minne byGMOペパボ(ミンネ) engagement report
@minnecom - 222K followers on X
Measured over 43 original posts from a 30-day window, last computed on October 2, 2026.
Engagement
A typical post picks up 41 interactions against 222K followers, an engagement rate of 0.018%. Measured over 43 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.7K times each, and 0.53% of those impressions turn into an interaction. That is about 3.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 43 posts sampled, 95% carry an image or video, 74% are part of a thread and 21% link out. The account's strongest tracked post pulled 341 interactions, about 8.3x its own typical post. Recurring topics include #365diytheme, #minne, #minnehalloweenmarket.
Measured over 43 original posts from a 30-day window, last computed on October 2, 2026. Recurring tags: #365diytheme, #minne, #minnehalloweenmarket.
Compared with accounts its own size
minne byGMOペパボ(ミンネ)'s engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts, accounts of similar size (decile 9 of 10)). A percentile is spread evenly by construction, so 50 really is the middle of that group and 90 really is its top tenth.
On engagement per impression rather than per follower it beats 28% of the same group. When those two numbers disagree, the gap is about how far its posts travel rather than how people react to them.
Where this sits in the catalog
At 0.018%, minne byGMOペパボ(ミンネ) sits above the 10th percentile of the 205,261 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.
Show the percentile table
| Percentile | Engagement rate |
|---|---|
| 10th percentile | 0.004% |
| 25th percentile | 0.024% |
| 50th percentile | 0.143% |
| 75th percentile | 0.678% |
| 90th percentile | 2.55% |
| 99th percentile | 82.4% |
This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built
Posting timing
This account posts most often around 13:00 UTC, and Thursday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.
Show engagement by hour posted, utc as a table
| Hour (UTC) | Vs author median | Posts |
|---|---|---|
| 00:00 UTC | -1% | 89K |
| 01:00 UTC | -2% | 90K |
| 02:00 UTC | -3% | 88K |
| 03:00 UTC | -4% | 94K |
| 04:00 UTC | -5% | 76K |
| 05:00 UTC | -4% | 75K |
| 06:00 UTC | -5% | 86K |
| 07:00 UTC | -5% | 93K |
| 08:00 UTC | -4% | 108K |
| 09:00 UTC | -4% | 124K |
| 10:00 UTC | -3% | 129K |
| 11:00 UTC | -3% | 141K |
| 12:00 UTC | -3% | 154K |
| 13:00 UTC | -3% | 167K |
| 14:00 UTC | -4% | 173K |
| 15:00 UTC | -2% | 176K |
| 16:00 UTC | -3% | 171K |
| 17:00 UTC | -3% | 159K |
| 18:00 UTC | -2% | 149K |
| 19:00 UTC | -2% | 141K |
| 20:00 UTC | -1% | 131K |
| 21:00 UTC | 0% | 116K |
| 22:00 UTC | -2% | 100K |
| 23:00 UTC | -1% | 90K |
Show engagement by day of week as a table
| Day | Vs author median | Posts |
|---|---|---|
| Sunday | +5% | 393K |
| Monday | +1% | 483K |
| Tuesday | -2% | 520K |
| Wednesday | -3% | 472K |
| Thursday | -2% | 430K |
| Friday | -3% | 447K |
| Saturday | +2% | 393K |
Formats this account uses
Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.
| Format | This account | Catalog effect | 95% interval | Accounts behind it |
|---|---|---|---|---|
| Image or video | 95% of posts | +111% | +108% to +115% | 34K |
| Outbound link | 21% of posts | -41% | -42% to -40% | 32K |
| Typical length | - | -3% | -3% to -2% | 54K |
- 95% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
- 21% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts.
- Its average post runs 99 characters, which falls in the 80 - 180 characters band. Across the catalog, posts of 80 to 180 characters run 3% below the same accounts' other posts.
These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.
Best tweets
- Sep 21, 20268.3x their median
今日は、かにのあみぐるみ(あさやけ)を2ひき編みました🩷 https://t.co/etUYxY6j42
- Sep 26, 20265.7x their median
\9/26(土)〜27(日)限定!キャンペーン開催/ 全品5%OFFの「あいことばクーポン」をプレゼント🎁 ▼あいことば minne0926a minne0926b ハロウィンのインテリアやチェック柄の小物など、秋アイテムにぜひご利用ください◎ 詳細▶️ https://t.co/nb4Fwwmkky https://t.co/bkjfdaThFP
- Sep 1, 20265.6x their median
\9/1(火)限定!キャンペーン開催/ 全品5%OFFの「あいことばクーポン」をプレゼント🎁 ▼あいことば minne0901a minne0901b 敬老の日の贈り物や、秋のファッションアイテムなどにご利用ください◎ 詳細▶️ https://t.co/qWL2jq8uwe https://t.co/Jl7gpkRZwT
- Sep 6, 20265.1x their median
\9/6(日)限定!キャンペーン開催/ 全品5%OFFの「あいことばクーポン」をプレゼント🎁 ▼あいことば minne0906a minne0906b 秋香る金木犀モチーフのアイテムや、秋の器・インテリアなどにご利用ください◎ 詳細▶️ https://t.co/RRtbhp5vFY https://t.co/j3PY0FV98R
- Sep 8, 20264.0x their median
透明な飴色どんぐりのネックレス🌰 いつものコーデにプラスするだけで、秋の装いに。 https://t.co/td0uLzaSHa
- Sep 27, 20263.9x their median
\本日まで!あいことばクーポン開催中/ 全品5%OFFの「あいことばクーポン」をプレゼント🎁 ▼あいことば minne0926a minne0926b 七五三の準備やオケージョン服などに、ぜひご利用ください◎ 詳細▶️ https://t.co/nb4Fwwmkky https://t.co/7JdV17jLFf
- Oct 1, 20263.1x their median
巾着の紐をきゅっと絞ると、てっぺんに栗がちょこんと乗るモンブランタルト🌰 コスメや、お菓子を入れるのにぴったりなサイズです。 https://t.co/x7xVi3rKHW
- Sep 9, 20262.1x their median
たくさんのベリーを一生懸命抱えるハムスター🐹 お部屋に、小さな森の一場面を飾りませんか? https://t.co/aFpyV72pfB
- Sep 26, 20261.6x their median
おやつのどんぐりを、大事そうに抱っこしたたぬきさん🟤 実はこのどんぐり、小さながま口になっています。 https://t.co/y2ZuocXYWO
- Sep 6, 20261.5x their median
ふと足を止めたくなる、金木犀の香り🟠 金木犀をモチーフにしたアクセサリーやインテを取り入れて、家でも外でも秋の気配を感じませんか? https://t.co/K3rX0Mlnb6
Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.
Recurring topics
The most frequent hashtags in the sampled posts. They describe what this account writes about; they are not a performance signal, and the catalog-wide breakdown on the hub shows how little hashtag count moves.
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Reading these numbers
A typical post picks up 41 interactions against 222K followers, an engagement rate of 0.018%. Measured over 43 original posts, its engagement rate beats 31% of 20,444 tracked accounts of a similar size, which puts it in the middle of its size range rather than at either end. Posts are seen about 7.7K times each, and 0.53% of those impressions turn into an interaction. That is about 3.48% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 3.8 posts a day over the last 30 days, with activity on roughly 73% of days. Most posts go out around 13:00 UTC, and Thursday is the busiest day of the week. Of the 43 posts sampled, 95% carry an image or video, 74% are part of a thread and 21% link out. The account's strongest tracked post pulled 341 interactions, about 8.3x its own typical post. Recurring topics include #365diytheme, #minne, #minnehalloweenmarket.
- What is minne byGMOペパボ(ミンネ)'s engagement rate on X?
- minne byGMOペパボ(ミンネ) (@minnecom) has an engagement rate of 0.018%, based on the median interactions across 43 original posts from the last 30 days against 222,269 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
- Is that a good engagement rate?
- At 0.018%, minne byGMOペパボ(ミンネ) sits above the 10th percentile of the 205,261 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
- Does @minnecom have real engagement?
- Its engagement rate beats 31% of the tracked X accounts closest to it in follower count (20,444 accounts), which puts it in the middle of its size range group. Ranking inside a size band matters because engagement rate falls as accounts grow, so a raw rate would mostly re-measure the follower count. It is a starting point for a look at follower quality, not a verdict on it.
- When does @minnecom post?
- Most posts go out around 13:00 UTC, and Thursday is its busiest day, at roughly 3.83 posts per day across the measured window.