Official Motörhead engagement report
@myMotorhead - 667K followers on X
Measured over 14 original posts from a 30-day window, last computed on October 4, 2026.
Engagement
A typical post picks up 614 interactions against 667K followers, an engagement rate of 0.092%. Measured over 14 original posts, its engagement rate beats 69% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 3.84% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 14 posts sampled, 93% carry an image or video and 79% link out. The account's strongest tracked post pulled 2.3K interactions, about 3.3x its own typical post. Recurring topics include #lemmy, #40yearsoforgasmatron, #knucklebonz.
Measured over 14 original posts from a 30-day window, last computed on October 4, 2026. Recurring tags: #lemmy, #40yearsoforgasmatron, #knucklebonz.
Compared with accounts its own size
Official Motörhead's engagement rate beats 69% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 84% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.092%, Official Motörhead sits above the 25th percentile of the 204,583 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.677% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 93% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 79% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | no effect | -2% to -1% | 42K |
- 93% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 79% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
- Its average post runs 209 characters, which falls in the 180 - 280 characters band. Across the catalog, posts of 180 to 280 characters match the same accounts' other posts almost exactly.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- May 7, 20263.3x their median
Today we raise a glass to Phil Campbell on what would’ve been his 65th. A true force — rocker, prankster, and core of Motörhead’s sound. Missed every day. His riffs still roar — loud, raw & truthful. Loved forever. Never forgotten. #Motörhead #PhilCampbell #BornToRaiseHell https://t.co/fSNYF0z9kW
- Jul 27, 20263.6x their median
Wishing a happy Birthday to @TripleH Always a part of the Motörhead family. https://t.co/Z9YFBCCP5h
- Jul 14, 20263.3x their median
"I always wanted the bass to be heard. Too many bass players disappear in the mix." #lemmy - #motorhead https://t.co/jNN6Ok8Cqj
- Jul 22, 20263.3x their median
Remembering the mighty @OzzyOsbourne today. A long time, dear friend of Lemmy & Motörhead. "Working with Ozzy wasn't difficult because we'd known each other for years. Ozzy's exactly the same offstage as he is onstage. That's what I like about him." - #lemmy https://t.co/eXRn8hvBpO
- Sep 18, 20262.7x their median
I am the one, Orgasmatron https://t.co/vnJ0X0Fpvs
- Sep 26, 20262.4x their median
Motörhead - Orgasmatron 40th Anniversary Pre-order the Vinyl & CD today! https://t.co/P7yTpADX8A https://t.co/F3tHFaUYvt
- Sep 21, 20262.4x their median
Let’s raise a toast to Philthy Animal Taylor! He would have been 72 today. Before Phil Taylor, double bass could be a flashy trick. Phil turned it into a fucking weapon. Speed. Power. Relentless attack. https://t.co/eHNWek7Wtm
- Aug 4, 20262.3x their median
August 4, 1980 — recording begins on the fourth album, Ace Of Spades. Released later that year, the album reached No. 4 on the UK Albums Chart and was the second Motörhead album to feature images of the band on its cover. 46 years ago today. #motorhead #AceOfSpades #lemmy https://t.co/TOb6nuDPv3
- Aug 26, 20262.0x their median
Motörizer is our nineteenth studio album, released on August 26, 2008. Play it loud today! https://t.co/nkZjen9hBh https://t.co/VSsRzVTn6e
- May 22, 20261.9x their median
Killed By Death from the band’s set at Lowlands Festival in 2007! Who was there? Listen to the full track now on all streaming platforms and pre-order your copy of Kiss of Death (20th Anniversary Edition) on vinyl/CD to hear the rest of the set: https://t.co/Ubx2rSAD7j https://t.co/U7L71YJnj9
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 614 interactions against 667K followers, an engagement rate of 0.092%. Measured over 14 original posts, its engagement rate beats 69% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 16K times each, and 3.84% of those impressions turn into an interaction. That is about 2.40% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.47 posts a day over the last 30 days, with activity on roughly 47% of days. Most posts go out around 13:00 UTC, and Tuesday is the busiest day of the week. Of the 14 posts sampled, 93% carry an image or video and 79% link out. The account's strongest tracked post pulled 2.3K interactions, about 3.3x its own typical post. Recurring topics include #lemmy, #40yearsoforgasmatron, #knucklebonz.
- What is Official Motörhead's engagement rate on X?
- Official Motörhead (@myMotorhead) has an engagement rate of 0.092%, based on the median interactions across 14 original posts from the last 30 days against 667,287 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.092%, Official Motörhead sits above the 25th percentile of the 204,583 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @myMotorhead have real engagement?
- Its engagement rate beats 69% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @myMotorhead post?
- Most posts go out around 13:00 UTC, and Tuesday is its busiest day, at roughly 0.47 posts per day across the measured window.