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Rajasthan Tourism engagement report

@my_rajasthan - 208K followers on X

Measured over 54 original posts from a 30-day window, last computed on October 6, 2026.

Engagement

Middle of its size range
Per follower
0.018%
of 208K followers
Per impression
1.68%
2.3K views on a typical post
Reach
1.09%
of its followers see a post
Typical post
38
interactions (median)
Saved
0.044%
1 bookmarks on a typical post
Posting rate
3.17/day
active 70% of days
Peak time
11:00 UTC
Wednesday

A typical post picks up 38 interactions against 208K followers, an engagement rate of 0.018%. Measured over 54 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.3K times each, and 1.68% of those impressions turn into an interaction. That is about 1.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 54 posts sampled, 100% carry an image or video and 19% are part of a thread. The account's strongest tracked post pulled 269 interactions, about 7.1x its own typical post. Recurring topics include #rajasthantourism, #rajasthan, #worldtourismday.

Measured over 54 original posts from a 30-day window, last computed on October 6, 2026. Recurring tags: #rajasthantourism, #rajasthan, #worldtourismday.

Compared with accounts its own size

Rajasthan Tourism's engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 57% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.018%, Rajasthan Tourism sits above the 10th percentile of the 205,152 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 11:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 11:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 11:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 490 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Aug 27, 20267.1x their median

    राजस्थान के रंग : यात्रा यहाँ अनुभव में बदलती है। #Rajasthan #IncredibleIndia https://t.co/zXOkRNMgnd

    20555726.2K viewsView on X
  • Oct 5, 20266.6x their median

    Jaipur, where every journey becomes a royal experience. Majestic forts, grand palaces, intricate architecture, and iconic landmarks stand as enduring symbols of the Pink City’s royal legacy. A city where every monument feels like a masterpiece carved in time. @tourismgoi @incredibleindia #Jaipur #PinkCity #RoyalRajasthan #ExploreRajasthan #RajasthanTourism

    21036226.9K viewsView on X
  • Aug 29, 20265.9x their median

    Jaipur looks very charming in the monsoon, and Vidhyadhar Ka Bagh is one of the finest historical places to enjoy it. Walk through its grand gateways, lush gardens, and historic architecture enjoying quieter side of the Pink City. @tourismgoi @incredibleindia #JaipurMonsoon #VidhyadharKaBagh #MonsoonInJaipur #RajasthanTourism #MonsoonVibes

    19228216.4K viewsView on X
  • Sep 5, 20265.7x their median

    शेखावाटी हवेलियों को मिली वैश्विक पहचान.. 🇮🇳 राजस्थान के शेखावाटी क्षेत्र के अलसीसर, बिसाऊ, चिड़ावा, चूरू, डूंडलोद, फतेहपुर, झुंझुनू, खेतड़ी, लक्ष्मणगढ़, मंडावा, महांसर, नवलगढ़, रामगढ़, सीकर की ऐतिहासिक हवेलियों को UNESCO की Tentative List में शामिल किया गया है। विश्व धरोहर सूची में शामिल होने की दिशा में यह महत्वपूर्ण कदम है, जो समस्त प्रदेशवासियों के लिए अत्यंत हर्ष, गौरव और सम्मान का विषय है। यशस्वी प्रधानमंत्री श्री @narendramodi जी के ‘विरासत भी, विकास भी’ के संकल्प तथा माननीय मुख्यमंत्री श्री @BhajanlalBjp जी एवं माननीय केंद्रीय मंत्री श्री @gssjodhpur जी के नेतृत्व में हमारी डबल इंजन सरकार राजस्थान की ऐतिहासिक धरोहरों के संरक्षण, संवर्धन और उन्हें वैश्विक पहचान दिलाने के लिए निरंतर प्रतिबद्ध है। शेखावाटी की भित्तिचित्रों से सजी ये हवेलियां राजस्थान की समृद्ध कला, स्थापत्य और सांस्कृतिक विरासत की जीवंत पहचान हैं। इन्हें UNESCO World Heritage List में शामिल करवाने के लिए हम पूरी प्रतिबद्धता और समर्पण के साथ प्रयासरत हैं। #Rajasthan #Heritage

    166212546.0K viewsView on X
  • Sep 9, 20263.8x their median

    Rajasthan reveals another breathtaking view as the Vande Bharat Express glides through the stunning, colorful expanse of Sambhar Lake. With India’s largest inland salt lake stretching endlessly around it, the vibrant orange train creates a picture-perfect contrast against the shimmering salt landscape. @tourismgoi @incredibleindia @RailMinIndia @AshwiniVaishnaw VC : @_tryambkam (IG) #SambharLake #SambharSaltLake #VandeBharat #VandeBharatExpress #Rajasthan #RajasthanTourism

    12519205.6K viewsView on X
  • Sep 27, 20263.8x their median

    Today, on World Tourism Day, Rajasthan came together in a spirit of celebration and purpose, the Rajasthan Tourism Creator Summit 2026. It was a delight to witness creators, artists, students and industry leaders share a single platform, each carrying forward the story of this land in their own voice. Rajasthan's heritage has endured through centuries because it has always found new custodians to carry it, today, I saw that legacy continue. Tourism is not merely an industry for us; it is an expression of who we are. Moments like this remind me why building it together, with the young and the creative at the centre, remains one of our most meaningful responsibilities. #CreateRajasthan #WorldTourismDay #RajasthanTourism

    115171216.3K viewsView on X
  • Aug 26, 20263.8x their median

    Jaipur hosted the BRICS Tourism Ministers’ Meeting and the BRICS Tourism Working Group Meeting, bringing together representatives from BRICS nations for discussions on strengthening cooperation and advancing tourism. The visiting delegates also explored Jaipur’s iconic heritage, experienced its vibrant culture and traditions, and enjoyed a memorable cultural evening and gala dinner. @incredibleindia @tourismgoi @gssjodhpur @KumariDiya @BricsIndia2026 #BRICS2026 #BRICSIndia #Rajasthan #RajasthanTourism #Jaipur (BRICS 2026, BRICS delegates, Rajasthan Tourism, Jaipur)

    12023004.8K viewsView on X
  • Sep 27, 20263.7x their median

    आप सभी को विश्व पर्यटन दिवस की हार्दिक शुभकामनाएं। आइए, इस अवसर पर भारत और राजस्थान की अतुल्य विरासत एवं संस्कृति को वैश्विक स्तर पर पहुंचाने और पर्यटन क्षेत्र को नई ऊंचाइयों तक ले जाने का संकल्प लें। #WorldTourismDay https://t.co/cWG9SQxPlf

    101191633.4K viewsView on X
  • Sep 6, 20263.6x their median

    A moment of immense pride for Rajasthan as Shekhawati’s living heritage moves closer to global recognition. The magnificent painted havelis of Rajasthan’s Shekhawati region have been included in UNESCO’s Tentative List, marking a significant step towards their recognition on the UNESCO World Heritage List. Spread across historic towns including Mandawa, Nawalgarh, Fatehpur, Jhunjhunu, Ramgarh, Sikar and beyond, these havelis stand as timeless canvases of Rajasthan’s artistic brilliance. Their exquisite murals, remarkable architecture and cultural legacy continue to narrate stories of a rich and vibrant heritage. @gssjodhpur @KumariDiya @incredibleindia @tourismgoi #UnescoWorldHeritage #Shekhawati #Havelis #RajasthanTourism #Rajasthan

    11418136.6K viewsView on X
  • Oct 5, 20263.4x their median

    आज पर्यटन भवन, जयपुर में पर्यटन, कला-संस्कृति एवं पुरातत्व विभाग की बैठक लेकर बजट घोषणाओं के क्रियान्वयन और विभागीय विकास कार्यों की समीक्षा की। महाराणा प्रताप सर्किट, आमेर मास्टर प्लान, विरासत संरक्षण, एडवेंचर टूरिज्म पॉलिसी, डिजिटल पर्यटन पहल सहित कई महत्वपूर्ण विषयों पर चर्चा हुई। पर्यटन निवेश को सुगम बनाने के लिए सिंगल विंडो क्लीयरेंस और प्रदेश के सभी धार्मिक एवं पर्यटन स्थलों पर संचालित रोप-वे में सुरक्षा के पुख्ता इंतजाम हेतु चर्चा कर आवश्यक निर्देश दिए। राजस्थान की समृद्ध विरासत और पर्यटन अवसंरचना को सुदृढ़ कर प्रदेश को वैश्विक पर्यटन मानचित्र पर और अधिक आकर्षक बनाना हमारा लक्ष्य है। #Rajasthan

    87202024.2K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

Recurring topics

#rajasthantourism#rajasthan#worldtourismday#padharomharedes#explorerajasthan

The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.

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Reading these numbers

A typical post picks up 38 interactions against 208K followers, an engagement rate of 0.018%. Measured over 54 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 2.3K times each, and 1.68% of those impressions turn into an interaction. That is about 1.09% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.2 posts a day over the last 30 days, with activity on roughly 70% of days. Most posts go out around 11:00 UTC, and Wednesday is the busiest day of the week. Of the 54 posts sampled, 100% carry an image or video and 19% are part of a thread. The account's strongest tracked post pulled 269 interactions, about 7.1x its own typical post. Recurring topics include #rajasthantourism, #rajasthan, #worldtourismday.

What is Rajasthan Tourism's engagement rate on X?
Rajasthan Tourism (@my_rajasthan) has an engagement rate of 0.018%, based on the median interactions across 54 original posts from the last 30 days against 207,802 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.018%, Rajasthan Tourism sits above the 10th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @my_rajasthan have real engagement?
Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @my_rajasthan post?
Most posts go out around 11:00 UTC, and Wednesday is its busiest day, at roughly 3.17 posts per day across the measured window.

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