video and 71% link out. The account's strongest tracked post pulled 2.3K interactions, about 32x its own typical post. Recurring topics include #nnpcnaija66, #energyfortoday, #fuelthefreedom.
Measured over 58 original posts from a 30-day window, last computed on October 6, 2026. Recurring tags: #nnpcnaija66, #energyfortoday, #fuelthefreedom.
Compared with accounts its own size
NNPC Limited's engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 40% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.011%, NNPC Limited sits above the 10th percentile of the 204,880 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 08:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 98% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 71% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 98% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 71% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 495 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 29, 202632x their median
PRESS RELEASE NNPC Delivers ₦7.2 Trillion Profit as Production Reaches Multi-Year Highs ...Declares ₦5.8 Trillion Dividend NNPC Limited today announced audited results for the year ended 31 December 2025, following its Annual General Meeting and second Earnings Call with financial and business analysts. The results underline the Company’s growing earnings capacity and operational momentum and provide a stronger platform for growth. Profit After Tax rose 33% to ₦7.2 trillion from ₦5.4 trillion in 2024, while revenue stood at ₦34.5 trillion. Read the full press release when you visit https://t.co/xI68xLIOER #OpenNNPC #EnergyForToday #EnergyForTomorrow
- Jul 27, 202631x their median
NNPC E&P Limited is not NEPL. We are NNPC E&P Limited, the upstream subsidiary of NNPC Limited. We are responsible for exploration, development, and production of crude oil and natural gas from onshore, offshore, and frontier basin assets in Nigeria. We are focused on delivering value through excellent operations across the nation’s oil and gas assets. For accurate updates on our operations and contributions to national energy security, stay informed through NNPC Limited’s official channels.
- Aug 10, 202625x their median
Twins. Two Dreams. One Opportunity If you met them in a hallway, chances are, you’d look twice. Hussaini and Hassan Malami are identical twins. One wears glasses. The other is slightly taller. But looking closer, I noticed something else. Hussaini is the quieter one. Hassan happily does most of the talking. Members of the NNPC Tigers Class of 2026, their story challenges a persistent misconception about NNPC’s recruitment process. Joining NNPC had always been Hussaini’s dream. When applications opened, he applied immediately and urged his twin to do the same. Hassan wasn’t interested. He held back, wrongly assuming that NNPC only hired one person per family and did not want to ruin his brother’s lifelong dream. His dream was the Nigerian Air Force and service to Nigeria. He already had a job in banking and didn’t see himself in corporate life. Besides, three older siblings, including a lawyer, an engineer and a business administrator, had all applied unsuccessfully to NNPC over the years. Their father is a retiree, but if there had ever been an "in", their siblings’ experience proved otherwise. Hassan wasn’t expecting a different outcome and only applied after his brother’s persistent encouragement, nearing the deadline. They took a computer-based test on the same day in different cities. Hussaini in Sokoto and Hassan in Kaduna. Like every other successful candidate, after a rigorous process that included interviews, they received employment letters on the same day. “I opened the email after midnight and wanted to wake everybody up to tell them,” Hussaini laughed. Hassan first saw the news on the family WhatsApp group when he woke up. That’s when the pressure hit him. “I was now nervous about the possibility of not being successful once Hussaini shared his news.” They both got in. Park that. Hussaini is currently with NNPC Exploration & Production Limited (NNPC E&P Limited), while Hassan works at NNPC Gas Infrastructure Company (NGIC), where he has discovered an entirely new side of Nigeria’s energy industry. “I didn’t know there was a whole business dedicated to transporting gas,” Hassan said. “Now I’ve seen how gas powers plants and manufacturing companies...Hearing that gas is the future is one thing. Seeing how it is happening is another.” Ironically, the brother who never wanted a corporate career now sees his job at NNPC as a form of national service. He still hopes to explore military service before he reaches the age limit in 2030, but today he is exactly where he wants to be. For Hussaini, the experience has strengthened a lifelong dream. He also hopes to give back to his university as a guest lecturer. “When I was in university, I only had one lecturer with field experience,” he said. “I want to share practical experience with students someday.” Asked which NNPC culture transformation pillar best reflects their mindset, Hussaini says Enterprise First, because “giving your best to the company is giving your best to the country.” Hassan tilts towards Execution Excellence. “I’m a civil engineer...I like seeing things come to life from concept to completion.” Any advice to young Nigerians trying to get into NNPC? They echoed the same message: “Ignore the rumours. You don’t need to know anybody at NNPC. Apply. Take the test and earn your place.” At first, one notices what makes them identical. Dig a little deeper and discover what makes them different. Likewise, sometimes the stories we assume we know deserve a second look. By Adaobi Oniwinde Senior Communications Advisor NNPC Limited #HumansOfNNPC #FutureReadyNNPC #EnergyForToday #EnergyForTomorrow
- Aug 18, 202612x their median
Ambition, Love and the Journey to NNPC When I first heard that there was an engaged couple among the 2026 class of NNPC Tigers, I knew immediately they were a #HumansOfNNPC story, and I had to meet them. So, on Tiger Graduation Day, I invited Philips and Olamide to my office. I was expecting a cute story about two people who had applied to NNPC together and somehow found themselves graduating together. What I got was much better. Their story began long before NNPC. Park that. They first met at the Polaris Bank Graduate Intensive Training School in Lagos. Olamide remembers thinking Philips was calm, intelligent and quite easy to talk to. His first impression of her? Open and smart. Yet, neither of them heard the faintest toll of wedding bells. Fast forward a few years and separately, both saw the NNPC Tigers recruitment announcement and applied. Then the coincidences began. They lived far apart but were assigned to the same centre for the computer-based test. They prepared together, encouraged each other and moved on to the interview stage. Then, somehow, they were scheduled for interviews on the same day. Same panel. Same room. Out of about 1,000 candidates being interviewed daily, in batches of five. At this point, I am thinking (out loud): Okay, NNPC recruitment process or matchmaking exercise? They laughed. But there was something lovely about the way they told the story. There was no sense that either had expected life to unfold this way. They simply kept showing up, doing the work and cheering each other on. Then the job offers came. Philips says he opened the email and had a light bulb moment. “It was then I knew Olamide was my wife,” he said, smiling. That part will stay parked… I was curious about what they had heard about NNPC recruitment before they applied. The familiar stories came up: you needed to know someone, the process was almost impossible, that ordinary qualified applicants without connections did not stand a chance. This was far from their experience. Neither knew anyone at NNPC. They found the opportunity online, applied through the official recruitment portal and went through the required stages. “I was most surprised by how structured the process was. Every stage demanded preparation, patience and high performance,” Olamide said. Their advice to anyone considering applying for the next Tigers programme? “Apply anyway!” Don’t believe the hype and what you read. Do not reject yourself before your application is considered. Prepare and let the process decide whether you stand a chance. How has their journey through Tigerdom been? In their early days in Abuja, before they found an apartment, their daily commute involved a bike from T-Pumpy Estate to Lugbe, followed by a taxi from Police Signpost to work. “We were learning new names, acronyms and departments while trying hard to look like we knew exactly what we were doing,” Philips recalls. Today, they laugh about it as the sweetest part of their story, beginning their careers and a life together. Judging by the way they spoke about each other in my office, I suspect this is only the beginning of an exceptional story. #HumansOfNNPC #FutureReadyNNPC #EnergyForToday #EnergyForTomorrow
- Aug 5, 202610x their median
[WATCH NOW] NNPC Ltd Deploys Over 1,000 Young Professionals Over 1,000 Young Professionals (YPs) have been deployed into various NNPC Limited businesses, following the successful completion of a one-year Initial Professional Development (IPD) programme. Employed via the 2024 recruitment exercise, the YPs were the first recruits since the company became a limited liability entity. They have since assumed duties in their respective posts across the company’s businesses and locations. This video reminisces over some of the key highlights of the IPD graduation, with the YPs providing unscripted accounts of how they were recruited and their expectations in coming to work in Africa's largest energy company. Leading NNPC Limited’s senior leadership in celebrating the YPs, the GCEO, Engr. Bashir Bayo Ojulari charged them to bring their best into helping the Company achieve its mandates. "Different paths, but the same door. And we opened it. That's what NNPC Ltd stands for today: not who you know or where you're from, but what you can do," he added. A Future-Ready NNPC Ltd. is here. #FutureReadyNNPC #EnergyForToday #EnergyForTomorrow
- Aug 19, 20266.6x their median
[PHOTO NEWS] NNPC Limited, Conoil Producing Discuss Production Growth Earlier today in Abuja, Nigeria, the Group Chief Executive Officer of NNPC Limited, Engr. Bashir Bayo Ojulari, received in audience a delegation from Conoil Producing Limited, led by the Executive Director, Niyi Michael-Adenuga. Discussions centred on identifying opportunities towards growing crude oil production, in support of national output targets over the short, medium and long term. The visit forms part of ongoing engagements between NNPC Limited and its upstream partners. #BiggerBarrels #EnergyForToday #EnergyForTomorrow
- Aug 7, 20265.9x their median
[WATCH NOW] From 150,000 Applications to 1,000 Recruits: Inside NNPC Limited's Recruitment and Deployment More than 150,000 Nigerians applied. Just over 1,000 were recruited, and all of them earned deployment after a year-long intensive training, purposeful internship, and meticulous evaluation. In this video, NNPC Limited’s Chief Human Resource Officer, Kazachiyang Nuhu, explains how the recruitment was conducted; how the field was narrowed at each stage; the company's continuous standing as an equal opportunity provider in the industry; and most importantly, the value addition expected from the newly deployed young professionals. A Future-Ready NNPC Ltd. is here. #FutureReadyNNPC #EnergyForToday #EnergyForTomorrow
- Sep 10, 20264.3x their median
[PHOTO NEWS] NNPC Retail Commissions Self-Service Smart Station in Abuja NNPC Retail today commissioned its first technology-powered self-service smart station along Bill Clinton Drive, Airport Road, Abuja, marking a key milestone in the evolution of the Company’s retail operations. Speaking at the commissioning, Executive Vice President, Downstream, NNPC Ltd., Dr. Mumuni Dagazau, described the facility as a reflection of NNPC Retail’s commitment to innovation, convenience, operational efficiency and improved customer experience. He commended the Nigeria Immigration Service (NIS) for providing the land and supporting the partnership that made the project possible. Managing Director, NNPC Retail, Mr. Huub Stokman, said the facility demonstrates the changes in Nigeria’s downstream industry and the Company’s commitment to meeting consumer expectations for quality, convenience, speed and reliable service. The 24-hour facility offers self-service fuel dispensing, enabling customers to independently complete transactions and dispense the exact quantity of fuel required. It also features electric vehicle charging points, an automated car wash, a lubricant service bay, LPG dispensing and other lifestyle offerings, with plans to expand its energy solutions to include CNG. The commissioning marks a new chapter in NNPC Retail’s drive to transform conventional filling stations into smart energy, mobility and lifestyle destinations, while delivering a more convenient, technology-driven and customer-focused retail experience across Nigeria. #NRLSelfService #EnergyForToday #EnergyForTomorrow
- Sep 25, 20264.0x their median
PRESS RELEASE NNPC Ltd Welcomes $800m Ima Gas Final Investment Decision The Nigerian National Petroleum Company Limited (NNPC Ltd) has welcomed the $800 million Final Investment Decision (FID) on the Ima Gas Project, describing it as a landmark development that affirms the growing viability of Nigeria’s upstream gas sector. Read the full press release when you visit https://t.co/N71XcMYVsZ
- Sep 30, 20263.9x their median
The NNPC Way: The Story Behind Our FY2025 Numbers In this video, Engr. Bashir Bayo Ojulari, GCEO, NNPC Limited, sits with one of the company's young professionals to discuss what the FY2025 results say about the business and what they mean for Nigeria. The 2025 Annual Financial Statement reports a Profit After Tax of N7.2 trillion and revenue of N34.5 trillion. Crude oil and condensate production averaged 1.77 million barrels per day, a five-year high, and natural gas output averaged 7.2 billion standard cubic feet per day, a three-year high. Watch to see The NNPC Way at work: the numbers, the business behind them and the people who deliver them. #OpenNNPC #EnergyForToday #EnergyForTomorrow
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 72 interactions against 638K followers, an engagement rate of 0.011%. Measured over 58 original posts, its engagement rate beats 35% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 9.5K times each, and 0.755% of those impressions turn into an interaction. That is about 1.50% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 2.2 posts a day over the last 30 days, with activity on almost every day in the window. Most posts go out around 08:00 UTC, and Thursday is the busiest day of the week. Of the 58 posts sampled, 98% carry an image or video and 71% link out. The account's strongest tracked post pulled 2.3K interactions, about 32x its own typical post. Recurring topics include #nnpcnaija66, #energyfortoday, #fuelthefreedom.
- What is NNPC Limited's engagement rate on X?
- NNPC Limited (@nnpclimited) has an engagement rate of 0.011%, based on the median interactions across 58 original posts from the last 30 days against 637,509 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.011%, NNPC Limited sits above the 10th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @nnpclimited have real engagement?
- Its engagement rate beats 35% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @nnpclimited post?
- Most posts go out around 08:00 UTC, and Thursday is its busiest day, at roughly 2.2 posts per day across the measured window.