National Population Commission engagement report
@natpopcom - 67K followers on X
Measured over 6 original posts from a 30-day window, last computed on September 20, 2026.
Engagement
Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.
A typical post picks up 46 interactions against 67K followers, an engagement rate of 0.069%. Posts are seen about 4.2K times each, and 1.10% of those impressions turn into an interaction. That is about 6.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 1.7K interactions, about 37x its own typical post. Recurring topics include #birthcertificate, #civilregistration, #digitalbirthcertificate. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
Measured over 6 original posts from a 30-day window, last computed on September 20, 2026. Recurring tags: #birthcertificate, #civilregistration, #digitalbirthcertificate.
Where this sits in the catalog
At 0.069%, National Population Commission sits above the 25th percentile of the 204,880 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 19:00 UTC, and Sunday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 100% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 33% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 33% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 263 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Aug 26, 202637x their median
How to Register and Get a Digital Birth Certificate --- Step by Step. To get started, visit https://t.co/6V2r1W53YH or any NPC Registration Centre near you #BirthCertificate #NPCNigeria #DigitalBirthCertificate #NationalPopulationCommission #CivilRegistration https://t.co/CHiaFbb1pR
- Aug 28, 20262.7x their median
It is with profound sadness and a heavy heart that the National Population Commission announces the death of its Chairman, Dr. Aminu Yusuf, who passed away in Abuja today, after a brief illness, at the age of 66. Read full Press Release here: https://t.co/4FHXYDWdxr https://t.co/m2iBOhtk7o
- Aug 6, 20261.5x their median
Get your digital birth certificate easily and securely through the NPC website at https://t.co/k2EfRJgBxg, or visit any NPC office nationwide for assisted service. It is fast, convenient, and accessible. #Vitalreg #CRVS #BirthRegistration https://t.co/tAOXpca3zM
- Aug 30, 2026
The NPC bid farewell to its late Chairman, Dr. Aminu Yusuf, on 29 August 2026, as he was laid to rest in Minna, the Niger State capital. Dr. Yusuf, who died on 28 August 2026, in Abuja after a brief illness, was buried amid tributes from family, friends and government officials https://t.co/CmZFQr1pGx
- Aug 25, 2026
Happy Eid-el-Maulud from all of us at National Population Commission #EidElMaulud https://t.co/64AOu5tjMe
- Jun 24, 2026
Requirements for obtaining a Birth Certificate and Foreign Birth Notification. #CRVS #BirthRegistration https://t.co/6hVZ0UChMy
- Mar 20, 2026
Eid Mubarak! #EidelFitr https://t.co/B0C2hG0sGN
- Jul 8, 2026
The Chairman of the National Population Commission, Dr. Aminu Yusuf, today, 8th July 2026, declared open the Population Technical Working Group (PTWG) Expanded Stakeholders Debriefing and Strategic Engagement Meeting held at the Exclusive Serene Hotel, Wuye, Abuja. https://t.co/8IcH2BwSJF
- May 27, 2026
Did you know that you can access these vital services on the NPC website, https://t.co/k2EfRJgBxg https://t.co/S3m8iLQksr
- Aug 13, 2026
The NPC Chairman, Dr. Aminu Yusuf, today, pledged the Commission's full support for the 2026 World Public Relations Forum while receiving the President of the Nigeria Institute of Public Relations, Dr. Ike Neliaku, fnipr, and his team on a courtesy visit to the NPC HQ Abuja. https://t.co/glS2g0nQh1
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 46 interactions against 67K followers, an engagement rate of 0.069%. Posts are seen about 4.2K times each, and 1.10% of those impressions turn into an interaction. That is about 6.31% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 19:00 UTC, and Sunday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 1.7K interactions, about 37x its own typical post. Recurring topics include #birthcertificate, #civilregistration, #digitalbirthcertificate. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.
- What is National Population Commission's engagement rate on X?
- National Population Commission (@natpopcom) has an engagement rate of 0.069%, based on the median interactions across 6 original posts from the last 30 days against 66,607 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.069%, National Population Commission sits above the 25th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @natpopcom have real engagement?
- There is not yet enough sample to rank this account against others of its size.
- When does @natpopcom post?
- Most posts go out around 19:00 UTC, and Sunday is its busiest day, at roughly 0.2 posts per day across the measured window.