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MON CAFÉ(モンカフェ) engagement report

@moncafeofficial - 122K followers on X

Measured over 4 original posts from a 30-day window, last computed on October 4, 2026.

Engagement

Per follower
0.064%
of 122K followers
Per impression
0.014%
571K views on a typical post
Reach
464.5%
of its followers see a post
Typical post
78
interactions (median)
Saved
0.002%
10 bookmarks on a typical post
Posting rate
0.17/day
active 13% of days
Peak time
23:00 UTC
Thursday

Early reading. We have captured 4 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 78 interactions against 122K followers, an engagement rate of 0.064%. Posts are seen about 571K times each, and 0.014% of those impressions turn into an interaction. That is about 466.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 4 posts sampled, 25% carry an image or video. The account's strongest tracked post pulled 3.1K interactions, about 40x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 4 original posts from a 30-day window, last computed on October 4, 2026.

Where this sits in the catalog

At 0.064%, MON CAFÉ(モンカフェ) sits above the 25th percentile of the 204,880 accounts in this comparison. That places it in the below the median band, which runs 0.024% to 0.143%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 204,880 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,891 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 23:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 23:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 23:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Thursday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Thursday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video25% of posts+111%+108% to +115%34K
Outbound link0% of posts-41%-42% to -40%32K
Typical length--3%-3% to -2%54K
  • 25% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 0% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
  • Its average post runs 139 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Feb 5, 202640x their median

    / 2/6は抹茶の日! 飲んでみたい!と思ったらいいね \ 抹茶のほろ苦さとコーヒーのコクを合わせた 「抹茶コーヒーオレ」🍵 モンカフェで手軽に作れるおすすめレシピをご紹介します。 詳しい作り方はリプライ欄へ👇 https://t.co/sRWMejoxY3

    2.9K21686139K viewsView on X
  • Feb 2, 202624x their median

    \📢コーヒー世論調査/ 💛💚❤️の絵文字で教えてください! ⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒⌒ 2/14はバレンタイン🍫💝! チョコレートと相性抜群の飲み物といえばコーヒー☕ モンカフェとのカラーペアリングで楽しむなら どの組み合わせがいいですか👀? 皆さんからの回答お待ちしております🙌 https://t.co/Kqg0Nylr6M

    1.6K1985913129K viewsView on X
  • Feb 19, 202615x their median

    \ \ \\ | / / // /       2/22は猫の日! にゃんと!モンカフェのパッケージに 猫耳パッケージがまぎれこんだにゃ〜!🐱🐾 / / // / |  \ \ \\ ぜんぶでいくつあるか見つけてにゃん🐱💕 見つけた数はコメントで教えてにゃ♪👀💭 https://t.co/1DDf2EYRPs

    1.1K88182121K viewsView on X
  • Feb 17, 202612x their median

    \コメントで教えてください!/ 2/18は方言の日。 おいしいコーヒーを飲んだとき、 つい出ちゃうひとことをあなたの方言で教えてください☕ (私は、 「このモンカフェばりうまっ!」 ってつい言っちゃいます...💭) https://t.co/kV281r3vqb

    83555192139K viewsView on X
  • Feb 25, 202611x their median

    ⚠モンカフェ脱出ゲーム⚠ 【難易度★★★★】 2/26は「脱出の日」。 迷路から文字を拾って、GOALに辿り着こう! GOALできたら、文字を並び替えて 「ある言葉」を完成させてください🙌 分かった人は、コメント欄で ひっそり教えてくださいね…! https://t.co/fRsCJPa7Tb

    76957143143K viewsView on X
  • Mar 15, 20265.2x their median

    3月は、なんだかいつもよりバタバタ。 そんな日はコーヒーのドリップ音を聞いて束の間の休息を…☕ モンカフェなら、お湯を注ぐだけで手軽に本格的なコーヒーを楽しめます。 つかれたときにはモンカフェが飲みたい!という人はいいねで教えてね👍 https://t.co/TOPSD0qwgU

    37524122.0M viewsView on X
  • Sep 24, 20263.7x their median

    \ 🌕お月見気分のおやつに☕️ / モンカフェで、ぷるんとした和風コーヒーゼリーを作ってみませんか? コーヒーゼリーをお月さまに見立てれば、おうちで気軽にお月見気分を楽しめる一品です🌕 ​ 秋の夜長に、ぜひお楽しみください🍂

    2711800566K viewsView on X
  • Sep 17, 20261.7x their median

    秋の夜長にも、コーヒーを楽しみたい方へ☕️ モンカフェなら、カフェインレスでも本格的な味わいを楽しめます✨ おすすめは、コンデンスミルクやキャラメルソースを加えるアレンジ。コクと甘さが加わって夜にぴったり♪ 飲んでみたい方は、いいねで教えてください!

    1141520576K viewsView on X
  • Mar 6, 20261.5x their median

    \モンカフェで春の彩りを/ 新生活スタートキャンペーン実施中🌸🍃 新しい毎日に、モンカフェでほっとひと息いかがですか?☕ 対象商品を購入して応募すると、コーヒー時間にぴったりな豪華賞品が当たる🎁✨ キャンペーンは5/10(日)まで! 応募方法はこちらの画像からチェック🔽

    823700204K viewsView on X
  • May 19, 2026

    / アウトドアのシーズン到来✨ 皆さんはどこで飲みたいですか? \ ツーリングや登山、キャンプでも…🏕️ モンカフェならどんなアウトドアでも、お湯とカップがあれば、いつでもどこでもおいしいコーヒーが楽しめます☕ アウトドアでもモンカフェを飲みたい人は「いいね」で教えてね♪ https://t.co/GHAqvfOIo4

    1053112.5M viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 78 interactions against 122K followers, an engagement rate of 0.064%. Posts are seen about 571K times each, and 0.014% of those impressions turn into an interaction. That is about 466.8% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.17 posts a day over the last 30 days, though only 13% of days saw any activity at all. Most posts go out around 23:00 UTC, and Thursday is the busiest day of the week. Of the 4 posts sampled, 25% carry an image or video. The account's strongest tracked post pulled 3.1K interactions, about 40x its own typical post. Only 4 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is MON CAFÉ(モンカフェ)'s engagement rate on X?
MON CAFÉ(モンカフェ) (@moncafeofficial) has an engagement rate of 0.064%, based on the median interactions across 4 original posts from the last 30 days against 122,280 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.064%, MON CAFÉ(モンカフェ) sits above the 25th percentile of the 204,880 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @moncafeofficial have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @moncafeofficial post?
Most posts go out around 23:00 UTC, and Thursday is its busiest day, at roughly 0.17 posts per day across the measured window.

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