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Museo Frida Kahlo engagement report

@museofridakahlo - 800K followers on X

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Engagement

Per follower
0.006%
of 800K followers
Per impression
1.32%
3.8K views on a typical post
Reach
0.47%
of its followers see a post
Typical post
50
interactions (median)
Saved
0.159%
6 bookmarks on a typical post
Posting rate
0.2/day
active 20% of days
Peak time
22:00 UTC
Monday

Early reading. We have captured 6 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 50 interactions against 800K followers, an engagement rate of 0.006%. Posts are seen about 3.8K times each, and 1.32% of those impressions turn into an interaction. That is about 0.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 97K interactions, about 1940x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 6 original posts from a 30-day window, last computed on August 31, 2026.

Where this sits in the catalog

At 0.006%, Museo Frida Kahlo sits above the 10th percentile of the 37,214 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.012%.

p100.002%
p250.012%
p50 (median)0.081%
p750.436%
p902.10%
p99160.2%
Engagement rate as a share of followers, across the 37,214 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 106,785 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.002%
25th percentile0.012%
50th percentile0.081%
75th percentile0.436%
90th percentile2.10%
99th percentile160.2%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 22:00 UTC, and Monday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 22:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 6%Busiest hour: 22:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%51K
01:00 UTC-2%52K
02:00 UTC-3%51K
03:00 UTC-4%54K
04:00 UTC-6%44K
05:00 UTC-4%42K
06:00 UTC-4%49K
07:00 UTC-5%53K
08:00 UTC-4%61K
09:00 UTC-3%71K
10:00 UTC-2%73K
11:00 UTC-3%80K
12:00 UTC-2%88K
13:00 UTC-2%96K
14:00 UTC-4%99K
15:00 UTC-2%103K
16:00 UTC-3%100K
17:00 UTC-2%92K
18:00 UTC-1%86K
19:00 UTC-2%81K
20:00 UTC-1%75K
21:00 UTC-1%67K
22:00 UTC-1%58K
23:00 UTC-1%52K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Monday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 5%Busiest day: Monday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%234K
Monday0%294K
Tuesday-3%288K
Wednesday-1%253K
Thursday-2%247K
Friday-3%256K
Saturday+3%230K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Best tweets

  • May 13, 20261940x their median

    🇲🇽 Desde la #CasaAzul nos emociona que Frida y Diego sigan inspirando a artistas en todo el mundo. En esta ocasión, RM de @BTS_twt visitó este espacio de arte y creación, dejando en el libro de visitantes un mensaje emotivo: “La vida vale la pena vivirla y el amor es tan hermoso… Su legado seguirá brillando e inspirando a muchas generaciones.” Gracias por seguir acercando nuevas generaciones al universo de Frida y Diego. ¡Viva la vida! _ 🌎 From the Frida Kahlo Museum, we are happy to see Frida and Diego inspiring artists around the world. RM from BTS visited this space of art and creativity, leaving a message in the guestbook: “Life is worth living, and love is so beautiful… Their legacy will continue to shine and inspire many generations.” Thank you for connecting new generations with the world of Frida and Diego. ¡Viva la vida!

    70K26K2221.2K758K viewsView on X
  • Aug 17, 20265.6x their median

    Tina Modotti y Frida Kahlo.  Hoy recordamos en su natalicio a la fotógrafa y activista Tina Modotti (1896-1942). Su obra, caracterizada por un profundo compromiso social y una estética vanguardista, capturó la esencia del México posrevolucionario. Tina y Frida, figuras fundamentales del arte mexicano del siglo XX, compartieron más que una época. Ambas artistas, aunque con lenguajes visuales distintos, abordaron en sus creaciones temas como la identidad, el dolor, la política y la condición femenina, dejando un legado que sigue resonando en la actualidad. En esta imagen, vemos a Modotti y Kahlo juntas, un testimonio visual de su amistad. 📷: Archivo Diego Rivera y Frida Kahlo, Banco de México, Fiduciario en el Fideicomiso relativo a los Museos Diego Rivera y Frida Kahlo.

    21557366.0K viewsView on X
  • Jul 13, 20265.0x their median

    Un día como hoy, hace 72 años, el mundo se despedía de la vida de Frida Kahlo, pero su creatividad, su fuerza y sus enseñanzas se quedaron para siempre. 🌹✨ Frida nos enseñó que las emociones se pueden transformar en arte, inspirando generaciones y recordándonos que, a pesar de las dificultades, siempre se puede elegir "Viva la Vida".  🍉 ※※※ On a day like today, 72 years ago, the world said goodbye to the life of Frida Kahlo, but her creativity, her strength, and her teachings stayed with us forever. 🌹✨ Frida taught us that emotions can be transformed into art, inspiring generations and reminding us that, despite the difficulties, we can always choose to "Viva la Vida." 🍉

    17867134.5K viewsView on X
  • Aug 19, 20264.9x their median

    En el Día Internacional de la Fotografía, recordamos a uno de los grandes fotógrafos del México de principios del siglo XX: Guillermo Kahlo, un hombre que no solo documentó el patrimonio arquitectónico de nuestro país, sino que moldeó la mirada artística de su hija, Frida Kahlo. 🖼️: © D. R. Banco de México, fiduciario en el Fideicomiso relativo a los Museos Diego Rivera y Frida Kahlo

    18158234.2K viewsView on X
  • Jul 6, 20263.3x their median

    🎂💙 Hoy, 6 de julio, celebramos con profundo respeto y cariño el aniversario del nacimiento de Frida Kahlo, una artista que nos ha inspirado a todos. Gracias a la participación de cada uno de ustedes podemos compartir emocionados esta felicitación colaborativa. ※※※ 🎂💙 Today, July 6th, we celebrate with deep respect and affection the anniversary of Frida Kahlo's birth, an artist who has inspired us all. Thanks to the participation of each and every one of you, we are excited to share this collaborative greeting.

    13030154.4K viewsView on X
  • Mar 21, 20262.2x their median

    Desde la Casa Azul anunciamos que el Fideicomiso para los Museos Frida Kahlo y Diego Rivera Anahuacalli anuncia la donación de más de 157 mil piezas de la colección de Juan Rafael Coronel Rivera, que serán resguardadas en el Museo #Anahuacalli. Este acervo, integrado por obra, archivo y biblioteca, fortalecerá la investigación, conservación y el conocimiento del arte en México, ampliando las posibilidades de estudio y diálogo entre distintas temporalidades para futuras generaciones.

    8821025.3K viewsView on X
  • Aug 24, 2026

    Antes de convertirse en Museo, la Casa Azul fue el lugar donde Frida habitó el arte, los amigos y la familia. Entre el azul profundo de sus muros, la luz filtrada que entraba desde el jardín y la constante compañia de sus juguetes y piezas artesanales, Frida construyó su propio hogar. Recostada o caminando por sus pasillos, encontró la inspiración para plasmar sus emociones y pensamientos. En cada rincón y detalle de la Casa, puedes conocer de manera más profunda a Frida. 💙✨ ※※※ Before becoming a museum, the Blue House was the place where Frida lived surrounded by art, friends, and family. Between the deep blue of its walls, the soft light filtering in from the garden, and the constant visual comfort of her toys and handcrafted pieces, Frida built a home of her own. Resting or walking through its hallways, she found the inspiration to express her deepest emotions and thoughts. In every corner and detail of this house, you can get to know Frida on a much deeper level. 💙✨

    515012.5K viewsView on X
  • Apr 29, 2026

    🇲🇽 En el marco del Día Internacional de la #Danza, el cuerpo se vuelve lenguaje y memoria. La vida y obra de Frida han inspirado a generaciones a traducir emociones: la resilencia, la fuerza y la identidad. En cada movimiento habita una historia que se transforma y se comparte. Hoy desde la #CasaAzul reconocemos a quienes encuentran en la danza un espacio de libertad, donde el cuerpo dice lo que las palabras no alcanzan. ※※※ 🌎 Today, on International #Dance Day, we celebrate how the body becomes language and memory. Frida’s life and work have inspired generations to express emotions like resilience, strength, and identity. In every movement, there’s a story that transforms and is shared. Today, from the #CasaAzul, we recognize those who find in dance a space of freedom—where the body says what words can’t. Participación: @balletsanjeronimo, coreografía: @VelascoJes51198

    516004.0K viewsView on X
  • Apr 3, 2026

    Natalicio de Lola Álvarez Bravo. Hoy conmemoramos el nacimiento de una de las figuras centrales de la fotografía moderna en México.  Lola Álvarez Bravo fue una pieza clave en la consolidación de la identidad visual del México posrevolucionario. Su estrecha relación con Frida Kahlo y Diego Rivera permitió una documentación profunda y más humana de la vida y el entorno personal de estos grandes artístas.  ✨ Dato extra: Fue Lola quien organizó la única exposición individual de Frida en México mientras Frida aún vivía. 📸: Lola Álvarez Bravo (Lagos de Moreno, Jalisco, México, 1903 – Ciudad de México, 1993) Serie de Frida Kahlo número 11 / Frida Kahlo sentada en su tocador con la mano en su barbilla, ca. 1945 Center for Creative Photography Archives, University of Arizona

    4110121.6K viewsView on X
  • Aug 6, 2026

    ARTEVERANO. Clases de óleo pastel en la Casa Azul. Último grupo: 12, 13 y 14 de Agosto. 3 sesiones de 11:00 a 15:00  Info e inscripciones desde: https://t.co/XgzTe7wIhK https://t.co/mijnLcOs8w

    357003.3K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 50 interactions against 800K followers, an engagement rate of 0.006%. Posts are seen about 3.8K times each, and 1.32% of those impressions turn into an interaction. That is about 0.47% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.2 posts a day over the last 30 days, though only 20% of days saw any activity at all. Most posts go out around 22:00 UTC, and Monday is the busiest day of the week. Of the 6 posts sampled, 100% carry an image or video and 33% link out. The account's strongest tracked post pulled 97K interactions, about 1940x its own typical post. Only 6 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Museo Frida Kahlo's engagement rate on X?
Museo Frida Kahlo (@museofridakahlo) has an engagement rate of 0.006%, based on the median interactions across 6 original posts from the last 30 days against 800,067 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.006%, Museo Frida Kahlo sits above the 10th percentile of the 37,214 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @museofridakahlo have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @museofridakahlo post?
Most posts go out around 22:00 UTC, and Monday is its busiest day, at roughly 0.2 posts per day across the measured window.

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