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maia engagement report

@mxmtoon - 448K followers on X

Measured over 9 original posts from a 30-day window, last computed on September 23, 2026.

Engagement

Middle of its size range
Per follower
0.098%
of 448K followers
Per impression
2.64%
17K views on a typical post
Reach
3.71%
of its followers see a post
Typical post
440
interactions (median)
Saved
0.024%
4 bookmarks on a typical post
Posting rate
0.37/day
active 27% of days
Peak time
17:00 UTC
Tuesday

A typical post picks up 440 interactions against 448K followers, an engagement rate of 0.098%. Measured over 9 original posts, its engagement rate beats 71% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 2.64% of those impressions turn into an interaction. That is about 3.72% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 9 posts sampled, 22% carry an image or video and 11% are part of a thread. The account's strongest tracked post pulled 85K interactions, about 192x its own typical post.

Measured over 9 original posts from a 30-day window, last computed on September 23, 2026.

Compared with accounts its own size

maia's engagement rate beats 71% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 10 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.

On engagement per impression rather than per follower it beats 75% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.

Where this sits in the catalog

At 0.098%, maia sits above the 25th percentile of the 205,152 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,152 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,894 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 17:00 UTC, and Tuesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 17:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 17:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Tuesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Tuesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video22% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--8%-9% to -7%41K
  • 22% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 61 characters, which falls in the under 80 characters band. Across the catalog, posts under 80 characters run 8% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Mar 30, 2026192x their median

    The Olaf animatronic at Disney Adventure World has had its first public malfunction. (Source: magictourclub/TikTok) https://t.co/OrcwrSxk9O

    74K5.3K1.1K4.0K23M viewsView on X
  • Feb 25, 202621x their median

    absolutely losing my mind at this email i sent when i was 11 from my barnes and noble ereader https://t.co/WBCb4ZnEjL

    55K1.4K3249671K viewsView on X
  • May 23, 2026110x their median

    “are you mxmtoon” “oh my god yeah, hi. sorry you caught me while i was buying tampons and water…” “can i take a photo with you? i don’t have to if you’re uncomfortable!” “oh that’s sweet! no it’s okay i just won’t like… pose with them” real interaction from this afternoon

    48K4903112573K viewsView on X
  • Aug 18, 2026101x their median

    turns out your partner can be your best friend and it's awesome

    39K5.4K73470683K viewsView on X
  • Mar 30, 202673x their median

    Start your engines because SPEED RACER is coming to 4K Ultra HD on 5/19! https://t.co/RKcjcGHzQt

    26K3.9K4252.2K3.4M viewsView on X
  • Mar 7, 202640x their median

    2 new Pixar original films have been revealed: • ‘Ono Ghost Market’ - A film inspired by Asian myths about supernatural bazaars where the living & dead interact • The studio's first-ever musical film, directed by Domee Shi (‘Turning Red’) (Source: https://t.co/VdkwcT4FBO) https://t.co/vApyrdXpdI

    16K1.3K143294735K viewsView on X
  • Sep 5, 202632x their median

    how it feels when someone comes up to me and says “omg I used to listen to you in middle school can I take a selfie” https://t.co/5U8aQ1Xh9Q

    14K12431889K viewsView on X
  • Mar 29, 202632x their median

    being in love is sooooo awesome like every day i'm like yay :3

    11K2.4K24108218K viewsView on X
  • Jul 31, 202622x their median

    in another life im a cast member on smosh

    8.7K846435188K viewsView on X
  • Aug 10, 202621x their median

    whenever i need a pick me up i think about meeting ayo edebiri and saying i was a fan and she told me “i know you!” a girl nearly passed out

    9.3K5012366K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 440 interactions against 448K followers, an engagement rate of 0.098%. Measured over 9 original posts, its engagement rate beats 71% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 17K times each, and 2.64% of those impressions turn into an interaction. That is about 3.72% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.37 posts a day over the last 30 days, though only 27% of days saw any activity at all. Most posts go out around 17:00 UTC, and Tuesday is the busiest day of the week. Of the 9 posts sampled, 22% carry an image or video and 11% are part of a thread. The account's strongest tracked post pulled 85K interactions, about 192x its own typical post.

What is maia's engagement rate on X?
maia (@mxmtoon) has an engagement rate of 0.098%, based on the median interactions across 9 original posts from the last 30 days against 447,911 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.098%, maia sits above the 25th percentile of the 205,152 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @mxmtoon have real engagement?
Its engagement rate beats 71% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
When does @mxmtoon post?
Most posts go out around 17:00 UTC, and Tuesday is its busiest day, at roughly 0.37 posts per day across the measured window.

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