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Maxon ZBrush engagement report

@maxonzbrush - 93K followers on X

Measured over 2 original posts from a 30-day window, last computed on September 19, 2026.

Engagement

Per follower
0.021%
of 93K followers
Per impression
0.591%
3.4K views on a typical post
Reach
3.63%
of its followers see a post
Typical post
20
interactions (median)
Saved
0.133%
4 bookmarks on a typical post
Posting rate
0.1/day
active 10% of days
Peak time
16:00 UTC
Wednesday

Early reading. We have captured 2 original posts for this account, below the 8 we require before treating a median as settled. The numbers above describe what we have seen so far, not a finished profile of the account.

A typical post picks up 20 interactions against 93K followers, an engagement rate of 0.021%. Posts are seen about 3.4K times each, and 0.591% of those impressions turn into an interaction. That is about 3.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 195 interactions, about 13x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

Measured over 2 original posts from a 30-day window, last computed on September 19, 2026.

Where this sits in the catalog

At 0.021%, Maxon ZBrush sits above the 10th percentile of the 205,475 accounts in this comparison. That places it in the bottom 25% band, which runs below 0.024%.

p100.004%
p250.024%
p50 (median)0.143%
p750.678%
p902.55%
p9982.4%
Engagement rate as a share of followers, across the 205,475 accounts we have scanned enough to measure. The axis is logarithmic, because the top and bottom of this population are about 22,893 times apart and a linear axis would flatten everything below the median into a single point.
Show the percentile table
Engagement rate percentiles
PercentileEngagement rate
10th percentile0.004%
25th percentile0.024%
50th percentile0.143%
75th percentile0.678%
90th percentile2.55%
99th percentile82.4%

This ruler is the whole measured catalog, not a size-matched group: it shows where the raw rate falls across every account we can measure, all of which are large. For a like-for-like comparison, read the size-band percentile above instead. See how the bands are built

Posting timing

This account posts most often around 16:00 UTC, and Wednesday is its busiest day of the week. The bars below are the catalog-wide pattern, with this account's own busiest slot marked. They do not show how this account performs at each hour: we keep one aggregate per account, not one per hour, so that measurement does not exist in our data.

Engagement by hour posted, UTCTwenty-four bars, one per UTC hour. Each bar shows how posts published in that hour compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest hour: 16:00 UTC.
0003060912151821
Above the authors' own mediansBelowScale: plus or minus 111%Busiest hour: 16:00 UTC
Show engagement by hour posted, utc as a table
Engagement by hour posted, UTC
Hour (UTC)Vs author medianPosts
00:00 UTC-1%89K
01:00 UTC-2%90K
02:00 UTC-3%88K
03:00 UTC-4%94K
04:00 UTC-5%76K
05:00 UTC-4%75K
06:00 UTC-5%86K
07:00 UTC-5%93K
08:00 UTC-4%108K
09:00 UTC-4%124K
10:00 UTC-3%129K
11:00 UTC-3%141K
12:00 UTC-3%154K
13:00 UTC-3%167K
14:00 UTC-4%173K
15:00 UTC-2%176K
16:00 UTC-3%171K
17:00 UTC-3%159K
18:00 UTC-2%149K
19:00 UTC-2%141K
20:00 UTC-1%131K
21:00 UTC0%116K
22:00 UTC-2%100K
23:00 UTC-1%90K
Engagement by day of weekSeven bars, one per weekday, Sunday first. Each bar shows how posts published on that day compare with their own authors' median engagement. Bars above the centre line ran higher than the median, bars below ran lower. A marker flags Busiest day: Wednesday.
SunMonTueWedThuFriSat
Above the authors' own mediansBelowScale: plus or minus 111%Busiest day: Wednesday
Show engagement by day of week as a table
Engagement by day of week
DayVs author medianPosts
Sunday+5%393K
Monday+1%483K
Tuesday-2%520K
Wednesday-3%472K
Thursday-2%430K
Friday-3%447K
Saturday+2%393K
See what moves engagement across the whole catalogWhat counts as a good engagement rate at this size

Formats this account uses

Its own posting mix on the left, and what each of those formats does across every account we track on the right. Only formats where the effect clears our publish test appear here, so an empty row is a format we could not measure rather than one that does nothing.

This account's posting mix compared with catalog-wide effects
FormatThis accountCatalog effect95% intervalAccounts behind it
Image or video100% of posts+111%+108% to +115%34K
Outbound link100% of posts-41%-42% to -40%32K
Typical length-+15%+14% to +16%32K
  • 100% of this account's sampled posts carry an image or video. Across the catalog, posts with an image or video run 111% above the same accounts' other posts.
  • 100% of its posts carry a link off X. Across the catalog, posts with an outbound link run 41% below the same accounts' other posts, so a large share of this account's output sits in the weakest bucket we measure.
  • Its average post runs 296 characters, which falls in the over 280 characters band. Across the catalog, posts over 280 characters run 15% above the same accounts' other posts.

These are catalog-wide differences applied to this account's own posting mix, not a measurement of how each format performs for this account specifically. We keep one median per account, not one per format per account, so the second thing is not something this data can tell you.

Best tweets

  • Feb 2, 202613x their median

    Hey guys the new video tutorial covering the ZBrush Retopo brush is up on the website: https://t.co/LWLoRhlLf2 Let me know if you have any questions! https://t.co/e6DrVyX7Hb

    1886018.9K viewsView on X
  • Feb 6, 20266.5x their median

    What do you hate having to sculpt? #ZBrush #3D https://t.co/4wDEpEgBu4

    11538320K viewsView on X
  • Jul 22, 20265.4x their median

    Sculptors, this contest workflow was built for you: start with the free rigged CC3+ base, GoZ it into ZBrush, sculpt your character, GoZ it back — rig intact. No rigging, all sculpting. $45K+ in prizes. Deadline Aug 31. https://t.co/TaXWxRQXQr #2026Reallusion3DContest https://t.co/tZR1FqMmg2

    9511119.3K viewsView on X
  • Feb 16, 20264.8x their median

    President’s Day throwback to this Abraham Lincoln portrait by @Rodrigoavilaart #ZBrush #3D #realism https://t.co/ZEOAXSm1oa

    866226.4K viewsView on X
  • Jul 15, 20264.1x their median

    The 2026 @reallusion 3D Character Contest is live — and Maxon is a sponsor. $45,000+ in cash & prizes, free entry, no theme. Sculpt in ZBrush, build on the free CC3+ base, submit by Aug 31. Our prize: 8× Maxon One (1 yr). https://t.co/TaXWxRQXQr #2026Reallusion3DContest https://t.co/rpSQKlraqg

    6510526.8K viewsView on X
  • Feb 24, 20264.0x their median

    Excellent #ZBrush tip from @SirinDigital! #PolyPaint #3D https://t.co/LzWY31pzHX

    763006.7K viewsView on X
  • Apr 27, 20263.9x their median

    ZBrush Senior Product Manager Paul Gaboury reflects on what's happening in ZBrush in 2026! https://t.co/o3YAe6VUmw

    6851417K viewsView on X
  • Apr 15, 20263.6x their median

    The #ZBrush 2026.2.0 update is here, and it’s built to move. One-click export to Substance Painter, native Windows ARM support, custom hotkeys across iPad + Desktop, 2026 GoZ for Maya & 3ds Max. Faster workflows. Less friction. More time creating. https://t.co/9Kko6QJZIn https://t.co/fn1ZlT55xh

    615338.0K viewsView on X
  • Apr 17, 20262.6x their median

    Your sculpt is done. Your texture pass should start instantly. Send your model from #ZBrush to Substance Painter in one click and keep the momentum going with a faster, cleaner workflow. Comment “ZBrush” and we’ll DM you a link to a free model with materials! https://t.co/c3f6UIIurT

    447206.6K viewsView on X
  • Jul 13, 20262.6x their median

    Maxon teamed up with @MonsterMakersUS and @ORIS4COLOR to scan hand-sculpted Monster Clay and recreate it as remarkably accurate digital materials for #ZBrush, #Cinema4D, and #Redshift. See how the digital twin came to life👇 https://t.co/DveKbpF7b4 https://t.co/rKX0H7uKyU

    472305.0K viewsView on X

Ranked by total interactions across everything we have tracked for this account, which is a longer history than the 30-day window the rates above use. The multiple compares each post to this account's own median.

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Reading these numbers

A typical post picks up 20 interactions against 93K followers, an engagement rate of 0.021%. Posts are seen about 3.4K times each, and 0.591% of those impressions turn into an interaction. That is about 3.63% of the follower count, which is the gap between an audience on paper and an audience in a timeline. Posting runs at about 0.1 posts a day over the last 30 days, though only 10% of days saw any activity at all. Most posts go out around 16:00 UTC, and Wednesday is the busiest day of the week. Of the 2 posts sampled, 100% carry an image or video and 100% link out. The account's strongest tracked post pulled 195 interactions, about 13x its own typical post. Only 2 original posts have been captured so far, fewer than the 8 posts we want behind a median before treating it as settled. Read the figures above as an early measurement of this account, not as a finished profile of it.

What is Maxon ZBrush's engagement rate on X?
Maxon ZBrush (@maxonzbrush) has an engagement rate of 0.021%, based on the median interactions across 2 original posts from the last 30 days against 93,218 followers. Replies, reposts and quote-posts of other people are excluded from that sample.
Is that a good engagement rate?
At 0.021%, Maxon ZBrush sits above the 10th percentile of the 205,475 accounts in this comparison. Those comparison accounts are all large ones, because our scanning cadence is weighted towards big accounts, so this is a ranking among peers of similar scale rather than a ranking across X.
Does @maxonzbrush have real engagement?
There is not yet enough sample to rank this account against others of its size.
When does @maxonzbrush post?
Most posts go out around 16:00 UTC, and Wednesday is its busiest day, at roughly 0.1 posts per day across the measured window.

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