Natalie Brunell ⚡️ engagement report
@natbrunell - 647K followers on X
Measured over 19 original posts from a 30-day window, last computed on October 6, 2026.
Engagement
A typical post picks up 184 interactions against 647K followers, an engagement rate of 0.028%. Measured over 19 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 36K times each, and 0.505% of those impressions turn into an interaction. That is about 5.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 68% carry an image or video, 58% are part of a thread and 26% link out. The account's strongest tracked post pulled 15K interactions, about 79x its own typical post. Recurring topics include #housingmarket, #bitcoin, #capitalism.
Measured over 19 original posts from a 30-day window, last computed on October 6, 2026. Recurring tags: #housingmarket, #bitcoin, #capitalism.
Compared with accounts its own size
Natalie Brunell ⚡️'s engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 31% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.028%, Natalie Brunell ⚡️ sits above the 25th percentile of the 204,798 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 15:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 68% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 26% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | +15% | +14% to +16% | 32K |
- 68% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 26% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 385 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Jan 18, 202579x their median
You helped inspire my dress @AOC, hope we can talk about Bitcoin soon 🧡 https://t.co/pSb3RiSYkJ
- Aug 15, 202616x their median
Theo Von wants to know when Bitcoin’s price will go back up. What should I tell him? @TheoVon https://t.co/75LEgEZa5S
- Oct 3, 202612x their median
Someone grabbed my copies of Bitcoin is for Everyone 🧡 https://t.co/1OfKxLXUgZ
- Sep 13, 202611x their median
Bought my mom a home last year and the roof was damaged by hail, leaking into the room below and @StateFarm just denied our claim and we apparently have to pay for a new roof out of pocket? What do I pay home insurance for?? Does anyone have any advice to avoid costly repairs?
- Sep 30, 20268.4x their median
This video is about the lived experience of Broken Money. My team and I worked for over a month on this one, I hope you will check it out and share it. https://t.co/WyXFNCnaOB
- Jul 30, 20267.8x their median
Jack Mallers on walking away from Twenty One: "I failed, and I own that." His message to the people who believed in him, why he calls it a failure, and the question he says the universe put to him: are you who you say you are? Thank you @jackmallers for this honest, unfiltered conversation. New episode streaming wherever you get your podcasts.
- Sep 1, 20267.6x their median
When I first started my Bitcoin podcast, nobody knew who I was - so when @willywoo agreed to come on, I wanted to thank him properly. He’s from New Zealand. So I sent him a custom painting by a local artist of a kiwi with a Bitcoin symbol. The kiwi fruit. 🥝 Turns out the national symbol of New Zealand is a kiwi bird. 😂 Still one of my favorite reminders that everyone starts somewhere.
- Aug 21, 20267.4x their median
Bull trap or new bull run?
- Sep 28, 20266.6x their median
Our first in-person show with Simon Dixon, and after watching a lot of his interviews, I think this is the most complete version of his thesis he's given. We got into why he believes the chaos everyone's feeling is by design, why UBI is coming, and what would have to happen for him to sell every Bitcoin he owns. You can't win unless you understand the Game of Money. TIMESTAMPS: 00:00 Trailer 00:57 The book @SimonDixonTwitt has been writing since Covid 1:37 Is the chaos actually the point? 3:04 Who's really running things? 7:04 Is anyone trying to save the dollar? 15:11 The number that decides how long this lasts 22:27 Why is everything going up except your paycheck? 26:36 How do you stop being a debt slave? 34:33 Will anyone under 40 ever own a home? 48:36 Does the national debt even matter anymore? 56:03 Who decides what your mortgage costs? 1:09:20 There's a second dollar system nobody can measure 1:16:31 What would make him sell all his Bitcoin? 1:27:18 How would Simon invest $100,000 today?
- Aug 30, 20266.3x their median
Watching the Boeing documentary on Netflix and now I don’t want to fly anywhere… 😔 And the Broken Money elements were screaming throughout the film.
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 184 interactions against 647K followers, an engagement rate of 0.028%. Measured over 19 original posts, its engagement rate beats 50% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 36K times each, and 0.505% of those impressions turn into an interaction. That is about 5.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.3 posts a day over the last 30 days, with activity on roughly 53% of days. Most posts go out around 15:00 UTC, and Monday is the busiest day of the week. Of the 19 posts sampled, 68% carry an image or video, 58% are part of a thread and 26% link out. The account's strongest tracked post pulled 15K interactions, about 79x its own typical post. Recurring topics include #housingmarket, #bitcoin, #capitalism.
- What is Natalie Brunell ⚡️'s engagement rate on X?
- Natalie Brunell ⚡️ (@natbrunell) has an engagement rate of 0.028%, based on the median interactions across 19 original posts from the last 30 days against 646,887 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.028%, Natalie Brunell ⚡️ sits above the 25th percentile of the 204,798 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @natbrunell have real engagement?
- Its engagement rate beats 50% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @natbrunell post?
- Most posts go out around 15:00 UTC, and Monday is its busiest day, at roughly 3.33 posts per day across the measured window.